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<channel>
	<title>Jessica St-Pierre Graphic Designer</title>
	<link>http://cargocollective.com</link>
	<description>Jessica St-Pierre Graphic Designer</description>
	<pubDate>Tue, 31 Jul 2012 08:08:54 +0000</pubDate>
	<generator>http://cargocollective.com</generator>
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	<item>
		<title>Wine Merchants chalk project @ St Lawrence Market</title>
				
		<link>http://cargocollective.com/jessicastp/Wine-Merchants-chalk-project-St-Lawrence-Market</link>

		<comments>http://cargocollective.com/jessicastp/following/jessicastp/Wine-Merchants-chalk-project-St-Lawrence-Market</comments>

		<pubDate>Tue, 31 Jul 2012 08:08:54 +0000</pubDate>

		<dc:creator>Jessica St-Pierre Graphic Designer</dc:creator>
		
		<category><![CDATA[toronto, st. lawrence market, chalk, decoration, branding ]]></category>

		<guid isPermaLink="false">3841677</guid>

		<description>&#60;img src="http://payload77.cargocollective.com/1/3/117377/3841677/579527_427901187229397_496682954_n_600.jpeg" width="600" height="400" width_o="960" height_o="641" src_o="http://payload77.cargocollective.com/1/3/117377/3841677/579527_427901187229397_496682954_n_o.jpeg" data-mid="20016729"  border="0" align="left"/&#62;&#60;img src="http://payload77.cargocollective.com/1/3/117377/3841677/578199_427901610562688_810963412_n_600.jpeg" width="600" height="898" width_o="641" height_o="960" src_o="http://payload77.cargocollective.com/1/3/117377/3841677/578199_427901610562688_810963412_n_o.jpeg" data-mid="20016725"  border="0" align="left"/&#62;&#60;img src="http://payload77.cargocollective.com/1/3/117377/3841677/166777_427901170562732_2074689997_n_600.jpeg" width="600" height="400" width_o="960" height_o="641" src_o="http://payload77.cargocollective.com/1/3/117377/3841677/166777_427901170562732_2074689997_n_o.jpeg" data-mid="20016672"  border="0" align="left"/&#62;&#60;img src="http://payload77.cargocollective.com/1/3/117377/3841677/305688_427901260562723_6405058_n_600.jpeg" width="600" height="400" width_o="960" height_o="641" src_o="http://payload77.cargocollective.com/1/3/117377/3841677/305688_427901260562723_6405058_n_o.jpeg" data-mid="20016675"  border="0" align="left"/&#62;&#60;img src="http://payload77.cargocollective.com/1/3/117377/3841677/306265_427901683896014_286282817_n_600.jpeg" width="600" height="400" width_o="960" height_o="641" src_o="http://payload77.cargocollective.com/1/3/117377/3841677/306265_427901683896014_286282817_n_o.jpeg" data-mid="20016689"  border="0" align="left"/&#62;&#60;img src="http://payload77.cargocollective.com/1/3/117377/3841677/523061_427901383896044_1544313094_n_600.jpeg" width="600" height="898" width_o="641" height_o="960" src_o="http://payload77.cargocollective.com/1/3/117377/3841677/523061_427901383896044_1544313094_n_o.jpeg" data-mid="20016714"  border="0" align="left"/&#62;&#60;img src="http://payload77.cargocollective.com/1/3/117377/3841677/534418_427901290562720_1745722240_n_600.jpeg" width="600" height="400" width_o="960" height_o="641" src_o="http://payload77.cargocollective.com/1/3/117377/3841677/534418_427901290562720_1745722240_n_o.jpeg" data-mid="20016718"  border="0" align="left"/&#62;&#60;img src="http://payload77.cargocollective.com/1/3/117377/3841677/538178_427901550562694_208342161_n_600.jpeg" width="600" height="400" width_o="960" height_o="641" src_o="http://payload77.cargocollective.com/1/3/117377/3841677/538178_427901550562694_208342161_n_o.jpeg" data-mid="20016721"  border="0" align="left"/&#62;&#60;img src="http://payload77.cargocollective.com/1/3/117377/3841677/560466_427901760562673_1342847332_n_600.jpeg" width="600" height="400" width_o="960" height_o="641" src_o="http://payload77.cargocollective.com/1/3/117377/3841677/560466_427901760562673_1342847332_n_o.jpeg" data-mid="20016722"  border="0" align="left"/&#62;

Wine Merchants, located in one of Canada's most iconic marketplaces, St. Lawrence Market, hired me to cover their store up in chalk, something to go along their great rustic wood, barrels and chains store theme. Vine designs, the recreating of popular Canadian wine logos and creation of a large scale image of merry people drinking by the winery behind the counter space were some of my challenges for this project. Some of the areas were left bare so employees can fill in weekly information for customers by themselves. Chalk is an interesting medium as the few colours available do not blend, and working on a dark surface gave this work a fresh perspective.</description>
		
		<excerpt>  Wine Merchants, located in one of Canada's most iconic marketplaces, St. Lawrence Market, hired me to cover their store up in chalk, something to go along their...</excerpt>

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	<item>
		<title>PUSH! signage</title>
				
		<link>http://cargocollective.com/jessicastp/PUSH-signage</link>

		<comments>http://cargocollective.com/jessicastp/following/jessicastp/PUSH-signage</comments>

		<pubDate>Tue, 31 Jul 2012 07:42:10 +0000</pubDate>

		<dc:creator>Jessica St-Pierre Graphic Designer</dc:creator>
		
		<category><![CDATA[info design, information design, george brown, map, toronto,]]></category>

		<guid isPermaLink="false">1681804</guid>

		<description>&#60;img src="http://payload.cargocollective.com/1/3/117377/1681804/DSC01999_600.JPG" width="600" height="800" width_o="750" height_o="1000" src_o="http://payload.cargocollective.com/1/3/117377/1681804/DSC01999_o.JPG" data-mid="20016245"  border="0" align="left"/&#62;
&#60;img src="http://payload.cargocollective.com/1/3/117377/1681804/260223_232277376791780_304275_n_600.jpeg" width="600" height="450" width_o="720" height_o="540" src_o="http://payload.cargocollective.com/1/3/117377/1681804/260223_232277376791780_304275_n_o.jpeg" data-mid="20016291"  border="0" align="left"/&#62;


Sandwich board and information panel designed for the PUSH! year end show 2011 at George Brown College. 
</description>
		
		<excerpt>  Sandwich board and information panel designed for the PUSH! year end show 2011 at George Brown College.  </excerpt>

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	<item>
		<title>COSMO redesign</title>
				
		<link>http://cargocollective.com/jessicastp/COSMO-redesign</link>

		<comments>http://cargocollective.com/jessicastp/following/jessicastp/COSMO-redesign</comments>

		<pubDate>Wed, 20 Jul 2011 13:28:10 +0000</pubDate>

		<dc:creator>Jessica St-Pierre Graphic Designer</dc:creator>
		
		<category><![CDATA[editorial, cosmopolitan, cosmo, redesign, new look]]></category>

		<guid isPermaLink="false">1756024</guid>

		<description>&#60;img src="http://payload.cargocollective.com/1/3/117377/1756024/portfolioJessicaStP-4_600.jpg" width="600" height="582" width_o="740" height_o="719" src_o="http://payload.cargocollective.com/1/3/117377/1756024/portfolioJessicaStP-4_o.jpg" data-mid="8638074"  border="0" align="left"/&#62;

The main goal of this piece was to give a fresh start to the Cosmopolitan publication by cleaning up its usual ultra-busy look. I gave “Cosmo” a more sophisticated image, letting strong photography grab the attention of readers instead of a mishmash of typefaces so it has one focus point instead of several.

Replacing the usual full body photograph of the model on the cover, I opted for a close-up portrait. Because the magazine has very recurrent subject matters, and because the readers look for them especially, I simply categorized them in sections at the bottom of the cover and in the table of content. No matter if one likes the content of a magazine or not, everyone can agree that they will more likely pick it up if the design appeals to their taste.

This piece was created for homework and I do not own any rights to Cosmopolitan magazine, or the artists featured.</description>
		
		<excerpt>  The main goal of this piece was to give a fresh start to the Cosmopolitan publication by cleaning up its usual ultra-busy look. I gave “Cosmo” a more...</excerpt>

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	</item>
		
		
	<item>
		<title>Children's book — School Rhymes</title>
				
		<link>http://cargocollective.com/jessicastp/Children-s-book-School-Rhymes</link>

		<comments>http://cargocollective.com/jessicastp/following/jessicastp/Children-s-book-School-Rhymes</comments>

		<pubDate>Sat, 02 Jul 2011 23:22:38 +0000</pubDate>

		<dc:creator>Jessica St-Pierre Graphic Designer</dc:creator>
		
		<category><![CDATA[children, kids, poerty, book design, book]]></category>

		<guid isPermaLink="false">1674506</guid>

		<description>&#60;img src="http://payload.cargocollective.com/1/3/117377/1674506/childrensbookdoccargo_Part1_600.jpg" width="600" height="504" width_o="827" height_o="695" src_o="http://payload.cargocollective.com/1/3/117377/1674506/childrensbookdoccargo_Part1_o.jpg" data-mid="8216347"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/3/117377/1674506/childrensbookdoccargo_Part2_600.jpg" width="600" height="504" width_o="828" height_o="696" src_o="http://payload.cargocollective.com/1/3/117377/1674506/childrensbookdoccargo_Part2_o.jpg" data-mid="8216349"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/3/117377/1674506/childrensbookdoccargo_Part3_600.jpg" width="600" height="504" width_o="828" height_o="696" src_o="http://payload.cargocollective.com/1/3/117377/1674506/childrensbookdoccargo_Part3_o.jpg" data-mid="8216350"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/3/117377/1674506/childrensbookdoccargo_Part5_600.jpg" width="600" height="265" width_o="1560" height_o="691" src_o="http://payload.cargocollective.com/1/3/117377/1674506/childrensbookdoccargo_Part5_o.jpg" data-mid="8216352"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/3/117377/1674506/childrensbookdoccargo_Part7_600.jpg" width="600" height="504" width_o="828" height_o="696" src_o="http://payload.cargocollective.com/1/3/117377/1674506/childrensbookdoccargo_Part7_o.jpg" data-mid="8216354"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/3/117377/1674506/childrensbookdoccargo_Part9_600.jpg" width="600" height="238" width_o="1615" height_o="643" src_o="http://payload.cargocollective.com/1/3/117377/1674506/childrensbookdoccargo_Part9_o.jpg" data-mid="8216355"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/3/117377/1674506/childrensbookdoccargo_Part11_600.jpg" width="600" height="504" width_o="828" height_o="696" src_o="http://payload.cargocollective.com/1/3/117377/1674506/childrensbookdoccargo_Part11_o.jpg" data-mid="8216356"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/3/117377/1674506/childrensbookdoccargo_Part13_600.jpg" width="600" height="263" width_o="1582" height_o="696" src_o="http://payload.cargocollective.com/1/3/117377/1674506/childrensbookdoccargo_Part13_o.jpg" data-mid="8216357"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/3/117377/1674506/childrensbookdoccargo_Part15_600.jpg" width="600" height="503" width_o="828" height_o="695" src_o="http://payload.cargocollective.com/1/3/117377/1674506/childrensbookdoccargo_Part15_o.jpg" data-mid="8216359"  border="0" align="left"/&#62;

Fictional children's book created from three poems by Kenn Nesbitt at Poetry for Kids. The poems were picked, then illustrated and laid out by myself with the intention of giving learning problem and trouble children an easy and funny read they can relate to. Through humour, the goal of this fictional book was to relieve children of the stress school can put on their back and, hopefully, show them that reading can be a fun and rewarding activity. The illustration style was based off the kind of lined sheet doodles children draw when they are bored in class.

Poems belong to Kenn Nesbitt and Poetry for Kids only. I am not affiliated with either.</description>
		
		<excerpt>  Fictional children's book created from three poems by Kenn Nesbitt at Poetry for Kids. The poems were picked, then illustrated and laid out by myself with the...</excerpt>

		<!--<wfw:commentRss></wfw:commentRss>-->

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	</item>
		
		
	<item>
		<title>Daily quickies</title>
				
		<link>http://cargocollective.com/jessicastp/Daily-quickies</link>

		<comments>http://cargocollective.com/jessicastp/following/jessicastp/Daily-quickies</comments>

		<pubDate>Sat, 02 Jul 2011 23:07:46 +0000</pubDate>

		<dc:creator>Jessica St-Pierre Graphic Designer</dc:creator>
		
		<category><![CDATA[quick design, concepts, personal]]></category>

		<guid isPermaLink="false">1675888</guid>

		<description>&#60;img src="http://payload.cargocollective.com/1/3/117377/1675888/punkrenewal.jpg" width="600" height="776" width_o="600" height_o="776" src_o="http://payload.cargocollective.com/1/3/117377/1675888/punkrenewal_o.jpg" data-mid="8223233"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/3/117377/1675888/songchances_600.jpg" width="600" height="600" width_o="1000" height_o="1000" src_o="http://payload.cargocollective.com/1/3/117377/1675888/songchances_o.jpg" data-mid="9395847"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/3/117377/1675888/wtfnicer.jpg" width="377" height="376" width_o="377" height_o="376" src_o="http://payload.cargocollective.com/1/3/117377/1675888/wtfnicer_o.jpg" data-mid="9395849"  border="0" align="left"/&#62;

Whenever I find some free time, I try to sit down for an hour and think of a concept and actually design it without putting too much thought into it. Those are baby ideas, just very simple designs I make to keep my mind working! Consider this project my personal digital sketchbook.</description>
		
		<excerpt>  Whenever I find some free time, I try to sit down for an hour and think of a concept and actually design it without putting too much thought into it. Those are...</excerpt>

		<!--<wfw:commentRss></wfw:commentRss>-->

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	</item>
		
		
	<item>
		<title>Branding system — Itadakimas</title>
				
		<link>http://cargocollective.com/jessicastp/Branding-system-Itadakimas</link>

		<comments>http://cargocollective.com/jessicastp/following/jessicastp/Branding-system-Itadakimas</comments>

		<pubDate>Sat, 02 Jul 2011 22:33:26 +0000</pubDate>

		<dc:creator>Jessica St-Pierre Graphic Designer</dc:creator>
		
		<category><![CDATA[いただきます, restaurant, branding, corporate system, logo, children, anime, japanese style]]></category>

		<guid isPermaLink="false">1675842</guid>

		<description>&#60;img src="http://payload.cargocollective.com/1/3/117377/1675842/Picture 33.png" width="485" height="358" width_o="485" height_o="358" src_o="http://payload.cargocollective.com/1/3/117377/1675842/Picture 33_o.png" data-mid="8222812"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/3/117377/1675842/Picture 32_600.png" width="600" height="778" width_o="694" height_o="900" src_o="http://payload.cargocollective.com/1/3/117377/1675842/Picture 32_o.png" data-mid="8222813"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/3/117377/1675842/Picture 29_600.png" width="600" height="775" width_o="695" height_o="898" src_o="http://payload.cargocollective.com/1/3/117377/1675842/Picture 29_o.png" data-mid="8222817"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/3/117377/1675842/Picture 31_600.png" width="600" height="776" width_o="695" height_o="900" src_o="http://payload.cargocollective.com/1/3/117377/1675842/Picture 31_o.png" data-mid="8222815"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/3/117377/1675842/Picture 22_600.png" width="600" height="745" width_o="604" height_o="750" src_o="http://payload.cargocollective.com/1/3/117377/1675842/Picture 22_o.png" data-mid="8222831"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/3/117377/1675842/Picture 20_600.png" width="600" height="776" width_o="695" height_o="900" src_o="http://payload.cargocollective.com/1/3/117377/1675842/Picture 20_o.png" data-mid="8222835"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/3/117377/1675842/Picture 28_600.png" width="600" height="525" width_o="773" height_o="677" src_o="http://payload.cargocollective.com/1/3/117377/1675842/Picture 28_o.png" data-mid="8222818"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/3/117377/1675842/Picture 26_600.png" width="600" height="416" width_o="740" height_o="514" src_o="http://payload.cargocollective.com/1/3/117377/1675842/Picture 26_o.png" data-mid="8222822"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/3/117377/1675842/Picture 25_600.png" width="600" height="581" width_o="787" height_o="763" src_o="http://payload.cargocollective.com/1/3/117377/1675842/Picture 25_o.png" data-mid="8222824"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/3/117377/1675842/Picture 24.png" width="587" height="780" width_o="587" height_o="780" src_o="http://payload.cargocollective.com/1/3/117377/1675842/Picture 24_o.png" data-mid="8222827"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/3/117377/1675842/Picture 23.png" width="574" height="394" width_o="574" height_o="394" src_o="http://payload.cargocollective.com/1/3/117377/1675842/Picture 23_o.png" data-mid="8222830"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/3/117377/1675842/Picture 19.png" width="489" height="611" width_o="489" height_o="611" src_o="http://payload.cargocollective.com/1/3/117377/1675842/Picture 19_o.png" data-mid="8222836"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/3/117377/1675842/Picture 18.png" width="492" height="615" width_o="492" height_o="615" src_o="http://payload.cargocollective.com/1/3/117377/1675842/Picture 18_o.png" data-mid="8222838"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/3/117377/1675842/Picture 17.png" width="492" height="635" width_o="492" height_o="635" src_o="http://payload.cargocollective.com/1/3/117377/1675842/Picture 17_o.png" data-mid="8222840"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/3/117377/1675842/Picture 16.png" width="486" height="607" width_o="486" height_o="607" src_o="http://payload.cargocollective.com/1/3/117377/1675842/Picture 16_o.png" data-mid="8222841"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/3/117377/1675842/Picture 15.png" width="491" height="617" width_o="491" height_o="617" src_o="http://payload.cargocollective.com/1/3/117377/1675842/Picture 15_o.png" data-mid="8222842"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/3/117377/1675842/Picture 14.png" width="495" height="614" width_o="495" height_o="614" src_o="http://payload.cargocollective.com/1/3/117377/1675842/Picture 14_o.png" data-mid="8222847"  border="0" align="left"/&#62;

Shown here are some examples and excerpts from a 45 pages branding manual I created for the brand. 

1. The dynamic Brandmark
2–7. Branding system 
8. Placemat design 
9. Wall menu 
10. Expansion product packaging prototype (ramen) 
11. Signage 
12–17 Promotional posters depicting the brand mascots

Itdakimas is a fictional family fast food restaurant chain targeting families of all cultures in the GTA. Itadakimasu (pronounced without the u) means "let's eat" in Japanese. Everything inside the restaurant screams KAWAII, which is Japanese for cute. Simple, adorable and positive. Cute packaging and cute food designs have proven their power when it comes to making Japanese children eat their meal, as well as being a flawless marketing tool. I thought: "why not here?"

</description>
		
		<excerpt>  Shown here are some examples and excerpts from a 45 pages branding manual I created for the brand.   1. The dynamic Brandmark 2–7. Branding system  8. Placemat...</excerpt>

		<!--<wfw:commentRss></wfw:commentRss>-->

		<media:thumbnail url="http://payload.cargocollective.com/1/3/117377/1675842/prt_1309666485.png" />

	</item>
		
		
	<item>
		<title>Web — Toronto15</title>
				
		<link>http://cargocollective.com/jessicastp/Web-Toronto15</link>

		<comments>http://cargocollective.com/jessicastp/following/jessicastp/Web-Toronto15</comments>

		<pubDate>Sat, 02 Jul 2011 21:22:59 +0000</pubDate>

		<dc:creator>Jessica St-Pierre Graphic Designer</dc:creator>
		
		<category><![CDATA[homelessness, toronto, canada, help, web design, flash, css, html]]></category>

		<guid isPermaLink="false">1675754</guid>

		<description>&#60;img src="http://payload.cargocollective.com/1/3/117377/1675754/Picture 13_600.png" width="600" height="398" width_o="897" height_o="596" src_o="http://payload.cargocollective.com/1/3/117377/1675754/Picture 13_o.png" data-mid="8222448"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/3/117377/1675754/Picture 11_600.png" width="600" height="398" width_o="897" height_o="596" src_o="http://payload.cargocollective.com/1/3/117377/1675754/Picture 11_o.png" data-mid="8222451"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/3/117377/1675754/Picture 10_600.png" width="600" height="399" width_o="895" height_o="596" src_o="http://payload.cargocollective.com/1/3/117377/1675754/Picture 10_o.png" data-mid="8222452"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/3/117377/1675754/flyerfinatl_600.jpg" width="600" height="852" width_o="737" height_o="1047" src_o="http://payload.cargocollective.com/1/3/117377/1675754/flyerfinatl_o.jpg" data-mid="8222597"  border="0" align="left"/&#62;

Toronto15 is my web design class project. It was built using flash. My teacher assigned me the totem of the serpent; the shapeshifter, as well as the evolutionary guidance media dimension of social action to guide my project. For weeks, I wondered what to make of it. Action. Society. Change. Engagement. Walking every day to school from Union Station, I decided to think of a way to help the several homeless people I encountered on my way. 

The website grabs the viewers in right from the start with the interactive splash page by forcing them to think of a way that THEY can change things by doing small acts of kindness. Once the splash page conditions are met, they are brought to a simple informative page about the project where they can find  printable flyers, merch, and a link to a forum page to exchange thoughts or ideas.

The ultimate goal of the project? Simply to collect 15 dollars a week to hand in to a random homeless person in the city, so that for one day, they can have the money to cover their basic needs without having to worry about them. A day off, if you prefer. A simple little happiness in a life that is often hard.

Access a working version of the website HERE. Don't forget to turn your sound on.</description>
		
		<excerpt>  Toronto15 is my web design class project. It was built using flash. My teacher assigned me the totem of the serpent; the shapeshifter, as well as the evolutionary...</excerpt>

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		<media:thumbnail url="http://payload.cargocollective.com/1/3/117377/1675754/prt_1309666869.jpg" />

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	<item>
		<title>Corporate package — Waldd</title>
				
		<link>http://cargocollective.com/jessicastp/Corporate-package-Waldd</link>

		<comments>http://cargocollective.com/jessicastp/following/jessicastp/Corporate-package-Waldd</comments>

		<pubDate>Sat, 02 Jul 2011 13:37:16 +0000</pubDate>

		<dc:creator>Jessica St-Pierre Graphic Designer</dc:creator>
		
		<category><![CDATA[]]></category>

		<guid isPermaLink="false">1674786</guid>

		<description>&#60;img src="http://payload.cargocollective.com/1/3/117377/1674786/walddbook_Part1.jpg" width="540" height="840" width_o="540" height_o="840" src_o="http://payload.cargocollective.com/1/3/117377/1674786/walddbook_Part1_o.jpg" data-mid="8217888"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/3/117377/1674786/walddbook_Part2_600.jpg" width="600" height="466" width_o="1080" height_o="840" src_o="http://payload.cargocollective.com/1/3/117377/1674786/walddbook_Part2_o.jpg" data-mid="8217886"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/3/117377/1674786/walddbook_Part3_600.jpg" width="600" height="466" width_o="1080" height_o="840" src_o="http://payload.cargocollective.com/1/3/117377/1674786/walddbook_Part3_o.jpg" data-mid="8217880"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/3/117377/1674786/walddbook_Part5_600.jpg" width="600" height="466" width_o="1080" height_o="840" src_o="http://payload.cargocollective.com/1/3/117377/1674786/walddbook_Part5_o.jpg" data-mid="8217870"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/3/117377/1674786/walddbook_Part6_600.jpg" width="600" height="468" width_o="1075" height_o="840" src_o="http://payload.cargocollective.com/1/3/117377/1674786/walddbook_Part6_o.jpg" data-mid="8217868"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/3/117377/1674786/Waldd corporate_7_600.jpg" width="600" height="463" width_o="1056" height_o="816" src_o="http://payload.cargocollective.com/1/3/117377/1674786/Waldd corporate_7_o.jpg" data-mid="8217983"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/3/117377/1674786/Picture 8.png" width="277" height="461" width_o="277" height_o="461" src_o="http://payload.cargocollective.com/1/3/117377/1674786/Picture 8_o.png" data-mid="8217994"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/3/117377/1674786/waldd_ljhetter_600.jpg" width="600" height="776" width_o="816" height_o="1056" src_o="http://payload.cargocollective.com/1/3/117377/1674786/waldd_ljhetter_o.jpg" data-mid="8218032"  border="0" align="left"/&#62;

Branding for WALDD. Includes brand information booklet for investors and clients, basic stationery, logo and some brand applications.

WALDD is a fictional fashion brand aimed towards young men, based on a simple, romantic image: "Young European gentleman on a holiday".
</description>
		
		<excerpt>  Branding for WALDD. Includes brand information booklet for investors and clients, basic stationery, logo and some brand applications.  WALDD is a fictional...</excerpt>

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		<media:thumbnail url="http://payload.cargocollective.com/1/3/117377/1674786/prt_1309631028.jpg" />

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	<item>
		<title>Annual Report — Air China</title>
				
		<link>http://cargocollective.com/jessicastp/Annual-Report-Air-China</link>

		<comments>http://cargocollective.com/jessicastp/following/jessicastp/Annual-Report-Air-China</comments>

		<pubDate>Sat, 02 Jul 2011 12:47:01 +0000</pubDate>

		<dc:creator>Jessica St-Pierre Graphic Designer</dc:creator>
		
		<category><![CDATA[annual report, corporate, editorial, design, graphic design, air china]]></category>

		<guid isPermaLink="false">1674743</guid>

		<description>&#60;img src="http://payload.cargocollective.com/1/3/117377/1674743/miniair_600.jpg" width="600" height="470" width_o="1330" height_o="1044" src_o="http://payload.cargocollective.com/1/3/117377/1674743/miniair_o.jpg" data-mid="8217317"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/3/117377/1674743/airchina.indd_Part11_600.jpg" width="600" height="467" width_o="1354" height_o="1056" src_o="http://payload.cargocollective.com/1/3/117377/1674743/airchina.indd_Part11_o.jpg" data-mid="8217096"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/3/117377/1674743/airchina.indd_Part8_600.jpg" width="600" height="471" width_o="1344" height_o="1056" src_o="http://payload.cargocollective.com/1/3/117377/1674743/airchina.indd_Part8_o.jpg" data-mid="8217099"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/3/117377/1674743/airchina.indd_Part5_600.jpg" width="600" height="471" width_o="1344" height_o="1056" src_o="http://payload.cargocollective.com/1/3/117377/1674743/airchina.indd_Part5_o.jpg" data-mid="8217103"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/3/117377/1674743/airchina.indd_Part9_600.jpg" width="600" height="467" width_o="1356" height_o="1056" src_o="http://payload.cargocollective.com/1/3/117377/1674743/airchina.indd_Part9_o.jpg" data-mid="8217107"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/3/117377/1674743/airchina.indd_Part6_600.jpg" width="600" height="467" width_o="1355" height_o="1056" src_o="http://payload.cargocollective.com/1/3/117377/1674743/airchina.indd_Part6_o.jpg" data-mid="8217109"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/3/117377/1674743/airchina.indd_Part4_600.jpg" width="600" height="467" width_o="1355" height_o="1056" src_o="http://payload.cargocollective.com/1/3/117377/1674743/airchina.indd_Part4_o.jpg" data-mid="8217118"  border="0" align="left"/&#62;&#60;img src="http://payload.cargocollective.com/1/3/117377/1674743/airchina.indd_Part10_600.jpg" width="600" height="464" width_o="1365" height_o="1056" src_o="http://payload.cargocollective.com/1/3/117377/1674743/airchina.indd_Part10_o.jpg" data-mid="8217121"  border="0" align="left"/&#62;

Air China fictional annual report cover and selected spreads. Redesign offers a fresh image, inspired by the Air China mark itself and its meaning; a beautiful and powerful phoenix, mythological creature that holds as much importance for Chinese people as the dragon, governing the sky.

DISCLAIMER: This is NOT an official annual report; it is a school assignment. The information contained in this fake annual report is not accurate. Some information has been omitted or changed, and all the "real" information is outdated by several years. This piece was created for the sake of exercise and skill display only and is not endorsed or affiliated with Air China in any way. Air China logo belongs to Air China.</description>
		
		<excerpt>  Air China fictional annual report cover and selected spreads. Redesign offers a fresh image, inspired by the Air China mark itself and its meaning; a beautiful...</excerpt>

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		<media:thumbnail url="http://payload.cargocollective.com/1/3/117377/1674743/prt_1309664404.jpg" />

	</item>
		
		
	<item>
		<title>Little Soldiers</title>
				
		<link>http://cargocollective.com/jessicastp/Little-Soldiers</link>

		<comments>http://cargocollective.com/jessicastp/following/jessicastp/Little-Soldiers</comments>

		<pubDate>Tue, 21 Jun 2011 19:40:43 +0000</pubDate>

		<dc:creator>Jessica St-Pierre Graphic Designer</dc:creator>
		
		<category><![CDATA[war, macro, photography]]></category>

		<guid isPermaLink="false">1626985</guid>

		<description> &#60;img src="http://payload.cargocollective.com/1/3/117377/1626985/IMG_7331.jpg" width="670" height="446" width_o="2048" height_o="1365" src_o="http://payload.cargocollective.com/1/3/117377/1626985/IMG_7331_o.jpg" data-mid="7975413"  border="0" align="left"/&#62; &#60;img src="http://payload.cargocollective.com/1/3/117377/1626985/IMG_7338.jpg" width="670" height="990" width_o="1926" height_o="2848" src_o="http://payload.cargocollective.com/1/3/117377/1626985/IMG_7338_o.jpg" data-mid="7975420"  border="0" align="left"/&#62; 

Personal photography project.</description>
		
		<excerpt>  Personal photography project.</excerpt>

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		<media:thumbnail url="http://payload.cargocollective.com/1/3/117377/1626985/prt_1308703055.jpg" />

	</item>
		
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