http://cargocollective.com Graphic + Product Design Wed, 07 Sep 2011 01:08:06 +0000 http://cargocollective.com en http://cargocollective.com/swathighanta/All-City-Package-Design-and-Toy-Production http://cargocollective.com/swathighanta/following/swathighanta/All-City-Package-Design-and-Toy-Production Wed, 07 Sep 2011 01:08:06 +0000 Graphic + Product Design 1965371 I worked on overall branding for the All City line for Kidrobot, along with toy production and package design. All City Breakers are bboy figures modeled after cheap army soldier toys, but in bright neon colors and gravity-defying poses that allow for an altogether different kind of battle. I designed the display case to look like a tagged-up boombox—complete with a die cut tape deck and foil bag cassettes. <img src="http://payload.cargocollective.com/1/4/132291/1965371/AllCity1.jpg" border="0" width="640" height="422" width_o="640" height_o="422" src_o="http://payload.cargocollective.com/1/4/132291/1965371/AllCity1_o.jpg" align="left" /> All City Breakers packaging <img src="http://payload.cargocollective.com/1/4/132291/1965371/AllCity2.jpg" border="0" width="640" height="374" width_o="640" height_o="374" src_o="http://payload.cargocollective.com/1/4/132291/1965371/AllCity2_o.jpg" align="left" /> Back of display case <img src="http://payload.cargocollective.com/1/4/132291/1965371/AllCity3.jpg" border="0" width="640" height="344" width_o="640" height_o="344" src_o="http://payload.cargocollective.com/1/4/132291/1965371/AllCity3_o.jpg" align="left" /> Figures on accompanying insert, designed to look like a cardboard box dance floor http://cargocollective.com/swathighanta/Logo-Design http://cargocollective.com/swathighanta/following/swathighanta/Logo-Design Thu, 18 Aug 2011 06:09:43 +0000 Graphic + Product Design 1878517 Here are a few of the logos I've done for various clients. <img src="http://payload.cargocollective.com/1/4/132291/1878517/Logos.gif" border="0" width="640" height="569" width_o="640" height_o="569" src_o="http://payload.cargocollective.com/1/4/132291/1878517/Logos_o.gif" align="left" /> HiddenLevers A financial technology company whose main focus is to reveal the hidden links between the economy and an investor’s portfolio. Sharmila & Ravi This logo was for a traditional South Indian wedding and incorporates an important symbol—a gold necklace with two pendants to represent each family—thus succinctly describing the culture of the marrying couple. Beauty Scoop An edible supplement that improves the health and beauty of skin, hair, and nails using natural ingredients. Flavorworks Logo option for a new PepsiCo initiative featuring flavored drink variations. Savannah Secession This logo was for a college design exhibition, entitled “Savannah Secession,” a nod to the Vienna Secession movement in design history. http://cargocollective.com/swathighanta/MTV-Desi-Promotional-T-Shirts http://cargocollective.com/swathighanta/following/swathighanta/MTV-Desi-Promotional-T-Shirts Wed, 10 Aug 2011 04:24:30 +0000 Graphic + Product Design 1837413 Promotional shirts for the launch of MTV Desi, a music television channel geared towards the rising South Asian American community. <img src="http://payload.cargocollective.com/1/4/132291/1837413/MTVDesi1.jpg" border="0" width="640" height="507" width_o="640" height_o="507" src_o="http://payload.cargocollective.com/1/4/132291/1837413/MTVDesi1_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/4/132291/1837413/MTVDesi2.jpg" border="0" width="640" height="448" width_o="640" height_o="448" src_o="http://payload.cargocollective.com/1/4/132291/1837413/MTVDesi2_o.jpg" align="left" /> Hand screen printed apparel graphics <img src="http://payload.cargocollective.com/1/4/132291/1837413/MTVDesi3.jpg" border="0" width="640" height="304" width_o="640" height_o="304" src_o="http://payload.cargocollective.com/1/4/132291/1837413/MTVDesi3_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/4/132291/1837413/MTVDesi4.jpg" border="0" width="640" height="302" width_o="640" height_o="302" src_o="http://payload.cargocollective.com/1/4/132291/1837413/MTVDesi4_o.jpg" align="left" /> http://cargocollective.com/swathighanta/Uganda-Social-Awareness-Campaign http://cargocollective.com/swathighanta/following/swathighanta/Uganda-Social-Awareness-Campaign Wed, 10 Aug 2011 04:24:29 +0000 Graphic + Product Design 1832572 This book and poster series were part of a social awareness campaign. The subject was the decades-long crisis in Uganda, where children were being abducted by religious terrorists and forced to serve as soldiers or sex slaves. My concept was to show innocent objects that we associate with children in a sinister light. I also utilized red, yellow and black—the colors of the Ugandan flag. <img src="http://payload.cargocollective.com/1/4/132291/1832572/Uganda6.jpg" border="0" width="640" height="339" width_o="640" height_o="339" src_o="http://payload.cargocollective.com/1/4/132291/1832572/Uganda6_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/4/132291/1832572/Uganda7.jpg" border="0" width="640" height="213" width_o="640" height_o="213" src_o="http://payload.cargocollective.com/1/4/132291/1832572/Uganda7_o.jpg" align="left" /> Informational booklet fold-out spreads <img src="http://payload.cargocollective.com/1/4/132291/1832572/Uganda1.jpg" border="0" width="640" height="500" width_o="640" height_o="500" src_o="http://payload.cargocollective.com/1/4/132291/1832572/Uganda1_o.jpg" align="left" /> Informational booklet cover <img src="http://payload.cargocollective.com/1/4/132291/1832572/Uganda2.jpg" border="0" width="640" height="320" width_o="640" height_o="320" src_o="http://payload.cargocollective.com/1/4/132291/1832572/Uganda2_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/4/132291/1832572/Uganda3.jpg" border="0" width="640" height="320" width_o="640" height_o="320" src_o="http://payload.cargocollective.com/1/4/132291/1832572/Uganda3_o.jpg" align="left" /> Informational booklet inside spreads <img src="http://payload.cargocollective.com/1/4/132291/1832572/Uganda4.jpg" border="0" width="640" height="359" width_o="640" height_o="359" src_o="http://payload.cargocollective.com/1/4/132291/1832572/Uganda4_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/4/132291/1832572/Uganda5.jpg" border="0" width="640" height="362" width_o="640" height_o="362" src_o="http://payload.cargocollective.com/1/4/132291/1832572/Uganda5_o.jpg" align="left" /> Campaign posters http://cargocollective.com/swathighanta/Front-Row-Identity http://cargocollective.com/swathighanta/following/swathighanta/Front-Row-Identity Wed, 10 Aug 2011 04:24:28 +0000 Graphic + Product Design 1832472 Front Row is a consulting agency that connects high-end fashion and luxury clients with advertisers as well as develops strategies to help their businesses grow. This identity system uses speech bubbles to suggest different methods of communication. These varying methods combine to create a cohesive business approach. <img src="http://payload.cargocollective.com/1/4/132291/1832472/FrontRow1.gif" border="0" width="640" height="253" width_o="640" height_o="253" src_o="http://payload.cargocollective.com/1/4/132291/1832472/FrontRow1_o.gif" align="left" /> Front Row business cards with variable logo <img src="http://payload.cargocollective.com/1/4/132291/1832472/FrontRow2.gif" border="0" width="640" height="776" width_o="640" height_o="776" src_o="http://payload.cargocollective.com/1/4/132291/1832472/FrontRow2_o.gif" align="left" /> Front Row stationery <img src="http://payload.cargocollective.com/1/4/132291/1832472/FrontRow3.gif" border="0" width="640" height="177" width_o="640" height_o="177" src_o="http://payload.cargocollective.com/1/4/132291/1832472/FrontRow3_o.gif" align="left" /> Front Row alternate logo option http://cargocollective.com/swathighanta/vitaminwater-Outdoor-Graphics http://cargocollective.com/swathighanta/following/swathighanta/vitaminwater-Outdoor-Graphics Wed, 10 Aug 2011 04:24:26 +0000 Graphic + Product Design 1829619 I designed outdoor graphics for vitaminwater’s distribution trucks and vending machines, featuring the product in a creative way that capitalizes on the brand’s colorful variety and iconic presence. <img src="http://payload.cargocollective.com/1/4/132291/1829619/vitaminwater1.jpg" border="0" width="640" height="965" width_o="640" height_o="965" src_o="http://payload.cargocollective.com/1/4/132291/1829619/vitaminwater1_o.jpg" align="left" /> vitaminwater vending machine <img src="http://payload.cargocollective.com/1/4/132291/1829619/vitaminwater2.jpg" border="0" width="640" height="346" width_o="640" height_o="346" src_o="http://payload.cargocollective.com/1/4/132291/1829619/vitaminwater2_o.jpg" align="left" /> vitaminwater distribution truck <img src="http://payload.cargocollective.com/1/4/132291/1829619/vitaminwater3.jpg" border="0" width="640" height="310" width_o="640" height_o="310" src_o="http://payload.cargocollective.com/1/4/132291/1829619/vitaminwater3_o.jpg" align="left" /> Glacéau tasting vehicle http://cargocollective.com/swathighanta/South-Park-Toy-Production http://cargocollective.com/swathighanta/following/swathighanta/South-Park-Toy-Production Wed, 10 Aug 2011 04:24:26 +0000 Graphic + Product Design 1829583 We collaborated with Comedy Central to create this South Park mini series. Working with major licenses can be difficult, but I handled all technical drawings with careful attention to our licensor’s wishes while maintaining the integrity and quality of the product. I also reviewed the figures throughout all stages of production. <img src="http://payload.cargocollective.com/1/4/132291/1829583/SouthPark1.gif" border="0" width="640" height="200" width_o="640" height_o="200" src_o="http://payload.cargocollective.com/1/4/132291/1829583/SouthPark1_o.gif" align="left" /> Original art/turnarounds http://cargocollective.com/swathighanta/The-Goddess-for-Kidrobot-Black-Production http://cargocollective.com/swathighanta/following/swathighanta/The-Goddess-for-Kidrobot-Black-Production Wed, 10 Aug 2011 04:24:22 +0000 Graphic + Product Design 1829525 Kidrobot Black is the highest end of the vinyl art toy spectrum. Designs are primarily black with one or two pop colors or alternate paint finishes. Therefore, these figures are highly sculptural and truly elevate vinyl toys into works of art. For the Goddess figure, I worked with our development team to bring legendary grafitti artist Doze Green’s complex character to life. http://cargocollective.com/swathighanta/Kidrobot-Promotional-Collateral http://cargocollective.com/swathighanta/following/swathighanta/Kidrobot-Promotional-Collateral Wed, 10 Aug 2011 04:24:20 +0000 Graphic + Product Design 1818883 During my time at Kidrobot, I’ve designed numerous posters, postcards, web banners and the like to promote everything from product launches and sales to artist signings and gallery openings. <img src="http://payload.cargocollective.com/1/4/132291/1818883/RGrimes.jpg" border="0" width="640" height="629" width_o="640" height_o="629" src_o="http://payload.cargocollective.com/1/4/132291/1818883/RGrimes_o.jpg" align="left" /> Poster and postcard for R. Grimes exhibition at Kidrobot Miami (images by R. Grimes) <img src="http://payload.cargocollective.com/1/4/132291/1818883/LukeChueh.jpg" border="0" width="640" height="629" width_o="640" height_o="629" src_o="http://payload.cargocollective.com/1/4/132291/1818883/LukeChueh_o.jpg" align="left" /> Poster and postcard for Luke Chueh Dunny artist signing at Kidrobot Los Angeles http://cargocollective.com/swathighanta/VIPP-Charity-Bin http://cargocollective.com/swathighanta/following/swathighanta/VIPP-Charity-Bin Wed, 10 Aug 2011 04:24:19 +0000 Graphic + Product Design 1813268 Kidrobot was asked to customize the iconic Danish VIPP pedal bin for an upscale auction event at the Design Within Reach flagship store in New York. All proceeds went to AIDS research. I created surface graphics for the Kidrobot bin with our Munnyworld characters. Each bin was photographed with its designer for the exhibition catalog. Other bin contributors have included Philippe Starck, Bono, Lady Pink, Christian Lacroix, and Karim Rashid. <img src="http://payload.cargocollective.com/1/4/132291/1813268/VIPP_KR_Bin1.jpg" border="0" width="640" height="640" width_o="640" height_o="640" src_o="http://payload.cargocollective.com/1/4/132291/1813268/VIPP_KR_Bin1_o.jpg" align="left" /> Customized VIPP bin for charity auction <img src="http://payload.cargocollective.com/1/4/132291/1813268/VIPP_KR_Bin2.jpg" border="0" width="640" height="1011" width_o="640" height_o="1011" src_o="http://payload.cargocollective.com/1/4/132291/1813268/VIPP_KR_Bin2_o.jpg" align="left" /> Publicity shot for event catalog