As final project from the Communication Design, at the end of my 3rd year graduation, the students were given the challenge to develop a fictitious event, where we had to create the whole graphic image, pictography and signage of it and its space.
In this case, the choice fell into the LX Factory, in Lisbon.
The event I developed was a remake of the famous american festival SXSW - South by Southwest, taking place in Portugal instead.
As inspiration for the whole image of the event I resorted to the portuguese memory and some of its iconography from the beginning of the last century.
Here's the result.
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