The Girl Store is an e-commerce site where you can buy a girl her life back, simply by purchasing the items she needs to get a proper education — the most effective way to break the cycle of sex slavery and underage marriage. Visitors can buy specific items, such as a backpack, workbooks, or school shoes for a girl pictured on the site.
To launch the site, we also opened a physical pop up store in New York at which customers were able to physically browse the school supplies they are purchasing for girls.
The online store sold out in less than one day and in the first few weeks we received over 3 million hits to date. We raised enough funds to send hundreds of girls to school, and received media coverage: Forbes.com, Huffington Post, and Jezebel.com just to name a few.
