<rss version="2.0"
	xmlns:content="http://purl.org/rss/1.0/modules/content/"
	xmlns:wfw="http://wellformedweb.org/CommentAPI/"
	xmlns:dc="http://purl.org/dc/elements/1.1/"
	xmlns:media="http://search.yahoo.com/mrss/"
	>

<channel>
	<title>Silvio Medeiros A/D</title>
	<link>http://cargocollective.com</link>
	<description>Silvio Medeiros A/D</description>
	<pubDate>Tue, 07 May 2013 09:39:33 +0000</pubDate>
	<generator>http://cargocollective.com</generator>
	<language>en</language>
	
		
	<item>
		<title>O2 Magazine</title>
				
		<link>http://cargocollective.com/silviomedeiros/O2-Magazine</link>

		<comments>http://cargocollective.com/silviomedeiros/following/silviomedeiros/O2-Magazine</comments>

		<pubDate>Tue, 07 May 2013 09:39:33 +0000</pubDate>

		<dc:creator>Silvio Medeiros A/D</dc:creator>
		
		<category><![CDATA[]]></category>

		<guid isPermaLink="false">5565338</guid>

		<description>O2 Magazine - If you want go far, you got to had stamina.

O2 Magazine is the leading magazine for runners in Latin America. On its 10th birthday, we received a request to create a campaign to celebrate this important date. We created a series of radio spots that tells great stories - only happened - after a long journey of perseverance and stamina.

To listen in english:




To listen in portuguese:


</description>
		
		<excerpt>O2 Magazine - If you want go far, you got to had stamina.  O2 Magazine is the leading magazine for runners in Latin America. On its 10th birthday, we received a...</excerpt>

		<!--<wfw:commentRss></wfw:commentRss>-->

		<media:thumbnail url="http://payload163.cargocollective.com/1/1/47219/5565338/prt_1367936259.jpg" />

	</item>
		
		
	<item>
		<title>Sea Shepherd</title>
				
		<link>http://cargocollective.com/silviomedeiros/Sea-Shepherd</link>

		<comments>http://cargocollective.com/silviomedeiros/following/silviomedeiros/Sea-Shepherd</comments>

		<pubDate>Wed, 17 Apr 2013 10:26:12 +0000</pubDate>

		<dc:creator>Silvio Medeiros A/D</dc:creator>
		
		<category><![CDATA[]]></category>

		<guid isPermaLink="false">5427027</guid>

		<description>You may not see it, but it's happening. 
Help us. Donate at seashepherd.org.br

Sea Shepherd is one of the most prestigious NGOs in Brazil. It stands for marine wildlife in a country of continental dimensions, with the largest coastline area in the world. Despite all they efforts to alert society about the need to preserve marine wildlife, often Sea Shepherd's calls goes unnoticed. We received a job request to create a strong conceptual image that could make people realize that marine wildlife destruction – although not visible - is as tragic as any other devastating situation. This image was used in several formats, as posters, billboards, traditional ads and digital posts.

	Fullscreen
&#60;img src="http://payload156.cargocollective.com/1/1/47219/5427027/Lapides-4_900.jpg" width="900" height="599" width_o="2048" height_o="1364" src_o="http://payload156.cargocollective.com/1/1/47219/5427027/Lapides-4_o.jpg" data-mid="29250222"  border="0" align="left"/&#62; </description>
		
		<excerpt>You may not see it, but it's happening.  Help us. Donate at seashepherd.org.br  Sea Shepherd is one of the most prestigious NGOs in Brazil. It stands for marine...</excerpt>

		<!--<wfw:commentRss></wfw:commentRss>-->

		<media:thumbnail url="http://payload156.cargocollective.com/1/1/47219/5427027/prt_1366212259.jpg" />

	</item>
		
		
	<item>
		<title>Hemorio</title>
				
		<link>http://cargocollective.com/silviomedeiros/Hemorio</link>

		<comments>http://cargocollective.com/silviomedeiros/following/silviomedeiros/Hemorio</comments>

		<pubDate>Fri, 12 Apr 2013 09:09:29 +0000</pubDate>

		<dc:creator>Silvio Medeiros A/D</dc:creator>
		
		<category><![CDATA[]]></category>

		<guid isPermaLink="false">5393444</guid>

		<description>The Youtube time bar that takes life to those who wait for blood.


Most blood banks in Brazil face the same problem: no matter how much blood is donated, there is always someone waiting for a donation. And one thing patients in need cannot do is wait.
To encourage people to donate blood, we created a internet video that uses the YouTube time bar as part of the idea, creating a link between the waiting time and the importance of getting blood to those who need it. In the video, the blood leaves the veins of the donor and enters the timeline, as if it were an extension of the catheter, until it reaches the patient, who returns to life.

Please, watch in 720p or 1080p resolution:


The original video:


Frames:
&#60;img src="http://payload154.cargocollective.com/1/1/47219/5393444/Screen Shot 2013-04-12 at 11.06.32 AM_900.png" width="858" height="514" width_o="858" height_o="514" src_o="http://payload154.cargocollective.com/1/1/47219/5393444/Screen Shot 2013-04-12 at 11.06.32 AM_o.png" data-mid="29027242"  border="0" align="left"/&#62;&#60;img src="http://payload154.cargocollective.com/1/1/47219/5393444/Screen Shot 2013-04-12 at 11.06.47 AM_900.png" width="856" height="513" width_o="856" height_o="513" src_o="http://payload154.cargocollective.com/1/1/47219/5393444/Screen Shot 2013-04-12 at 11.06.47 AM_o.png" data-mid="29027250"  border="0" align="left"/&#62;&#60;img src="http://payload154.cargocollective.com/1/1/47219/5393444/Screen Shot 2013-04-12 at 11.07.05 AM_900.png" width="855" height="513" width_o="855" height_o="513" src_o="http://payload154.cargocollective.com/1/1/47219/5393444/Screen Shot 2013-04-12 at 11.07.05 AM_o.png" data-mid="29027260"  border="0" align="left"/&#62;&#60;img src="http://payload154.cargocollective.com/1/1/47219/5393444/Screen Shot 2013-04-12 at 11.13.11 AM_900.png" width="856" height="510" width_o="856" height_o="510" src_o="http://payload154.cargocollective.com/1/1/47219/5393444/Screen Shot 2013-04-12 at 11.13.11 AM_o.png" data-mid="29027355"  border="0" align="left"/&#62;&#60;img src="http://payload154.cargocollective.com/1/1/47219/5393444/Screen Shot 2013-04-12 at 11.13.25 AM_900.png" width="854" height="510" width_o="854" height_o="510" src_o="http://payload154.cargocollective.com/1/1/47219/5393444/Screen Shot 2013-04-12 at 11.13.25 AM_o.png" data-mid="29027360"  border="0" align="left"/&#62;&#60;img src="http://payload154.cargocollective.com/1/1/47219/5393444/Screen Shot 2013-04-12 at 11.08.17 AM_900.png" width="858" height="512" width_o="858" height_o="512" src_o="http://payload154.cargocollective.com/1/1/47219/5393444/Screen Shot 2013-04-12 at 11.08.17 AM_o.png" data-mid="29027269"  border="0" align="left"/&#62;</description>
		
		<excerpt>The Youtube time bar that takes life to those who wait for blood.   Most blood banks in Brazil face the same problem: no matter how much blood is donated, there is...</excerpt>

		<!--<wfw:commentRss></wfw:commentRss>-->

		<media:thumbnail url="http://payload154.cargocollective.com/1/1/47219/5393444/prt_1365774643.jpg" />

	</item>
		
		
	<item>
		<title>Academia Gustavo Borges</title>
				
		<link>http://cargocollective.com/silviomedeiros/Academia-Gustavo-Borges</link>

		<comments>http://cargocollective.com/silviomedeiros/following/silviomedeiros/Academia-Gustavo-Borges</comments>

		<pubDate>Mon, 01 Apr 2013 21:42:54 +0000</pubDate>

		<dc:creator>Silvio Medeiros A/D</dc:creator>
		
		<category><![CDATA[]]></category>

		<guid isPermaLink="false">5311903</guid>

		<description>Beat your own weight.


This is a campaign for Gustavo Borges academy. Gustavo Borges is one of the main Olympic medalists in Brazil, and its gyms are among the most prestigious in the country.The key concept of this campaign is to show that healthy results depends on only one thing: self-overcoming. If you are able to beat yourself, results will always come. The hole process took almost 4 months, but the final result worth the efforts. A 15 inches character was "hand-made" sculpted by Mutato. You can see the hole process below (concept, sculpt and shooting).
 
	Fullscreen
&#60;img src="http://payload150.cargocollective.com/1/1/47219/5311903/Assinatura-nova-2_900.jpg" width="900" height="600" width_o="2048" height_o="1365" src_o="http://payload150.cargocollective.com/1/1/47219/5311903/Assinatura-nova-2_o.jpg" data-mid="28607599"  border="0" align="left"/&#62;
	Fullscreen
&#60;img src="http://payload150.cargocollective.com/1/1/47219/5311903/Assinatura-nova-1_900.jpg" width="900" height="600" width_o="2048" height_o="1365" src_o="http://payload150.cargocollective.com/1/1/47219/5311903/Assinatura-nova-1_o.jpg" data-mid="28607608"  border="0" align="left"/&#62;


	Fullscreen
&#60;img src="http://payload150.cargocollective.com/1/1/47219/5311903/Board-Craft_900.jpg" width="900" height="599" width_o="2048" height_o="1364" src_o="http://payload150.cargocollective.com/1/1/47219/5311903/Board-Craft_o.jpg" data-mid="28615196"  border="0" align="left"/&#62;</description>
		
		<excerpt>Beat your own weight.   This is a campaign for Gustavo Borges academy. Gustavo Borges is one of the main Olympic medalists in Brazil, and its gyms are among the...</excerpt>

		<!--<wfw:commentRss></wfw:commentRss>-->

		<media:thumbnail url="http://payload150.cargocollective.com/1/1/47219/5311903/prt_1364869333.jpg" />

	</item>
		
		
	<item>
		<title>Cabaret</title>
				
		<link>http://cargocollective.com/silviomedeiros/Cabaret</link>

		<comments>http://cargocollective.com/silviomedeiros/following/silviomedeiros/Cabaret</comments>

		<pubDate>Mon, 01 Apr 2013 21:28:52 +0000</pubDate>

		<dc:creator>Silvio Medeiros A/D</dc:creator>
		
		<category><![CDATA[]]></category>

		<guid isPermaLink="false">5311934</guid>

		<description>Whatever it takes. Cabaret sound producer.


This is a campaign produced for Cabaret Sound Producer. The biggest challenge in this briefing was to prove that Cabaret has the ideal expertise for both music and sound production, no matter how hard the work may be. The idea was to show that every sound produced by Cabaret has the same care and seriousness of any big musical production. 

	Fullscreen
&#60;img src="http://payload150.cargocollective.com/1/1/47219/5311934/Drago corte FIM_900.jpg" width="900" height="555" width_o="2048" height_o="1262" src_o="http://payload150.cargocollective.com/1/1/47219/5311934/Drago corte FIM_o.jpg" data-mid="28901282"  border="0" align="left"/&#62;
	Fullscreen
&#60;img src="http://payload150.cargocollective.com/1/1/47219/5311934/Batalha corte FIM_900.jpg" width="900" height="555" width_o="2048" height_o="1262" src_o="http://payload150.cargocollective.com/1/1/47219/5311934/Batalha corte FIM_o.jpg" data-mid="28901289"  border="0" align="left"/&#62;</description>
		
		<excerpt>Whatever it takes. Cabaret sound producer.   This is a campaign produced for Cabaret Sound Producer. The biggest challenge in this briefing was to prove that...</excerpt>

		<!--<wfw:commentRss></wfw:commentRss>-->

		<media:thumbnail url="http://payload150.cargocollective.com/1/1/47219/5311934/prt_1364869666.jpg" />

	</item>
		
		
	<item>
		<title>Diomedia</title>
				
		<link>http://cargocollective.com/silviomedeiros/Diomedia</link>

		<comments>http://cargocollective.com/silviomedeiros/following/silviomedeiros/Diomedia</comments>

		<pubDate>Wed, 20 Mar 2013 08:52:48 +0000</pubDate>

		<dc:creator>Silvio Medeiros A/D</dc:creator>
		
		<category><![CDATA[]]></category>

		<guid isPermaLink="false">5221411</guid>

		<description>Are you ready? Diomedia stock images.

Every year, image banks all over the world put on air campaigns that shows how their collections are huge. Millions, billions and trillions of images are the basic promises while the art direction follows the same argument, showing all the countless pictures they sell. The idea here was to break down the clichés and take a step further: let's show that our differential is focused on user experience. In a fun, fast and colorful way, we created an art direction that placed the user's eye inside a unique experience. 

	Fullscreen
&#60;img src="http://payload146.cargocollective.com/1/1/47219/5221411/Nave_900.jpg" width="900" height="1179" width_o="2048" height_o="2682" src_o="http://payload146.cargocollective.com/1/1/47219/5221411/Nave_o.jpg" data-mid="28900838"  border="0" align="left"/&#62; 
	Fullscreen
&#60;img src="http://payload146.cargocollective.com/1/1/47219/5221411/Carro_900.jpg" width="900" height="1179" width_o="2048" height_o="2682" src_o="http://payload146.cargocollective.com/1/1/47219/5221411/Carro_o.jpg" data-mid="28900846"  border="0" align="left"/&#62;</description>
		
		<excerpt>Are you ready? Diomedia stock images.  Every year, image banks all over the world put on air campaigns that shows how their collections are huge. Millions, billions...</excerpt>

		<!--<wfw:commentRss></wfw:commentRss>-->

		<media:thumbnail url="http://payload146.cargocollective.com/1/1/47219/5221411/prt_1364870548.jpg" />

	</item>
		
		
	<item>
		<title>The Beers</title>
				
		<link>http://cargocollective.com/silviomedeiros/The-Beers</link>

		<comments>http://cargocollective.com/silviomedeiros/following/silviomedeiros/The-Beers</comments>

		<pubDate>Thu, 14 Feb 2013 10:10:47 +0000</pubDate>

		<dc:creator>Silvio Medeiros A/D</dc:creator>
		
		<category><![CDATA[]]></category>

		<guid isPermaLink="false">4984393</guid>

		<description>Music makes everything better. Even Beer. 
The Beers Project. The perfect mix between premium Beer and music. 5 music styles that bring 5 different flavors.

The Beers is an innovative project of a Brazilian brewery that mixed music and beer inside a single bottle. Inspired by five musical styles, The Beers produces 5 different styles of beers by bringing unique features within each label. Our challenge was to reproduce into posters the benefit of a beer inspired by music. The concept just needed to remember that with music, almost everything gets better. Even beer. 

Vandal/ Idol
Rock Bottom/ Top of the world
Insanity/ Celebrity
	Fullscreen
&#60;img src="http://payload134.cargocollective.com/1/1/47219/4984393/Kurt Cobain_900.jpg" width="900" height="605" width_o="2048" height_o="1376" src_o="http://payload134.cargocollective.com/1/1/47219/4984393/Kurt Cobain_o.jpg" data-mid="26693181"  border="0" align="left"/&#62;

	Fullscreen
&#60;img src="http://payload134.cargocollective.com/1/1/47219/4984393/Jim-deitado_900.jpg" width="900" height="605" width_o="2048" height_o="1376" src_o="http://payload134.cargocollective.com/1/1/47219/4984393/Jim-deitado_o.jpg" data-mid="26693187"  border="0" align="left"/&#62;

	Fullscreen
&#60;img src="http://payload134.cargocollective.com/1/1/47219/4984393/Ozzy-deitado_900.jpg" width="900" height="605" width_o="2048" height_o="1376" src_o="http://payload134.cargocollective.com/1/1/47219/4984393/Ozzy-deitado_o.jpg" data-mid="26693195"  border="0" align="left"/&#62;</description>
		
		<excerpt>Music makes everything better. Even Beer.  The Beers Project. The perfect mix between premium Beer and music. 5 music styles that bring 5 different flavors.  The...</excerpt>

		<!--<wfw:commentRss></wfw:commentRss>-->

		<media:thumbnail url="http://payload134.cargocollective.com/1/1/47219/4984393/prt_1360858418.jpg" />

	</item>
		
		
	<item>
		<title>Fiat</title>
				
		<link>http://cargocollective.com/silviomedeiros/Fiat</link>

		<comments>http://cargocollective.com/silviomedeiros/following/silviomedeiros/Fiat</comments>

		<pubDate>Fri, 09 Nov 2012 13:38:23 +0000</pubDate>

		<dc:creator>Silvio Medeiros A/D</dc:creator>
		
		<category><![CDATA[]]></category>

		<guid isPermaLink="false">1626665</guid>

		<description>Fiat dealers. We do everything to make you fall in love with you car. 

This was a popular campaign for Fiat dealers in Brazil. It is a retail campaign. Three commercial were created to promote the new concept line for Fiat dealers, just called "Passion". Our films had to demonstrate the love that every customer has for a Fiat and how far a dealer can go to satisfy the consumer.

Mérito no Anuário do Clube de Criação de São Paulo.





</description>
		
		<excerpt>Fiat dealers. We do everything to make you fall in love with you car.   This was a popular campaign for Fiat dealers in Brazil. It is a retail campaign. Three...</excerpt>

		<!--<wfw:commentRss></wfw:commentRss>-->

		<media:thumbnail url="http://payload.cargocollective.com/1/1/47219/1626665/prt_1308698507.jpg" />

	</item>
		
		
	<item>
		<title>Intelig</title>
				
		<link>http://cargocollective.com/silviomedeiros/Intelig</link>

		<comments>http://cargocollective.com/silviomedeiros/following/silviomedeiros/Intelig</comments>

		<pubDate>Fri, 09 Nov 2012 13:38:22 +0000</pubDate>

		<dc:creator>Silvio Medeiros A/D</dc:creator>
		
		<category><![CDATA[]]></category>

		<guid isPermaLink="false">1626659</guid>

		<description>Intelig. Talk freely.

Intelig is a phone company in Brazil. To publicize their promotion "talk one hour and pay only 11 minutes", we created a TV commercial that shows people of different ethnicities speaking in completely different accents, alluding that they are overly talking with people who live far away from their cities. In this idea, we used an japanese speaking in "carioca" accent, an afro-descendent talking with japanese accent, and german talking with southern brazilian accent.

</description>
		
		<excerpt>Intelig. Talk freely.  Intelig is a phone company in Brazil. To publicize their promotion "talk one hour and pay only 11 minutes", we created a TV commercial that...</excerpt>

		<!--<wfw:commentRss></wfw:commentRss>-->

		<media:thumbnail url="http://payload.cargocollective.com/1/1/47219/1626659/prt_1308698416.jpg" />

	</item>
		
		
	<item>
		<title>Naldecon</title>
				
		<link>http://cargocollective.com/silviomedeiros/Naldecon</link>

		<comments>http://cargocollective.com/silviomedeiros/following/silviomedeiros/Naldecon</comments>

		<pubDate>Fri, 09 Nov 2012 13:38:21 +0000</pubDate>

		<dc:creator>Silvio Medeiros A/D</dc:creator>
		
		<category><![CDATA[]]></category>

		<guid isPermaLink="false">1626661</guid>

		<description>Naldecon Day and Night - Bristol.

Naldecon is a flu medicine that comes in two versions: day and night. The day version leaves you awake and night version helps you sleep. To publicize the importance of prevent flu and use Naldecon Day and Night, we create a commercial that simulate a viralization process. We put a long text in a bunch of people while they take turn arguing the difficulties of live and work when you got cold.

</description>
		
		<excerpt>Naldecon Day and Night - Bristol.  Naldecon is a flu medicine that comes in two versions: day and night. The day version leaves you awake and night version helps...</excerpt>

		<!--<wfw:commentRss></wfw:commentRss>-->

		<media:thumbnail url="http://payload.cargocollective.com/1/1/47219/1626661/prt_1308698451.jpg" />

	</item>
		
	</channel>
</rss>