Carlos Adán Hernández came to this world the same way most of the people do, from the womb. It was a unique 5th of April (1982's never happened again, its a fact). He grew in a big family (4 more brothers) in this piece of land that some people call Mallorca. He studied design in Blau Escola de Disseny in Palma de Mallorca. In 2003 he moved to Barcelona and made 2 degrees, one in "Marketing and communication" in Elisava and another one in "Advanced Typography" in Eina.

His professional career started in CP Proximity where he worked for 2 and a half years as a Designer and Art Director for clients such as Audi, Intermón, Danone, Caprabo, Gallina Blanca…

Then he joined Shackleton, for 2 more years, working for Zurich, Caixa Sabadell, Pyrénées, Honda, Sony, Nutrexpa, Coty…

In 2008 he decided to start a new era in the digital world and joined Double You, where he worked as an Online Senior Art Director, mostly for Nike Iberia and San Miguel, but also for Electronic Arts, Audi, Carlsberg & LG Electronics.

In 2010 he decided to move back to Mallorca, and he started working as the responsible for the Graphic Design Department in Camper. Working in different areas such as Retail Marketing, Branding, Point of Sale and even product design. During a year he was the graphic responsible of the Volvo Ocean Race project, which included branding, country coordination and many other things. He also was responsible of the graphic department in Camper headquarters where he took care of the supervision of the correct application of Campers identity on different materials, such as product, catalogues, windows...etc and as well of the art direction for the product pictures which are still in use on catalogues and online store.

In 2012 the bug of advertising went inside of him again and he packed everything and went back to Barcelona where he lives nowadays. He joined Tiempo BBDO. He works as an Senior Art Director for clients like Orca, Vueling, Simon, Marcilla, Roca, Lay's and Bayer specially on international projects.

His work has been recognized in El Sol, Cannes, Echo, Laus & FECEMD. He has also been awarded with the Worlds Most Prettiest, by his mother.