Matt Sharpe

Matt Sharpe https://cargocollective.com Matt Sharpe Tue, 02 Oct 2018 19:39:19 +0000 https://cargocollective.com en Plan // Anti-Child Marriage Campaign https://cargocollective.com/mattsharpe/Plan-Anti-Child-Marriage-Campaign https://cargocollective.com/mattsharpe/following/mattsharpe/Plan-Anti-Child-Marriage-Campaign Tue, 02 Oct 2018 19:39:19 +0000 Matt Sharpe 13569885 We knew Canadians dismiss the alarming realities of child marriage because it's something that happens somewhere else. So, we decided to highlight the injustice of child marriage by making Canadians imagine our own children enduring one. We made Canadians imagine the story from the point of view of our Canadian girls. We knew Canadians dismiss the alarming realities of child marriage because it's something that happens somewhere else. So, we decided to highlight the injustice of... Plan International // Defy Normal https://cargocollective.com/mattsharpe/Plan-International-Defy-Normal https://cargocollective.com/mattsharpe/following/mattsharpe/Plan-International-Defy-Normal Tue, 02 Oct 2018 15:19:16 +0000 Matt Sharpe 13666545 Despite all of our advances, we've left behind vast numbers of children, especially girls. And we've accepted this as “normal.” Idea: Let's challenge Canadians -- and the rest of the world -- to Defy Normal and help children everywhere unleash their full potential. <img src="https://payload.cargocollective.com/1/0/20740/13666545/Plan_Transit_02_670.jpg" width="400" height="282" width_o="1147" height_o="809" src_o="https://payload.cargocollective.com/1/0/20740/13666545/Plan_Transit_02_1147.jpg" data-mid="73776481" border="0" align="left" data-title="400 — 670 × 472"data-hi-res="https://payload.cargocollective.com/1/0/20740/13666545/Plan_Transit_02_670.jpg" /> <img src="https://payload.cargocollective.com/1/0/20740/13666545/2Up_670.png" width="400" height="282" width_o="1400" height_o="989" src_o="https://payload.cargocollective.com/1/0/20740/13666545/2Up_1400.png" data-mid="73776066" border="0" align="left" data-title="400 — 670 × 473"data-hi-res="https://payload.cargocollective.com/1/0/20740/13666545/2Up_1340_c.png" /> <img src="https://payload.cargocollective.com/1/0/20740/13666545/Billboard_Defy_670.jpg" width="400" height="197" width_o="1044" height_o="515" src_o="https://payload.cargocollective.com/1/0/20740/13666545/Billboard_Defy_1044.jpg" data-mid="73776609" border="0" align="left" data-title="400 — 670 × 330"data-hi-res="https://payload.cargocollective.com/1/0/20740/13666545/Billboard_Defy_670.jpg" /> <img src="https://payload.cargocollective.com/1/0/20740/13666545/01_670.jpg" width="400" height="224" width_o="1400" height_o="787" src_o="https://payload.cargocollective.com/1/0/20740/13666545/01_1400.jpg" data-mid="73773347" border="0" align="left" data-title="400 — 670 × 376"data-hi-res="https://payload.cargocollective.com/1/0/20740/13666545/01_1340_c.jpg" /><img src="https://payload.cargocollective.com/1/0/20740/13666545/02_670.jpg" width="400" height="224" width_o="1400" height_o="787" src_o="https://payload.cargocollective.com/1/0/20740/13666545/02_1400.jpg" data-mid="73773348" border="0" align="left" data-title="400 — 670 × 376"data-hi-res="https://payload.cargocollective.com/1/0/20740/13666545/02_1340_c.jpg" /><img src="https://payload.cargocollective.com/1/0/20740/13666545/03_670.jpg" width="400" height="224" width_o="1400" height_o="787" src_o="https://payload.cargocollective.com/1/0/20740/13666545/03_1400.jpg" data-mid="73773349" border="0" align="left" data-title="400 — 670 × 376"data-hi-res="https://payload.cargocollective.com/1/0/20740/13666545/03_1340_c.jpg" /><img src="https://payload.cargocollective.com/1/0/20740/13666545/04_670.jpg" width="400" height="224" width_o="1400" height_o="787" src_o="https://payload.cargocollective.com/1/0/20740/13666545/04_1400.jpg" data-mid="73773350" border="0" align="left" data-title="400 — 670 × 376"data-hi-res="https://payload.cargocollective.com/1/0/20740/13666545/04_1340_c.jpg" /><img src="https://payload.cargocollective.com/1/0/20740/13666545/05_670.jpg" width="400" height="224" width_o="1400" height_o="787" src_o="https://payload.cargocollective.com/1/0/20740/13666545/05_1400.jpg" data-mid="73773351" border="0" align="left" data-title="400 — 670 × 376"data-hi-res="https://payload.cargocollective.com/1/0/20740/13666545/05_1340_c.jpg" /><img src="https://payload.cargocollective.com/1/0/20740/13666545/06_670.jpg" width="400" height="224" width_o="1400" height_o="787" src_o="https://payload.cargocollective.com/1/0/20740/13666545/06_1400.jpg" data-mid="73773352" border="0" align="left" data-title="400 — 670 × 376"data-hi-res="https://payload.cargocollective.com/1/0/20740/13666545/06_1340_c.jpg" /><img src="https://payload.cargocollective.com/1/0/20740/13666545/07_670.jpg" width="400" height="224" width_o="1400" height_o="787" src_o="https://payload.cargocollective.com/1/0/20740/13666545/07_1400.jpg" data-mid="73773353" border="0" align="left" data-title="400 — 670 × 376"data-hi-res="https://payload.cargocollective.com/1/0/20740/13666545/07_1340_c.jpg" /><img src="https://payload.cargocollective.com/1/0/20740/13666545/08_670.jpg" width="400" height="224" width_o="1400" height_o="787" src_o="https://payload.cargocollective.com/1/0/20740/13666545/08_1400.jpg" data-mid="73773354" border="0" align="left" data-title="400 — 670 × 376"data-hi-res="https://payload.cargocollective.com/1/0/20740/13666545/08_1340_c.jpg" /><img src="https://payload.cargocollective.com/1/0/20740/13666545/09_670.jpg" width="400" height="224" width_o="1400" height_o="787" src_o="https://payload.cargocollective.com/1/0/20740/13666545/09_1400.jpg" data-mid="73773355" border="0" align="left" data-title="400 — 670 × 376"data-hi-res="https://payload.cargocollective.com/1/0/20740/13666545/09_1340_c.jpg" /><img src="https://payload.cargocollective.com/1/0/20740/13666545/010_670.jpg" width="400" height="224" width_o="1400" height_o="787" src_o="https://payload.cargocollective.com/1/0/20740/13666545/010_1400.jpg" data-mid="73773356" border="0" align="left" data-title="400 — 670 × 376"data-hi-res="https://payload.cargocollective.com/1/0/20740/13666545/010_1340_c.jpg" /><img src="https://payload.cargocollective.com/1/0/20740/13666545/011_670.jpg" width="400" height="224" width_o="1400" height_o="787" src_o="https://payload.cargocollective.com/1/0/20740/13666545/011_1400.jpg" data-mid="73773357" border="0" align="left" data-title="400 — 670 × 376"data-hi-res="https://payload.cargocollective.com/1/0/20740/13666545/011_1340_c.jpg" /><img src="https://payload.cargocollective.com/1/0/20740/13666545/012_670.jpg" width="400" height="224" width_o="1400" height_o="787" src_o="https://payload.cargocollective.com/1/0/20740/13666545/012_1400.jpg" data-mid="73773358" border="0" align="left" data-title="400 — 670 × 376"data-hi-res="https://payload.cargocollective.com/1/0/20740/13666545/012_1340_c.jpg" /> Despite all of our advances, we've left behind vast numbers of children, especially girls. And we've accepted this as “normal.” Idea: Let's challenge Canadians -- a... Freedom Mobile // Big Gig Campaign https://cargocollective.com/mattsharpe/Freedom-Mobile-Big-Gig-Campaign https://cargocollective.com/mattsharpe/following/mattsharpe/Freedom-Mobile-Big-Gig-Campaign Mon, 01 Oct 2018 20:31:24 +0000 Matt Sharpe 13665643 Insight: Freedom’s Big Gig data plans allow you to keep living your big digital life without data caps putting a stop to all that awesome. Idea: Let's demonstrate how Freedom’s Big Gig plan allow Canadians to #KeepLivingBig. Like binge watching big, traffic jam karaoke big, impulse buy big, or four millennials in an apartment big. <img src="https://payload.cargocollective.com/1/0/20740/13665643/KeepLivingBig_01_670.jpg" width="400" height="224" width_o="1400" height_o="787" src_o="https://payload.cargocollective.com/1/0/20740/13665643/KeepLivingBig_01_1400.jpg" data-mid="73767828" border="0" align="left" data-title="400 — 670 × 376"data-hi-res="https://payload.cargocollective.com/1/0/20740/13665643/KeepLivingBig_01_1340_c.jpg" /><img src="https://payload.cargocollective.com/1/0/20740/13665643/KeepLivingBig_02_670.jpg" width="400" height="224" width_o="1400" height_o="787" src_o="https://payload.cargocollective.com/1/0/20740/13665643/KeepLivingBig_02_1400.jpg" data-mid="73767829" border="0" align="left" data-title="400 — 670 × 376"data-hi-res="https://payload.cargocollective.com/1/0/20740/13665643/KeepLivingBig_02_1340_c.jpg" /><img src="https://payload.cargocollective.com/1/0/20740/13665643/KeepLivingBig_03_670.jpg" width="400" height="224" width_o="1400" height_o="787" src_o="https://payload.cargocollective.com/1/0/20740/13665643/KeepLivingBig_03_1400.jpg" data-mid="73767830" border="0" align="left" data-title="400 — 670 × 376"data-hi-res="https://payload.cargocollective.com/1/0/20740/13665643/KeepLivingBig_03_1340_c.jpg" /><img src="https://payload.cargocollective.com/1/0/20740/13665643/KeepLivingBig_04_670.jpg" width="400" height="224" width_o="1400" height_o="787" src_o="https://payload.cargocollective.com/1/0/20740/13665643/KeepLivingBig_04_1400.jpg" data-mid="73767833" border="0" align="left" data-title="400 — 670 × 376"data-hi-res="https://payload.cargocollective.com/1/0/20740/13665643/KeepLivingBig_04_1340_c.jpg" /><img src="https://payload.cargocollective.com/1/0/20740/13665643/KeepLivingBig_Art_670.png" width="400" height="110" width_o="1400" height_o="385" src_o="https://payload.cargocollective.com/1/0/20740/13665643/KeepLivingBig_Art_1400.png" data-mid="73767854" border="0" align="left" data-title="400 — 670 × 184"data-hi-res="https://payload.cargocollective.com/1/0/20740/13665643/KeepLivingBig_Art_1340_c.png" /> Insight: Freedom’s Big Gig data plans allow you to keep living your big digital life without data caps putting a stop to all that awesome. Idea: Let's demonstrate h... Microsoft Band // Social Content https://cargocollective.com/mattsharpe/Microsoft-Band-Social-Content https://cargocollective.com/mattsharpe/following/mattsharpe/Microsoft-Band-Social-Content Mon, 11 Sep 2017 12:45:11 +0000 Matt Sharpe 13123623 We wanted to bring the product features of the Microsoft Band to life through a lighthearted story that connected with Microsoft Canada’s Facebook fans. The resulting videos, shot on a shoestring budget, performed so well in Canada that they were picked up by Microsoft’s social channels globally. We wanted to bring the product features of the Microsoft Band to life through a lighthearted story that connected with Microsoft Canada’s Facebook fans. The r... Xbox // Quantum Break Launch https://cargocollective.com/mattsharpe/Xbox-Quantum-Break-Launch https://cargocollective.com/mattsharpe/following/mattsharpe/Xbox-Quantum-Break-Launch Mon, 11 Sep 2017 01:45:22 +0000 Matt Sharpe 13122765 How do you get the word out about a launch party for Quantum Break, a noir Xbox game title set in a violent near-future? By sending an invite to influencers that was sure get their attention because it seemed to come from the game itself. <img src="https://payload.cargocollective.com/1/0/20740/13122765/TeamEpiphany_Highlighted_670.jpg" width="400" height="281" width_o="1007" height_o="708" src_o="https://payload.cargocollective.com/1/0/20740/13122765/TeamEpiphany_Highlighted_1007.jpg" data-mid="70412788" border="0" align="left" data-title="400 — 670 × 471"data-hi-res="https://payload.cargocollective.com/1/0/20740/13122765/TeamEpiphany_Highlighted_670.jpg" /> <img src="https://payload.cargocollective.com/1/0/20740/13122765/PlacedPhone_Cropped_670.jpg" width="400" height="315" width_o="700" height_o="551" src_o="https://payload.cargocollective.com/1/0/20740/13122765/PlacedPhone_Cropped_700.jpg" data-mid="70365206" border="0" align="left" data-title="400 — 670 × 527"data-hi-res="https://payload.cargocollective.com/1/0/20740/13122765/PlacedPhone_Cropped_670.jpg" /><img src="https://payload.cargocollective.com/1/0/20740/13122765/Influencer_01_670.jpg" width="400" height="604" width_o="700" height_o="1057" src_o="https://payload.cargocollective.com/1/0/20740/13122765/Influencer_01_700.jpg" data-mid="70365173" border="0" align="left" data-title="400 — 670 × 1011"data-hi-res="https://payload.cargocollective.com/1/0/20740/13122765/Influencer_01_670.jpg" /><img src="https://payload.cargocollective.com/1/0/20740/13122765/Influencer_02_670.jpg" width="400" height="395" width_o="700" height_o="692" src_o="https://payload.cargocollective.com/1/0/20740/13122765/Influencer_02_700.jpg" data-mid="70365174" border="0" align="left" data-title="400 — 670 × 662"data-hi-res="https://payload.cargocollective.com/1/0/20740/13122765/Influencer_02_670.jpg" /><img src="https://payload.cargocollective.com/1/0/20740/13122765/Influencer_03_670.jpg" width="400" height="503" width_o="700" height_o="881" src_o="https://payload.cargocollective.com/1/0/20740/13122765/Influencer_03_700.jpg" data-mid="70365175" border="0" align="left" data-title="400 — 670 × 843"data-hi-res="https://payload.cargocollective.com/1/0/20740/13122765/Influencer_03_670.jpg" /> How do you get the word out about a launch party for Quantum Break, a noir Xbox game title set in a violent near-future? By sending an invite to influencers that... BMW // 7 Series Launch https://cargocollective.com/mattsharpe/BMW-7-Series-Launch https://cargocollective.com/mattsharpe/following/mattsharpe/BMW-7-Series-Launch Sun, 10 Sep 2017 23:58:47 +0000 Matt Sharpe 13122032 The BMW 7 Series is the pinnacle of the BMW brand. The all new 2016 model had been meticulously reworked from the ground up, thus Luxury Reinvented became the campaign. But how do you deliver on that idea and set the 7 Series apart online from competitors and the rest of the BMW lineup? By meticulously hacking the templated website and providing a premium experience driven by emotive video walkthroughs in addition to uncluttered design and content. <img src="https://payload.cargocollective.com/1/0/20740/13122032/Site_UpdatedHeader_670.jpg" width="400" height="1161" width_o="1036" height_o="3007" src_o="https://payload.cargocollective.com/1/0/20740/13122032/Site_UpdatedHeader_1036.jpg" data-mid="70397554" border="0" align="left" data-title="400 — 670 × 1944"data-hi-res="https://payload.cargocollective.com/1/0/20740/13122032/Site_UpdatedHeader_670.jpg" /> Innovation Design Comfort The BMW 7 Series is the pinnacle of the BMW brand. The all new 2016 model had been meticulously reworked from the ground up, thus Luxury Reinvented became the... Volvo // s60 Print https://cargocollective.com/mattsharpe/Volvo-s60-Print https://cargocollective.com/mattsharpe/following/mattsharpe/Volvo-s60-Print Sun, 10 Sep 2017 23:51:58 +0000 Matt Sharpe 13121988 Volvo put their s60 sedan up against the likes of Porsche, Audi, and Corvette. So, how well did the family friendly sedan fare? A lot better than you'd expect. These are some of the print ads we ran nationally in USA Today to celebrate every season start and season win. <img src="https://payload.cargocollective.com/1/0/20740/13121988/FIN_KPAX_01_670.jpg" width="400" height="531" width_o="800" height_o="1063" src_o="https://payload.cargocollective.com/1/0/20740/13121988/FIN_KPAX_01_800.jpg" data-mid="70359560" border="0" align="left" data-title="400 — 670 × 890"data-hi-res="https://payload.cargocollective.com/1/0/20740/13121988/FIN_KPAX_01_670.jpg" /><img src="https://payload.cargocollective.com/1/0/20740/13121988/2Up_FIN_670.jpg" width="400" height="258" width_o="800" height_o="516" src_o="https://payload.cargocollective.com/1/0/20740/13121988/2Up_FIN_800.jpg" data-mid="70629102" border="0" align="left" data-title="400 — 670 × 432"data-hi-res="https://payload.cargocollective.com/1/0/20740/13121988/2Up_FIN_670.jpg" /><img src="https://payload.cargocollective.com/1/0/20740/13121988/FIN_KPAX_02_670.jpg" width="400" height="531" width_o="800" height_o="1063" src_o="https://payload.cargocollective.com/1/0/20740/13121988/FIN_KPAX_02_800.jpg" data-mid="70359559" border="0" align="left" data-title="400 — 670 × 890"data-hi-res="https://payload.cargocollective.com/1/0/20740/13121988/FIN_KPAX_02_670.jpg" /> Volvo put their s60 sedan up against the likes of Porsche, Audi, and Corvette. So, how well did the family friendly sedan fare? A lot better than you'd expect. ... Xbox // Web Series https://cargocollective.com/mattsharpe/Xbox-Web-Series https://cargocollective.com/mattsharpe/following/mattsharpe/Xbox-Web-Series Sun, 10 Sep 2017 15:37:54 +0000 Matt Sharpe 13121901 To promote Xbox Live, Xbox's online gaming service, we created Xbox All for One - a serialized online show made by gamers, for gamers. Real Canadian Xbox gamers are our content and we celebrate their passions around all things gaming. The show has been a huge success, igniting the Canadian gaming community and becoming a globally recognized integrated platform. When Canada turned 150 years old, we celebrated as only Xbox Canada could. Renowned Canadian hip hop artist and gamer, Wordburglar, visited Xbox All For One with an original rap - rhyming off 150 of the top Xbox games! We teamed up with influencers like Greenskull to teach gameplay tips to rookies - such as how to play Blitz mode in Halo Wars 2. We invited TheDanocracy to join us in the kitchen to make the perfect gaming snack - but threw in a twist to keep things interesting. We caught up with some Canadians and non-Canadians at E3 in LA and got them to give us their best Canadian trash talk. #SorryNotSorry We showed fans how to create the ultimate Gears of War holiday centrepiece. Yep, you read that right. And kept the cameras rolling as everything went a bit sideways. To promote Xbox Live, Xbox's online gaming service, we created Xbox All for One - a serialized online show made by gamers, for gamers. Real Canadian Xbox gamers... Tyson // Anthem Spot https://cargocollective.com/mattsharpe/Tyson-Anthem-Spot https://cargocollective.com/mattsharpe/following/mattsharpe/Tyson-Anthem-Spot Sat, 08 Feb 2014 02:46:43 +0000 Matt Sharpe 7207255 Tyson Foods was looking for a brand campaign that made a true human connection with consumers. How did we accomplish that? By talking less about food and more about the family dinner. Family dinners aren't about eating. They're about connecting. About taking a moment to come together and share something with the people we love. And the wide variety of food that Tyson makes helps make all that possible. <img src="https://payload.cargocollective.com/1/0/20740/7207255/Tyson_001.jpg" width="400" height="225" width_o="700" height_o="394" src_o="https://payload.cargocollective.com/1/0/20740/7207255/Tyson_001_o.jpg" data-mid="39237033" border="0" align="left" data-title="400 — 670 × 377"data-hi-res="https://payload.cargocollective.com/1/0/20740/7207255/Tyson_001_o.jpg" /> <img src="https://payload.cargocollective.com/1/0/20740/7207255/Tyson_002.jpg" width="400" height="225" width_o="700" height_o="394" src_o="https://payload.cargocollective.com/1/0/20740/7207255/Tyson_002_o.jpg" data-mid="39237034" border="0" align="left" data-title="400 — 670 × 377"data-hi-res="https://payload.cargocollective.com/1/0/20740/7207255/Tyson_002_o.jpg" /> <img src="https://payload.cargocollective.com/1/0/20740/7207255/Tyson_003.5.jpg" width="400" height="225" width_o="700" height_o="394" src_o="https://payload.cargocollective.com/1/0/20740/7207255/Tyson_003.5_o.jpg" data-mid="39237036" border="0" align="left" data-title="400 — 670 × 377"data-hi-res="https://payload.cargocollective.com/1/0/20740/7207255/Tyson_003.5_o.jpg" /> <img src="https://payload.cargocollective.com/1/0/20740/7207255/Tyson_004.jpg" width="400" height="225" width_o="700" height_o="394" src_o="https://payload.cargocollective.com/1/0/20740/7207255/Tyson_004_o.jpg" data-mid="39237038" border="0" align="left" data-title="400 — 670 × 377"data-hi-res="https://payload.cargocollective.com/1/0/20740/7207255/Tyson_004_o.jpg" /> <img src="https://payload.cargocollective.com/1/0/20740/7207255/Tyson_005.jpg" width="400" height="225" width_o="700" height_o="394" src_o="https://payload.cargocollective.com/1/0/20740/7207255/Tyson_005_o.jpg" data-mid="39237039" border="0" align="left" data-title="400 — 670 × 377"data-hi-res="https://payload.cargocollective.com/1/0/20740/7207255/Tyson_005_o.jpg" /> <img src="https://payload.cargocollective.com/1/0/20740/7207255/Tyson_006.jpg" width="400" height="225" width_o="700" height_o="394" src_o="https://payload.cargocollective.com/1/0/20740/7207255/Tyson_006_o.jpg" data-mid="39237042" border="0" align="left" data-title="400 — 670 × 377"data-hi-res="https://payload.cargocollective.com/1/0/20740/7207255/Tyson_006_o.jpg" /> <img src="https://payload.cargocollective.com/1/0/20740/7207255/Tyson_007.jpg" width="400" height="225" width_o="700" height_o="394" src_o="https://payload.cargocollective.com/1/0/20740/7207255/Tyson_007_o.jpg" data-mid="39237044" border="0" align="left" data-title="400 — 670 × 377"data-hi-res="https://payload.cargocollective.com/1/0/20740/7207255/Tyson_007_o.jpg" /> <img src="https://payload.cargocollective.com/1/0/20740/7207255/Tyson_008.png" width="400" height="109" width_o="700" height_o="192" src_o="https://payload.cargocollective.com/1/0/20740/7207255/Tyson_008_o.png" data-mid="39237046" border="0" align="left" data-title="400 — 670 × 183"data-hi-res="https://payload.cargocollective.com/1/0/20740/7207255/Tyson_008_o.png" /> Tyson Foods was looking for a brand campaign that made a true human connection with consumers. How did we accomplish that? By talking less about food and more about... Santander Bank // Launch https://cargocollective.com/mattsharpe/Santander-Bank-Launch https://cargocollective.com/mattsharpe/following/mattsharpe/Santander-Bank-Launch Wed, 04 Dec 2013 15:00:21 +0000 Matt Sharpe 6865193 How does Santander, a new bank that's relatively unknown in the US, create buzz for its regional launch in Boston, NYC, and Philly? They develop a breakthrough product, Extra20 Checking, and have us call in some a-listers like Jim Jenkins, Bob Richardson and some guy named Bobby DeNiro to spread the word about it. <img src="https://payload.cargocollective.com/1/0/20740/6865193/02_2.jpg" width="400" height="224" width_o="2560" height_o="1440" src_o="https://payload.cargocollective.com/1/0/20740/6865193/02_2_o.jpg" data-mid="37068087" border="0" align="left" data-title="400 — 670 × 376"data-hi-res="https://payload.cargocollective.com/1/0/20740/6865193/02_2_2x.jpg" /> <img src="https://payload.cargocollective.com/1/0/20740/6865193/05.jpg" width="400" height="224" width_o="2560" height_o="1440" src_o="https://payload.cargocollective.com/1/0/20740/6865193/05_o.jpg" data-mid="37068226" border="0" align="left" data-title="400 — 670 × 376"data-hi-res="https://payload.cargocollective.com/1/0/20740/6865193/05_2x.jpg" /> <img src="https://payload.cargocollective.com/1/0/20740/6865193/03_2.jpg" width="400" height="224" width_o="2560" height_o="1440" src_o="https://payload.cargocollective.com/1/0/20740/6865193/03_2_o.jpg" data-mid="37068089" border="0" align="left" data-title="400 — 670 × 376"data-hi-res="https://payload.cargocollective.com/1/0/20740/6865193/03_2_2x.jpg" /> <img src="https://payload.cargocollective.com/1/0/20740/6865193/Tag.png" width="400" height="110" width_o="2560" height_o="704" src_o="https://payload.cargocollective.com/1/0/20740/6865193/Tag_o.png" data-mid="37068612" border="0" align="left" data-title="400 — 670 × 184"data-hi-res="https://payload.cargocollective.com/1/0/20740/6865193/Tag_2x.png" /> How does Santander, a new bank that's relatively unknown in the US, create buzz for its regional launch in Boston, NYC, and Philly? They develop a breakthrough...