Relationship matters
Client: Personal | Agency: Personal | My role: concept, research, book binding, book and poster design


A social network is a social structure made of nodes (which are generally individuals or organizations) that are tied by one or more specific types of interdependency, such as values, visions, ideas, financial exchange, friendships, kinship, dislike, conflict or trade. Social network analysis views social relationships in terms of nodes and ties. Nodes are the individual actors within the networks, and ties are the relationships between people. All too often, the design of sociometric diagrams ignores the fact that data reflects the plight of real people. Abstract and unemotional, these forms of presentation lack the human insight.

Through five case studies I strived to investigate various ways of representing the links between nodes in my personal social network, focusing on various aspects of the relationships: time, affections, space, conversations, emotions.


To post a comment on this project click here. I really appreciate your feedback!