This page is the “Personal Network.” It displays work from the websites a member is following, in the order it was published. It also provides a way to engage in dialogue about the work in the form of “Cargo Comments.”

The “Projects/Images” toggle provides access to an Image Gallery, offering an alternate way of browsing websites in the Personal Network.

The small thumbnails on the top of this page are a random sampling of websites in a member’s Network.
Yahoo! Fantasy Football iPad App 
Sometimes your online video budget is small. Real small. To launch the new Yahoo! Fantasy Football iPad app, we shot this stop-animation video in 24 hours, in...
 
Coors Light 
I worked at African American/urban agency Carol H. Williams in Oakland for a couple of years. (Nickname: “J. Crew.” Not kidding.) That’s where we made this...
Flexdex Skateboards 
Flexdex Skateboards are made to bend and corner like crazy.
Independent Film Channel 
Not only did I write this spot, I’m in it. Twice. I’m the assassin pulling the plastic bag over his head and the thug drowning him in a sink of ice water....
TV 
CA Dept of Health 
Hepatitis A and B can kill, but are 100% preventable if you get vaccinated. We created this PSA with one goal in mind: scare young, gay men (highest at-risk group)...
TV 
Yahoo! Homepages for Homerooms 
Homepages for Homerooms is an awesome program that funds classroom projects across the country. Teachers, parents, grandparents, uncles, aunts, cousins, Facebook...
Roundy's Grocery 
While sitting around a table of Roundy’s Grape Jelly, Balsamic Vinagrette and Broccoli Florets, we made a discovery: every Roundy's product features the signature...
Mary's Pizza Shack 
The womannequin on this board moved to a different spot every couple of days ... until she was abducted by local hooligans (true story). Poor thing.
Bison Brewery 
Bison serves their delicious hard ice teas at their brewery restaurant just off the UC Berkeley campus. They wanted posters to remind students that hard iced tea...
Pop Secret 
General Mills wanted a Pop Secret campaign for young urbanites. Unlike Orville Redenbacher’s couch potatoes, these consumers are more likely to be found editing...
Guggenheim.com 
Guggenheim.com is more than a new way to look at old art. It’s an opportunity to engage a new generation with works that could never live within the walls of a...
Minnesota Zoo 
Introducing the Minnesota Zoo's killer new exhibit, Russia's Grizzly Coast.
Brainco's 2008 Teacher of the Year 
Buy your students a couple of pitchers, they vote you Teacher of the Year. Go figure.
Stagg Chili 
Since the dawn of time, canned chilies have fought over which brand has the freshest tomatoes and most authentic homemade recipe. It is a false war. Canned chili is...
Yahoo! Mail 2011 
In Jan 2011, Yahoo! Mail was #1 in the U.S. and #2 globally with 270 million users. We were asked to help migrate as many of them as we could to the new Yahoo! Mail...
Target + United Way 
One of the amazing things about working for Target is the number of opportunities you get to give back. For Target’s 2009 United Way campaign, I led a creative...
Target.com 
In spring 2010, I was given the opportunity to manage the writing team for Target.com, one of the top retail sites in the world. I led the creative team that...
Bay Area Rapid Transit 
Over the years, I’ve had the great fortune to work with some amazing freelance clients. Below is one of three train wraps I helped create to introduce a new...
ShredTheJerk.com 
Loved by client and agency, but never went live. Still one of my faves.
Target Hispanic Heritage Month 
I was part of a team that created two installments of Target’s Dream In Color online diversity campaign. Below are videos from our celebration of Hispanic...
ModernCopywriter.com 
In 2009, I started Modern Copywriter as a side project. Since then, MC has been visited more than 175k times by visitors from over 100 countries on six continents....