Peter Currency the rapper hails from Brooklyn, NY. His approach is unparalled to the current sounds available to the hip hop circuit at the moment.

Our job was to take his name and build a solid theme and feel for his name brand. We decided to create a bill, yes his own currency. Adding elements like his picture, the statue of liberty, empire state building and the 9/11 towers under attack.

His blogsite was built on a Wordpress platform and his shopping cart was done with Big Cartel to achieve seamless integration.