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	<title>essaysonreality</title>
	<link>http://cargocollective.com</link>
	<description>essaysonreality</description>
	<pubDate>Fri, 04 Jan 2013 16:13:36 +0000</pubDate>
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	<language>en</language>
	
		
	<item>
		<title>About the artist</title>
				
		<link>http://cargocollective.com/essaysonreality/About-the-artist</link>

		<comments>http://cargocollective.com/essaysonreality/following/essaysonreality/About-the-artist</comments>

		<pubDate>Fri, 04 Jan 2013 16:13:36 +0000</pubDate>

		<dc:creator>essaysonreality</dc:creator>
		
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		<description>





Designer turned director Greg Barth is an award winning  artist from Geneva, Switzerland, currently based in London.

Greg Specialises in design driven projects, from short films and music videos to installation art.


His passion for strong, often surreal concepts, and contemporary minimal esthetics have brought him to work for renown international clients, get published in prestigious design books, and be strongly featured in the visual industry's leading blogs and websites.

Website



.

&#60;img src="http://payload120.cargocollective.com/1/10/321141/4702789/NEW_PHOTO_3_720_720.jpg" width="720" height="443" width_o="720" height_o="443" src_o="http://payload120.cargocollective.com/1/10/321141/4702789/NEW_PHOTO_3_720_o.jpg" data-mid="25128260"  border="0" align="left"/&#62;




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		<excerpt>      Designer turned director Greg Barth is an award winning  artist from Geneva, Switzerland, currently based in London.  Greg Specialises in design driven...</excerpt>

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		<title>Press &#38; Screenings</title>
				
		<link>http://cargocollective.com/essaysonreality/Press-Screenings</link>

		<comments>http://cargocollective.com/essaysonreality/following/essaysonreality/Press-Screenings</comments>

		<pubDate>Fri, 04 Jan 2013 15:42:04 +0000</pubDate>

		<dc:creator>essaysonreality</dc:creator>
		
		<category><![CDATA[]]></category>

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		<description>




"Greg Barth’s gorgeously stylized “Essays On Reality, Chapter 1” is equal parts absurd and incisive. Get ready for some classic surrealist high jinks in this first installment, which takes as its subject the American idiot." 
VIMEO

"Tantalising your creative tastebuds with sharp, in-your-face aesthetics, the artist has crafted some of the most inventive videos we've ever come across."
CREATIVE BLOQ

"These short animated pieces by Swiss artist/director Greg Barth are a brilliant exploration of clever, minimalist 3D aesthetics all done without the use of CGI."
THE FOX IS BLACK


CHOSEN BY Vimeo Staff Picks
OFFICIAL SCREENING AT THE VISUELT DESIGN FESTIVAL, OSLO, 2012

ROTATION SCREENING AT THE BIOKOO, 
PRAGUE, 2012--2013

FARGO FILM FESTIVAL, OFFICIAL SCREENING, USA, 2013

EXPOSED AT THE EIGEN + ART GALLERY, 
BERLIN, 14/02/13 -- 29/03/13

EXPOSlTION "MON OEIL"
VIRY CHATILLION, FRANCE -- 06/04/13


















.</description>
		
		<excerpt>     "Greg Barth’s gorgeously stylized “Essays On Reality, Chapter 1” is equal parts absurd and incisive. Get ready for some classic surrealist high jinks in...</excerpt>

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	<item>
		<title>Concept</title>
				
		<link>http://cargocollective.com/essaysonreality/Concept</link>

		<comments>http://cargocollective.com/essaysonreality/following/essaysonreality/Concept</comments>

		<pubDate>Fri, 04 Jan 2013 15:41:22 +0000</pubDate>

		<dc:creator>essaysonreality</dc:creator>
		
		<category><![CDATA[]]></category>

		<guid isPermaLink="false">4702649</guid>

		<description>




Essays On Reality is an ongoing series of short video art installations, influenced by the existentialist and surrealist movement, and inspired by social-political and economic events from around the world.

Each chapter is depicted as a caricature of its theme, which is then separated into three essays.


Accordingly, each theme asks three questions:

1) Who is the subject
2) What are his/her habits and lifestyle
3) How he/she perceives the world

So far, Chapter 1 resonates these questions from the point of view of "the american idiot", and Chapter 2, from the perspective of the "Generation Y".




.


</description>
		
		<excerpt>     Essays On Reality is an ongoing series of short video art installations, influenced by the existentialist and surrealist movement, and inspired by...</excerpt>

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	<item>
		<title>Making-Of</title>
				
		<link>http://cargocollective.com/essaysonreality/Making-Of</link>

		<comments>http://cargocollective.com/essaysonreality/following/essaysonreality/Making-Of</comments>

		<pubDate>Fri, 04 Jan 2013 15:36:22 +0000</pubDate>

		<dc:creator>essaysonreality</dc:creator>
		
		<category><![CDATA[]]></category>

		<guid isPermaLink="false">4702635</guid>

		<description>






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.</description>
		
		<excerpt>       .   .</excerpt>

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	<item>
		<title>Essays</title>
				
		<link>http://cargocollective.com/essaysonreality/Essays</link>

		<comments>http://cargocollective.com/essaysonreality/following/essaysonreality/Essays</comments>

		<pubDate>Fri, 04 Jan 2013 15:35:00 +0000</pubDate>

		<dc:creator>essaysonreality</dc:creator>
		
		<category><![CDATA[]]></category>

		<guid isPermaLink="false">4702622</guid>

		<description>





.






.

</description>
		
		<excerpt>      .       .  </excerpt>

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	<item>
		<title>Analysis</title>
				
		<link>http://cargocollective.com/essaysonreality/Analysis</link>

		<comments>http://cargocollective.com/essaysonreality/following/essaysonreality/Analysis</comments>

		<pubDate>Fri, 04 Jan 2013 02:46:51 +0000</pubDate>

		<dc:creator>essaysonreality</dc:creator>
		
		<category><![CDATA[example project]]></category>

		<guid isPermaLink="false">4699128</guid>

		<description>





&#60;img src="http://payload119.cargocollective.com/1/10/321141/4699128/American_Airhead_fig1_4_720.jpg" width="720" height="405" width_o="2048" height_o="1152" src_o="http://payload119.cargocollective.com/1/10/321141/4699128/American_Airhead_fig1_4_o.jpg" data-mid="25265714"  border="0" align="left"/&#62;
&#60;img src="http://payload119.cargocollective.com/1/10/321141/4699128/American_Airhead_fig2_5_720.jpg" width="720" height="405" width_o="2048" height_o="1152" src_o="http://payload119.cargocollective.com/1/10/321141/4699128/American_Airhead_fig2_5_o.jpg" data-mid="25265719"  border="0" align="left"/&#62;





AMERICAN AIRHEAD

American Airhead is a critique of the US Ivy League education.
One that breeds fortunate and well connected youth into a paradoxical system of both excellence and entitled mediocrity, along with handing them the highest opportunities, connections and jobs  in the country, no matter how underperforming they are.




"The system forgot to teach them, along the way to the prestige admissions and the lucrative jobs, that the most important achievements can’t be measured by a letter or a number or a name. It forgot that the true purpose of education is to make minds, not careers."

William Deresiewicz


.





&#60;img src="http://payload119.cargocollective.com/1/10/321141/4699128/Trash_TV_fig1_720.jpg" width="720" height="405" width_o="1200" height_o="675" src_o="http://payload119.cargocollective.com/1/10/321141/4699128/Trash_TV_fig1_o.jpg" data-mid="25114473"  border="0" align="left"/&#62;
&#60;img src="http://payload119.cargocollective.com/1/10/321141/4699128/Trash_TV_fig2_720.jpg" width="720" height="405" width_o="1200" height_o="675" src_o="http://payload119.cargocollective.com/1/10/321141/4699128/Trash_TV_fig2_o.jpg" data-mid="25114474"  border="0" align="left"/&#62;





TODAY IS A GOOD/BAD DAY

This essay focuses on the evolution of capitalism, or how we went from buying what we didn't need to allowing commercial and business interests to penetrate every aspect of our humanity.

TODAY IS A GOOD DAY relates to the early stages of capitalism, portraying a generally healthy relationship between the consumer and his goods.

TODAY IS A BAD DAY tells a more modern and unhealthy relationship, one where the consumer is bullied into consuming, 




blackmailed by fabricated concerns of self esteem, and possible social outcasting.

"The link to the economic crisis should be obvious. A culture in which the urge to consume dominates the psychology of citizens is a culture in which people will do most anything to acquire the means to consume -- working slavish hours, behaving rapaciously in their business pursuits, and even bending the rules in order to maximize their earnings."

Amitai Etzioni




.





&#60;img src="http://payload119.cargocollective.com/1/10/321141/4699128/Spring_In_Bahrain_fig1_6_720.jpg" width="720" height="405" width_o="2048" height_o="1152" src_o="http://payload119.cargocollective.com/1/10/321141/4699128/Spring_In_Bahrain_fig1_6_o.jpg" data-mid="25265531"  border="0" align="left"/&#62;
&#60;img src="http://payload119.cargocollective.com/1/10/321141/4699128/Spring_In_Bahrain_fig2_7_720.jpg" width="720" height="405" width_o="2048" height_o="1152" src_o="http://payload119.cargocollective.com/1/10/321141/4699128/Spring_In_Bahrain_fig2_7_o.jpg" data-mid="25265613"  border="0" align="left"/&#62;





THE SPRING IN BAHRAIN

Early 2011 was a pivotal time in the Arab world, with revolutions ablaze in Tunisia, Egypt, Syria, Lebanon,Yemen, and briefly in Jordan and Bahrain. 
Much like In Jordan, It didn't take long for the established dictatorship to squash the protest completely, failing to place Bahrain among the countries that succeeded that year in dethroning the governing authority.

The metaphor here was to evoke the growth of a voice, yet it's very growth is being monitored 




and controlled within a small perimeter, as if to see how long the rebellious weeds defying a homogeneous and quiet ecosystem would last for.

The symbol of Pearl Square burning, on the opposite end of the rebellious bouquet of insurrecting hands tells a deeper story about the sectarian division between the Shia and Sunni, and how the monarchy fed this division to justify squashing the revolution, and killing innocent civilians.





.






&#60;img src="http://payload119.cargocollective.com/1/10/321141/4699128/STILL_CG_2.1_720.jpg" width="720" height="405" width_o="1920" height_o="1080" src_o="http://payload119.cargocollective.com/1/10/321141/4699128/STILL_CG_2.1_o.jpg" data-mid="25265856"  border="0" align="left"/&#62;
&#60;img src="http://payload119.cargocollective.com/1/10/321141/4699128/STILL_CG_1_720.jpg" width="720" height="405" width_o="1920" height_o="1080" src_o="http://payload119.cargocollective.com/1/10/321141/4699128/STILL_CG_1_o.jpg" data-mid="25184263"  border="0" align="left"/&#62;





CAMCORDER GIRLS NEVER WIN

Since the rise of Internet, Pornography has grown from a taboo to an everyday acknowledgment, taking a larger role in our lives and mutating our individual and mutual sexual habits.

CAMCORDER GIRLS NEVER WIN is a visual interpretation of hardcore pornography, it's much debated objectification of the female gender, and its focus on the satisfaction of the male one.






The projected mood is voluntarily dry and lacking human emotion, a climate that often fits the medium.
It's intended playful innocence is also a contrast to it's darker theme.

“Everyone, no matter how refined, had a stash of porn."

Mark Vincent








.





&#60;img src="http://payload119.cargocollective.com/1/10/321141/4699128/STILL_VI_1_720.jpg" width="720" height="405" width_o="1920" height_o="1080" src_o="http://payload119.cargocollective.com/1/10/321141/4699128/STILL_VI_1_o.jpg" data-mid="25265116"  border="0" align="left"/&#62;
&#60;img src="http://payload119.cargocollective.com/1/10/321141/4699128/STILL_VI_2_720.jpg" width="720" height="405" width_o="1920" height_o="1080" src_o="http://payload119.cargocollective.com/1/10/321141/4699128/STILL_VI_2_o.jpg" data-mid="25265119"  border="0" align="left"/&#62;





VIRTUAL UN-REALITY

The growing pressure to be constantly online yet remain productive in the work environment, can leave us torn between the real and the virtual world.

Our protagonist looses his balance between tasks, work, updates and communication, becoming his virtual self in spurts of metaphysical engagement.
These spasms of virtuality can be interpreted as loosing sanity through extended refuge in a digital life.






Jean Paul Sartre's La Nausée has greatly influenced this piece.


“We don’t want to create an army of spammers, and we are not trying to turn Facebook and Twitter into one giant spam network. All we are trying to do is get consumers to become marketers for us.”

Joey Caroni



.






&#60;img src="http://payload119.cargocollective.com/1/10/321141/4699128/STILL_EU_1_8_720.jpg" width="720" height="405" width_o="1920" height_o="1080" src_o="http://payload119.cargocollective.com/1/10/321141/4699128/STILL_EU_1_8_o.jpg" data-mid="25266642"  border="0" align="left"/&#62;
&#60;img src="http://payload119.cargocollective.com/1/10/321141/4699128/STILL_EU_2.1_9_720.jpg" width="720" height="405" width_o="1920" height_o="1080" src_o="http://payload119.cargocollective.com/1/10/321141/4699128/STILL_EU_2.1_9_o.jpg" data-mid="25266640"  border="0" align="left"/&#62;





TWELVE STARS MINUS ONE

Riots, austerity, skeptical markets, paranoid investors, inflating debt, crisis.
This essay is a very straight forward demonstration of the economic domino effect
that has brought so much turmoil in the Euro zone, starring Greece as the pivotal protagonist.

Although austerity measures affects several different spheres, the correlation between the "market" and the private consumer was the intended critique.





The empty shopping basket represents the consumer, both belonging to the market, but not empowered enough to change its actions. The projected choices in front of him are out of reach, before collapsing completely.

"It's clear that the euro has virtually failed over the last ten years, even if you are not supposed to say that."

Giacomo Vaciago






.

</description>
		
		<excerpt>             AMERICAN AIRHEAD  American Airhead is a critique of the US Ivy League education. One that breeds fortunate and well connected youth into a paradoxical...</excerpt>

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