Art Direction: Trevor Henry
Copywriting: Shivani Sharma

This was my entry for the Cannes Young Lions 2011 competition that won a silver in the Print category. The client for this year's competition was the Stephen Lewis Foundation, a large supporter of grassroots organizations that work to turn the tide of HIV/AIDS in Africa. The campaign was to concentrate on the important role women, specifically grandmothers, play in leading Africa out of the AIDS pandemic.



Click the image below to see the different stages of the advertisement.