Hi, my name is Richard Davy. I am a senior interactive creative with over 12 years experience, who has recently arrived back in Sydney, after spending an invaluable 9.5 years working in London and New York.

My international career has included running my own successful business, being a creative director for a small boutique agency in London, freelancing for the top agencies in London, and working for 2 of the leading design and development agencies in the USA. Before leaving for Sydney, I was working in New York City for one of the USA's top interactive agencies, Roundarch Isobar. It was an incredible learning experience. I am now looking forward to introducing these newly acquired skills back into the Australian market.

My career has spanned over multiple design disciplines - from print to animation to digital. At the end of the day, it is the digital world that really gets me excited, in particular I love challenging the user's interactive experience across multiple devices.

This website is an archive of personal and professional work created over the past few years.

Please note:

I also have a password protected page which contains some recent pitch work. If you would like to see this, please do get in touch.


If you wish to get in touch, please email

richard@redafro.com

or call me on 0407 160 861.

A few kind words from past colleagues...

Adam Jackson, Creative Director, Roundarch Isobar (2012)

"I have had the pleasure of having Richard contribute during his tenure at Roundarch Isobar. He consistently delivered above expectations as an Art Director and was on track to be promoted to Associate Creative Director for year-end had he continued with our company. I can't say enough good things about his performance, contribution to the wellness of the team and being an all-round good nut."

Kapil Bahadur, Engagement Director, Roundarch Isobar (2012)

"Richard played the leadership role of Art Director and Lead Visual Designer for an important redesign project and was instrumental in the successful design and delivery of this creative work.
His creative genius, ability to connect the brand essence with the user needs and his steadfast focus on quality is a model and inspiration to his team and everyone he works with. I cannot say enough about Richard…he is truly a very skilled, talented and dedicated designer and is always focused on creating compelling and truly great experiences.
Richard has always shown tremendous loyalty and dedication to his work and to the company, and I will miss having him here as part of the team. I would not hesitate to recommend Richard for any number of leadership roles and with his blessing would be happy to discuss any opportunities he may be pursuing with you or your organization."

David Kamm, Quality Assurance Lead, Alexander Interactive (2011)

"As the Quality Assurance Lead at Ai, I’ve worked with Richard for 2 years. His very strong and creative design sense is complemented by his attention to detail and his ability to stay on time/budget. He routinely leads a project in several passes of Design QA throughout the development of the project.
From a QA perspective, his designs are very tight and his continuity throughout pages on a website is excellent. His communication skills across the different disciplines is awesome and he’s very responsive and provides clear concise answers to questions when they arise."

Nick Hanling, Project Team Leader, Adobe Consulting (2009)

“Richard was brought in to provide visual designs for a government project. His work was of consistently very high quality and were well-received by the end-client. His designs were always produced on time against a background of tight timelines and changing requirements.”

Daniel Angel, Design Director, SAS Design (2008)

"Richard was employed as a freelance senior designer and art director on various projects, and was involved in the full creative process, from initiating concepts to implementing design to liaising with various groups during build.

I felt he brought creativity and enthusiasm to finding design solutions to the brief, whether working alone or with a team of designers, and demonstrated an understanding of the client’s needs as well as the desire to push the ideas creatively. His eye for detail and general design sensibilities resulted in beautifully crafted sites and he was always determined to ensure that the execution and build of those designs was of the highest quality. He also stepped in on several occasions to take on work from other designers and develop it further.

Richard was proactive and responsive to feedback, and his easy going manner meant he became an integral part of our digital design team during the relatively short time he was with us."

Sinni Simpson, Producer, SAS Design Design (2008)

“Richard is a fantastic member of a team, he really 'gets' the brief and is amazingly fast at turning work around - something that is always helpful in this fast paced environment with very tight deadlines. Creatively he is superb and I would have no hesitation in recommending him and hopefully to work with him again in the future.”

Arif Harbott, Chief Technical Officer, Busara (2007)

“Richard is an amazing designer and Creative Director, who produces consistently high levels of work, which far exceeds expectations. I worked with Richard on several successful large accounts for P&G, Oracle, Bench and other well known consumer brands.”

Luke Sturgeon, Flash Designer, Busara (2007)

“Richard is always a pleasure to work with, he values other peoples views and opinions whilst openly discussing his own thoughts. He is open to suggestions but monitors projects well and makes sure all goals are met within a set timeframe. Richard is easy to work alongside, he is a talented designer and a great team leader and always pushes for the best results from people.”