http://cargocollective.com robcstanton Tue, 27 Jul 2010 04:44:32 +0000 http://cargocollective.com en http://cargocollective.com/robcstanton/Starbucks-Liqueur http://cargocollective.com/robcstanton/following/robcstanton/Starbucks-Liqueur Tue, 27 Jul 2010 04:44:32 +0000 robcstanton 533529 Mingles Well Through endless personal research it was learned that Starbucks Liqueur was the perfect base to countless amazing cocktails. 'Mingles Well' became the campaign pitch that was going to hit the mark. By revealing lifestyle through the iconic bottle silhouette, a story emerged of prefunc secrets, late-night window shopping and girls' nights out. <img src="http://payload.cargocollective.com/1/1/43395/533529/SBUXLiqueur01.jpg" border="0" width="550" height="700" width_o="550" height_o="700" src_o="http://payload.cargocollective.com/1/1/43395/533529/SBUXLiqueur01_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/1/43395/533529/SBUXLiqueur02.jpg" border="0" width="548" height="700" width_o="548" height_o="700" src_o="http://payload.cargocollective.com/1/1/43395/533529/SBUXLiqueur02_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/1/43395/533529/SBUXLiqueur03.jpg" border="0" width="544" height="700" width_o="544" height_o="700" src_o="http://payload.cargocollective.com/1/1/43395/533529/SBUXLiqueur03_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/1/43395/533529/SBUXLiqueur04.jpg" border="0" width="650" height="700" width_o="650" height_o="700" src_o="http://payload.cargocollective.com/1/1/43395/533529/SBUXLiqueur04_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/1/43395/533529/SBUXLiqueur08_800.jpg" border="0" width="800" height="600" width_o="800" height_o="600" src_o="http://payload.cargocollective.com/1/1/43395/533529/SBUXLiqueur08_o.jpg" align="left" /> http://cargocollective.com/robcstanton/myStarbucks-Mobile http://cargocollective.com/robcstanton/following/robcstanton/myStarbucks-Mobile Tue, 20 Jul 2010 22:42:47 +0000 robcstanton 520909 myStarbucks At their heart, Starbucks is a company about connections. With their ever growing Facebook following and Twitter presence, it was no surprise that they dove into the mobile space. The Emerging Platforms team went looking for someone to help them define the brand voice for the mobile application they planned to build with partner Small Society. Not only was a mobile brand voice defined by this product, but the process, development and implementation of an international photographic style for all things interactive. Through art direction, collaborative brain-dumping and a little elbow grease, the app came together and is now helping every person with an iPhone take a Starbucks coffee house to go. <img src="http://payload.cargocollective.com/1/1/43395/520909/StarbucksBrandApp_01.jpg" border="0" width="670" height="382" width_o="700" height_o="400" src_o="http://payload.cargocollective.com/1/1/43395/520909/StarbucksBrandApp_01_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/1/43395/520909/StarbucksBrandApp_02.jpg" border="0" width="670" height="382" width_o="700" height_o="400" src_o="http://payload.cargocollective.com/1/1/43395/520909/StarbucksBrandApp_02_o.jpg" align="left" /> http://cargocollective.com/robcstanton/uglybogus http://cargocollective.com/robcstanton/following/robcstanton/uglybogus Tue, 20 Jul 2010 22:42:46 +0000 robcstanton 520859 uglybogus Way back in oh-six, Shane Long and Rob Stanton met at Cornish College of the Arts in Seattle. They immediately recognized their mutual love and fascination for pixel-pushing, brush-stroking, ink-mixing, and squeegee-pulling. Since then they have amassed quite a war chest of posters for various local and international musicians. To this day their goal is to spread their passion for screen-printing like a sexually transmitted disease, quick and dirty. These are a few of Rob's favorite creations and collaborations. <img src="http://payload.cargocollective.com/1/1/43395/520859/FutureHeads.jpg" border="0" width="527" height="700" width_o="527" height_o="700" src_o="http://payload.cargocollective.com/1/1/43395/520859/FutureHeads_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/1/43395/520859/AloeBlack_SasquatchPoster_Stanton.jpg" border="0" width="450" height="600" width_o="450" height_o="600" src_o="http://payload.cargocollective.com/1/1/43395/520859/AloeBlack_SasquatchPoster_Stanton_o.jpg" align="left" /> {image 1}<img src="http://payload.cargocollective.com/1/1/43395/520859/ATrakSasquatch10_Large.jpg" border="0" width="525" height="700" width_o="525" height_o="700" src_o="http://payload.cargocollective.com/1/1/43395/520859/ATrakSasquatch10_Large_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/1/43395/520859/CommonMarket_Large.jpg" border="0" width="263" height="701" width_o="263" height_o="701" src_o="http://payload.cargocollective.com/1/1/43395/520859/CommonMarket_Large_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/1/43395/520859/MattCostaSasquatch10_Large.jpg" border="0" width="320" height="700" width_o="320" height_o="700" src_o="http://payload.cargocollective.com/1/1/43395/520859/MattCostaSasquatch10_Large_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/1/43395/520859/DandyWarhols_Large.jpg" border="0" width="670" height="670" width_o="700" height_o="700" src_o="http://payload.cargocollective.com/1/1/43395/520859/DandyWarhols_Large_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/1/43395/520859/AzizSasquatch09_Large.jpg" border="0" width="525" height="700" width_o="525" height_o="700" src_o="http://payload.cargocollective.com/1/1/43395/520859/AzizSasquatch09_Large_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/1/43395/520859/TheCops_Large.jpg" border="0" width="525" height="700" width_o="525" height_o="700" src_o="http://payload.cargocollective.com/1/1/43395/520859/TheCops_Large_o.jpg" align="left" /> http://cargocollective.com/robcstanton/One-Step-Beyond http://cargocollective.com/robcstanton/following/robcstanton/One-Step-Beyond Tue, 20 Jul 2010 22:42:46 +0000 robcstanton 521629 One Step Beyond Knowing a bit more than the average bear about ska music came in handy when Starbucks Entertainment began putting together a collection of its favorite first and second wave tracks. A tight play between Jamaican roots and Uk punk aesthetic help give this package a unique and authentic feeling that make you want to skank! <img src="http://payload.cargocollective.com/1/1/43395/521629/OSBcd01.jpg" border="0" width="670" height="610" width_o="768" height_o="700" src_o="http://payload.cargocollective.com/1/1/43395/521629/OSBcd01_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/1/43395/521629/OSBcd02.jpg" border="0" width="670" height="610" width_o="768" height_o="700" src_o="http://payload.cargocollective.com/1/1/43395/521629/OSBcd02_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/1/43395/521629/OSBcd03.jpg" border="0" width="670" height="610" width_o="768" height_o="700" src_o="http://payload.cargocollective.com/1/1/43395/521629/OSBcd03_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/1/43395/521629/OSBcd04.jpg" border="0" width="670" height="581" width_o="806" height_o="700" src_o="http://payload.cargocollective.com/1/1/43395/521629/OSBcd04_o.jpg" align="left" /> http://cargocollective.com/robcstanton/Starbucks-Core-Coffee http://cargocollective.com/robcstanton/following/robcstanton/Starbucks-Core-Coffee Tue, 20 Jul 2010 22:42:45 +0000 robcstanton 521672 Core Coffee Packing Call it kool-aid sipping if you wish but Starbucks has good quality, well sourced, delicious coffee. With over 20 different core offerings Starbucks buys, roasts and blends some of the best coffee in the world and yet very few know why. When asked by the coffee team to deliver a new core package it became obvious that each coffee deserved its own story. Nearly 40 years of history had to be told in an easily identifiable, categorically differentiated and uniquely celebrated format that had to be scalable. Each offering thrives in different packaging variants, different channels and in different global markets. Execution was challenging to say the least, requiring a small army to achieve final delivery. But when shipment happened, every writer, designer and project manager was celebrated. <img src="http://payload.cargocollective.com/1/1/43395/521672/SbxCoreCoffe01.jpg" border="0" width="670" height="536" width_o="875" height_o="700" src_o="http://payload.cargocollective.com/1/1/43395/521672/SbxCoreCoffe01_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/1/43395/521672/SbxCoreCoffe02.jpg" border="0" width="670" height="536" width_o="875" height_o="700" src_o="http://payload.cargocollective.com/1/1/43395/521672/SbxCoreCoffe02_o.jpg" align="left" /> http://cargocollective.com/robcstanton/Starbucks-Card-Mobile http://cargocollective.com/robcstanton/following/robcstanton/Starbucks-Card-Mobile Tue, 20 Jul 2010 22:42:44 +0000 robcstanton 521007 Starbucks Card Mobile As pioneers of closed loop commerce, Starbucks is always looking for innovation in its Starbucks Card brand. Working with a mobile commerce partner Starbucks Card needed help developing an on-brand look and feel for its mobile application. Needing to be handcrafted yet strong, secure and simple, the stripped down color pallet, large buttons and three-step navigation provided an appropriate user interface to test this breakthrough process of paying by phone. <img src="http://payload.cargocollective.com/1/1/43395/521007/StarbucksCardApp_01.jpg" border="0" width="670" height="382" width_o="700" height_o="400" src_o="http://payload.cargocollective.com/1/1/43395/521007/StarbucksCardApp_01_o.jpg" align="left" /> http://cargocollective.com/robcstanton/Across-the-Pond http://cargocollective.com/robcstanton/following/robcstanton/Across-the-Pond Tue, 20 Jul 2010 22:42:44 +0000 robcstanton 521336 Across the Pond The UK is full of great young musicians. Starbucks Entertainment wanted to capture a few of these innovative artists on their own compilation call - you guessed it - Across the Pond. With a track list comprised of a few obscure artists, rounded out by a few young popular ones, the Entreatment group asked that the record package have an indie feel, but still appeal to their core customer. Once all of the details were ironed out the final product showcases a fun and unique illustration style perfectly aimed at the 40-year-old, Urban Outfitters shopping, soccer mom. <img src="http://payload.cargocollective.com/1/1/43395/521336/ACTPcd01.jpg" border="0" width="670" height="613" width_o="765" height_o="700" src_o="http://payload.cargocollective.com/1/1/43395/521336/ACTPcd01_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/1/43395/521336/ACTPcd02.jpg" border="0" width="670" height="613" width_o="765" height_o="700" src_o="http://payload.cargocollective.com/1/1/43395/521336/ACTPcd02_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/1/43395/521336/ACTPcd04.jpg" border="0" width="670" height="395" width_o="1186" height_o="700" src_o="http://payload.cargocollective.com/1/1/43395/521336/ACTPcd04_o.jpg" align="left" /> http://cargocollective.com/robcstanton/Pike-Place-Roast-Launch http://cargocollective.com/robcstanton/following/robcstanton/Pike-Place-Roast-Launch Tue, 20 Jul 2010 22:42:42 +0000 robcstanton 521090 Pike Place Roast When Starbucks launched their bold, always on, brewed coffee flagship, they went to their agency of record and had a campaign built that would be as bold and eye popping as their coffees. When the campaign didn't include a proper launch component they came back in-house and requested one. Delivery on the request was completed not only with the required elements of the current brand voice but with the unexpected addition of an exciting tease. Running the full page ads in weekly sequence, the NY Times and other national periodicals helped Starbucks unveil its new daily brew. <img src="http://payload.cargocollective.com/1/1/43395/521090/PPRad01.jpg" border="0" width="453" height="700" width_o="453" height_o="700" src_o="http://payload.cargocollective.com/1/1/43395/521090/PPRad01_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/1/43395/521090/PPRad02.jpg" border="0" width="453" height="700" width_o="453" height_o="700" src_o="http://payload.cargocollective.com/1/1/43395/521090/PPRad02_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/1/43395/521090/PPRad03.jpg" border="0" width="453" height="700" width_o="453" height_o="700" src_o="http://payload.cargocollective.com/1/1/43395/521090/PPRad03_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/1/43395/521090/PPRad04.jpg" border="0" width="453" height="700" width_o="453" height_o="700" src_o="http://payload.cargocollective.com/1/1/43395/521090/PPRad04_o.jpg" align="left" /> http://cargocollective.com/robcstanton/SRCH-by-Starbuck http://cargocollective.com/robcstanton/following/robcstanton/SRCH-by-Starbuck Tue, 20 Jul 2010 22:42:42 +0000 robcstanton 521880 SRCH by Starbuck More than 60 million Facebook faithful have liked Starbucks and Lady Gaga. These numbers are imposing, staggering and down right nuts. Needless to say when designing for that many rabid fans one feels a bit, shall we say, impotent. This was the task when Starbucks came Blast to and ask us to do something engaging with a QR code, a game and a Gaga. Once conception came to completion and a digital scavenger hunt invented it was time to bring it all to life. The Concept: There would be a series of rounds, each round would have a series of clues and the clues would all lead back to the site allowing a prize to be redeemed (if you were fast enough). Sounding a little complicated, we knew the execution had to be simple and flexible. Due to the Requirement of a QR code as the game's catalyst this site needed to easily render on touch screens and a desktop browsers alike. With a simple grid, some light transitions, fun photos and copy, the clue cards came to life allowing tens of thousands to play. <img src="http://payload.cargocollective.com/1/1/43395/521880/srch_mobile_01_800.png" border="0" width="700" height="400" width_o="700" height_o="400" src_o="http://payload.cargocollective.com/1/1/43395/521880/srch_mobile_01_o.png" align="left" /> <img src="http://payload.cargocollective.com/1/1/43395/521880/SRCH_ScreensForBook_0000_Non-Logged-in-Not-Live_800.png" border="0" width="800" height="1023" width_o="932" height_o="1192" src_o="http://payload.cargocollective.com/1/1/43395/521880/SRCH_ScreensForBook_0000_Non-Logged-in-Not-Live_o.png" align="left" /> <img src="http://payload.cargocollective.com/1/1/43395/521880/SBX_SRCHforBook_0004_Log-in_800.png" border="0" width="800" height="1023" width_o="932" height_o="1192" src_o="http://payload.cargocollective.com/1/1/43395/521880/SBX_SRCHforBook_0004_Log-in_o.png" align="left" /> <img src="http://payload.cargocollective.com/1/1/43395/521880/SRCH_ScreensForBook_0001_Logged-in-Active-Clues_800.png" border="0" width="800" height="1023" width_o="932" height_o="1192" src_o="http://payload.cargocollective.com/1/1/43395/521880/SRCH_ScreensForBook_0001_Logged-in-Active-Clues_o.png" align="left" /> http://cargocollective.com/robcstanton/15th-Ave-Coffee-and-Tea http://cargocollective.com/robcstanton/following/robcstanton/15th-Ave-Coffee-and-Tea Tue, 20 Jul 2010 22:42:41 +0000 robcstanton 520549 An Indy Coffee Giant Led by their innovative Global Design department, Starbucks wanted to create Independent feeling coffee shops in urban areas. The inspiration for these shops would come from the neighborhoods they were constructed in. In the heart of Seattle's Capitol Hill, 15th Ave Coffee and Tea became the testing grounds for this new idea. With back room copy machine an inspirational image provided by the client and a request that the logo include the street name - this 'indy' coffee shop found its identity. <img src="http://payload.cargocollective.com/1/1/43395/520549/15thAve_Mark.png" border="0" width="670" height="382" width_o="700" height_o="400" src_o="http://payload.cargocollective.com/1/1/43395/520549/15thAve_Mark_o.png" align="left" /> <img src="http://payload.cargocollective.com/1/1/43395/520549/15thAve_CupShirt01.png" border="0" width="670" height="382" width_o="700" height_o="400" src_o="http://payload.cargocollective.com/1/1/43395/520549/15thAve_CupShirt01_o.png" align="left" />