COCA COLA GREEN
Fictional client: Coca Cola Company
Work: Concept, Design
This is my final project from Hyper Island. I made concept and design with a campaign site for Coca Cola Green, which is an organic coke. The site gives the user a chance to interact, explore and learn. This is a fully ficitonal project.
The concept is based on finding the perfect match between Coca Colas brand values and a new fictional product. The campaign site is where you learn about Coca Cola and how you take care of our environment just by drinking it. You have to find the secret formula behind Coca Cola Green: Walk your way around the production pipeline, answer questions, collect points and ingredients, and in the end you get a recipe of the formula and a point value to win prizes! You can also increase your point value by challenging other players on duels.
Work: Concept, Design
This is my final project from Hyper Island. I made concept and design with a campaign site for Coca Cola Green, which is an organic coke. The site gives the user a chance to interact, explore and learn. This is a fully ficitonal project.
The concept is based on finding the perfect match between Coca Colas brand values and a new fictional product. The campaign site is where you learn about Coca Cola and how you take care of our environment just by drinking it. You have to find the secret formula behind Coca Cola Green: Walk your way around the production pipeline, answer questions, collect points and ingredients, and in the end you get a recipe of the formula and a point value to win prizes! You can also increase your point value by challenging other players on duels.
