AFOG is a new NYC film production company, founded by the talented Brian Streem. After working for the last few years on major shoots throughout the world, Brian has decided to take the plunge and start up his new company in Brooklyn, New York.

I was approached by Brian to work with him in designing his new brand and a web experience that would he would be able to use both on a desktop and on an iPad in client meetings. A clean 50 degree stroke is used to bind the elements of the logo together, whilst also being used as a navigational element on the website. The repetitive angled lines used throughout the site help bring focus to the large high resolution photography (taken from the works that Brian has been involved in) which serve as the heroes of the site.

Role: Branding and Art Director, Project Manager, Design QA
Agency: Personal – NYC, 2012