http://cargocollective.com David Augustyn [copywriter] Tue, 22 Nov 2011 15:31:08 +0000 http://cargocollective.com en http://cargocollective.com/daveed/Huggies-Jeans-Diapers http://cargocollective.com/daveed/following/daveed/Huggies-Jeans-Diapers Tue, 22 Nov 2011 15:31:08 +0000 David Augustyn [copywriter] 1662819 Rich media banner for Jeans Diapers (TV spot not included) <img src="http://payload.cargocollective.com/1/3/100181/1662819/Jeans_frame1.jpg" border="0" width="300" height="250" width_o="300" height_o="250" src_o="http://payload.cargocollective.com/1/3/100181/1662819/Jeans_frame1_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/3/100181/1662819/Jeans_frame2.jpg" border="0" width="300" height="250" width_o="300" height_o="250" src_o="http://payload.cargocollective.com/1/3/100181/1662819/Jeans_frame2_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/3/100181/1662819/Jeans_frame3.jpg" border="0" width="300" height="250" width_o="300" height_o="250" src_o="http://payload.cargocollective.com/1/3/100181/1662819/Jeans_frame3_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/3/100181/1662819/Jeans_frame4.jpg" border="0" width="300" height="250" width_o="300" height_o="250" src_o="http://payload.cargocollective.com/1/3/100181/1662819/Jeans_frame4_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/3/100181/1662819/Jeans_frame5.jpg" border="0" width="300" height="250" width_o="300" height_o="250" src_o="http://payload.cargocollective.com/1/3/100181/1662819/Jeans_frame5_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/3/100181/1662819/Jeans_exp_frame1.jpg" border="0" width="500" height="250" width_o="500" height_o="250" src_o="http://payload.cargocollective.com/1/3/100181/1662819/Jeans_exp_frame1_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/3/100181/1662819/Jeans_exp_frame2.jpg" border="0" width="500" height="250" width_o="500" height_o="250" src_o="http://payload.cargocollective.com/1/3/100181/1662819/Jeans_exp_frame2_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/3/100181/1662819/Jeans_exp_frame3.jpg" border="0" width="500" height="250" width_o="500" height_o="250" src_o="http://payload.cargocollective.com/1/3/100181/1662819/Jeans_exp_frame3_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/3/100181/1662819/huggies_jeans_web_800.jpg" border="0" width="800" height="581" width_o="800" height_o="581" src_o="http://payload.cargocollective.com/1/3/100181/1662819/huggies_jeans_web_o.jpg" align="left" /> Huggies Jeans Diapers Jeans. Diapers. For discriminating toddlers, a perfect fit, right? This campaign creatively showcases the kid as a high fashion maverick sporting the latest haute couture for babies. Using paparazzi imagery and movie star language like “limited engagement” emphasized the exclusivity of the product and added drama to the fact that the product was only in stores for a short time. The banner expanded to reveal an embedded video player to showcase the TV spot for the product. http://cargocollective.com/daveed/Citibank-Anywhere http://cargocollective.com/daveed/following/daveed/Citibank-Anywhere Tue, 22 Nov 2011 15:31:06 +0000 David Augustyn [copywriter] 1287715 In-branch posters<img src="http://payload.cargocollective.com/1/3/100181/1287715/call_mom.jpg" border="0" width="332" height="500" width_o="332" height_o="500" src_o="http://payload.cargocollective.com/1/3/100181/1287715/call_mom_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/3/100181/1287715/there_bank.jpg" border="0" width="332" height="500" width_o="332" height_o="500" src_o="http://payload.cargocollective.com/1/3/100181/1287715/there_bank_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/3/100181/1287715/country_bank.jpg" border="0" width="332" height="500" width_o="332" height_o="500" src_o="http://payload.cargocollective.com/1/3/100181/1287715/country_bank_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/3/100181/1287715/citi_sunset.jpg" border="0" width="332" height="500" width_o="332" height_o="500" src_o="http://payload.cargocollective.com/1/3/100181/1287715/citi_sunset_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/3/100181/1287715/our_place.jpg" border="0" width="332" height="500" width_o="332" height_o="500" src_o="http://payload.cargocollective.com/1/3/100181/1287715/our_place_o.jpg" align="left" /> Decals and statics<img src="http://payload.cargocollective.com/1/3/100181/1287715/citi_retail_door.jpg" border="0" width="500" height="744" width_o="500" height_o="744" src_o="http://payload.cargocollective.com/1/3/100181/1287715/citi_retail_door_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/3/100181/1287715/citi_retail_drive-thru.jpg" border="0" width="650" height="406" width_o="650" height_o="406" src_o="http://payload.cargocollective.com/1/3/100181/1287715/citi_retail_drive-thru_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/3/100181/1287715/citi_retail_floor.jpg" border="0" width="650" height="429" width_o="650" height_o="429" src_o="http://payload.cargocollective.com/1/3/100181/1287715/citi_retail_floor_o.jpg" align="left" /> ATM transaction screens<img src="http://payload.cargocollective.com/1/3/100181/1287715/citimobile_atm_hello.jpg" border="0" width="670" height="502" width_o="1024" height_o="768" src_o="http://payload.cargocollective.com/1/3/100181/1287715/citimobile_atm_hello_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/3/100181/1287715/citimobile_atm_trans.jpg" border="0" width="670" height="502" width_o="1024" height_o="768" src_o="http://payload.cargocollective.com/1/3/100181/1287715/citimobile_atm_trans_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/3/100181/1287715/citimobile_atm_goodbye.jpg" border="0" width="670" height="502" width_o="1024" height_o="768" src_o="http://payload.cargocollective.com/1/3/100181/1287715/citimobile_atm_goodbye_o.jpg" align="left" /> Citibank "Bank Anywhere" Depending on how comfortable you are with technology, non-teller banking is either godsend you never thought you could live without or a supernatural mystery to be avoided at all costs. So when Citibank launched their bank-by-cell phone service to complement their "bank from anywhere, anytime" service, we set out to win over both the mobiliari and those wary of technological change with a message that speaks to convenience, ease and of course, confidence. In-branch posters connected with passers-by as well as regular bank customers. Once inside, people could also find relevant messaging on counter tops, at the teller window, and on ATM screens. http://cargocollective.com/daveed/Friend-of-the-Classic-Malts http://cargocollective.com/daveed/following/daveed/Friend-of-the-Classic-Malts Tue, 22 Nov 2011 15:31:05 +0000 David Augustyn [copywriter] 1683753 <img src="http://payload.cargocollective.com/1/3/100181/1683753/classic_malts_orvis_em.jpg" border="0" width="640" height="1311" width_o="640" height_o="1311" src_o="http://payload.cargocollective.com/1/3/100181/1683753/classic_malts_orvis_em_o.jpg" align="left" /> Friend of the Classic Malts A creative refresh of Diageo's CRM program for their scotch whisky portfolio, beginning with email communications that invited members to partake of special events and promotions. The goal was to lend an air of exclusivity while reinforcing tastes, attitudes and lifestyle choices common to most scotch drinkers. In the year the refresh was launched, the program saw significant increase in member engagement as well as recruitment of new members. http://cargocollective.com/daveed/Citi-Chairman-Travel-Rewards http://cargocollective.com/daveed/following/daveed/Citi-Chairman-Travel-Rewards Tue, 28 Jun 2011 01:24:34 +0000 David Augustyn [copywriter] 1624474 <img src="http://payload.cargocollective.com/1/3/100181/1624474/citi_chairman1_800.jpg" border="0" width="800" height="399" width_o="800" height_o="399" src_o="http://payload.cargocollective.com/1/3/100181/1624474/citi_chairman1_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/3/100181/1624474/citi_chairman2_800.jpg" border="0" width="800" height="399" width_o="800" height_o="399" src_o="http://payload.cargocollective.com/1/3/100181/1624474/citi_chairman2_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/3/100181/1624474/citi_chairman3_800.jpg" border="0" width="800" height="399" width_o="800" height_o="399" src_o="http://payload.cargocollective.com/1/3/100181/1624474/citi_chairman3_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/3/100181/1624474/citi_chairman4_800.jpg" border="0" width="800" height="399" width_o="800" height_o="399" src_o="http://payload.cargocollective.com/1/3/100181/1624474/citi_chairman4_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/3/100181/1624474/citi_chairman5_800.jpg" border="0" width="800" height="399" width_o="800" height_o="399" src_o="http://payload.cargocollective.com/1/3/100181/1624474/citi_chairman5_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/3/100181/1624474/citi_chairman6_800.jpg" border="0" width="800" height="399" width_o="800" height_o="399" src_o="http://payload.cargocollective.com/1/3/100181/1624474/citi_chairman6_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/3/100181/1624474/citi_chairman7_800.jpg" border="0" width="800" height="399" width_o="800" height_o="399" src_o="http://payload.cargocollective.com/1/3/100181/1624474/citi_chairman7_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/3/100181/1624474/citi_chairman8_800.jpg" border="0" width="800" height="399" width_o="800" height_o="399" src_o="http://payload.cargocollective.com/1/3/100181/1624474/citi_chairman8_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/3/100181/1624474/citi_chairman9_800.jpg" border="0" width="800" height="399" width_o="800" height_o="399" src_o="http://payload.cargocollective.com/1/3/100181/1624474/citi_chairman9_o.jpg" align="left" /> Citibank Chairman Travel Rewards Membership benefits guide with a focus on luxury travel experiences only for their Chairman cardholders — already an exclusive club. Only a select few are invited to become Citi Chairman card members. The standards and level of service are what one would expect from a premium card. As part of Citibank's ongoing rewards program, we crafted this quarterly publication with the latest luxury travel and hospitality experiences available only to Chairman members. http://cargocollective.com/daveed/Classic-Malts-Gifting-Kit http://cargocollective.com/daveed/following/daveed/Classic-Malts-Gifting-Kit Tue, 28 Jun 2011 00:58:15 +0000 David Augustyn [copywriter] 1652376 <img src="http://payload.cargocollective.com/1/3/100181/1652376/classic_malts_set_800.jpg" border="0" width="800" height="530" width_o="1085" height_o="720" src_o="http://payload.cargocollective.com/1/3/100181/1652376/classic_malts_set_o.jpg" align="left" /> Classic Malts Holiday Gifting Kit Scotch drinkers are a particular lot. For them, the next best thing to receiving a bottle of scotch is giving one to friends and family. Because in the convivial, share-and-share alike culture of the malt whisky (to use the proper Scottish spelling) aficionado, you get what you give. This gift-giving kit contained beautifully designed inserts with tasting notes as well as cards and envelopes that could be personalized — perfect for gifting a bottle to a longtime scotch admirer, or to someone who’s new to the more refined tastes of single malt. http://cargocollective.com/daveed/Dell-IdeaWorks http://cargocollective.com/daveed/following/daveed/Dell-IdeaWorks Fri, 17 Jun 2011 00:38:44 +0000 David Augustyn [copywriter] 1604059 <img src="http://payload.cargocollective.com/1/3/100181/1604059/event_OE.jpg" border="0" width="670" height="341" width_o="670" height_o="341" src_o="http://payload.cargocollective.com/1/3/100181/1604059/event_OE_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/3/100181/1604059/event_dm.jpg" border="0" width="500" height="612" width_o="500" height_o="612" src_o="http://payload.cargocollective.com/1/3/100181/1604059/event_dm_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/3/100181/1604059/website.jpg" border="0" width="670" height="408" width_o="670" height_o="408" src_o="http://payload.cargocollective.com/1/3/100181/1604059/website_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/3/100181/1604059/event_registration_area.jpg" border="0" width="670" height="518" width_o="670" height_o="518" src_o="http://payload.cargocollective.com/1/3/100181/1604059/event_registration_area_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/3/100181/1604059/event_entrance.jpg" border="0" width="670" height="518" width_o="670" height_o="518" src_o="http://payload.cargocollective.com/1/3/100181/1604059/event_entrance_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/3/100181/1604059/event_stage.jpg" border="0" width="670" height="518" width_o="670" height_o="518" src_o="http://payload.cargocollective.com/1/3/100181/1604059/event_stage_o.jpg" align="left" /> Dell IdeaWorks Success comes from more than just technology. It comes from ideas that help companies transcend the generic, the mundane, the expected. This series of seminars from Dell encompasses a range of thought leadership, effective solutions and best practices to help business do more. To attract participation, we created a name and brand identity that was to be used in all communications, from invitations to event signage and promotional materials. http://cargocollective.com/daveed/Citibank-Tax-Refund-IRA http://cargocollective.com/daveed/following/daveed/Citibank-Tax-Refund-IRA Tue, 17 May 2011 03:26:19 +0000 David Augustyn [copywriter] 1454274 Door decals<img src="http://payload.cargocollective.com/1/3/100181/1454274/citi_IRA_door_IN.jpg" border="0" width="500" height="350" width_o="500" height_o="350" src_o="http://payload.cargocollective.com/1/3/100181/1454274/citi_IRA_door_IN_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/3/100181/1454274/citi_IRA_door_OUT.jpg" border="0" width="500" height="350" width_o="500" height_o="350" src_o="http://payload.cargocollective.com/1/3/100181/1454274/citi_IRA_door_OUT_o.jpg" align="left" /> Lenticular floor decal<img src="http://payload.cargocollective.com/1/3/100181/1454274/citi_IRA_floor1.jpg" border="0" width="670" height="572" width_o="800" height_o="683" src_o="http://payload.cargocollective.com/1/3/100181/1454274/citi_IRA_floor1_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/3/100181/1454274/citi_IRA_floor2.jpg" border="0" width="670" height="572" width_o="800" height_o="683" src_o="http://payload.cargocollective.com/1/3/100181/1454274/citi_IRA_floor2_o.jpg" align="left" /> In-branch signage and decals<img src="http://payload.cargocollective.com/1/3/100181/1454274/citi_IRA_detour.jpg" border="0" width="500" height="750" width_o="500" height_o="750" src_o="http://payload.cargocollective.com/1/3/100181/1454274/citi_IRA_detour_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/3/100181/1454274/citi_IRA_poster.jpg" border="0" width="500" height="750" width_o="500" height_o="750" src_o="http://payload.cargocollective.com/1/3/100181/1454274/citi_IRA_poster_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/3/100181/1454274/IRA_desk.jpg" border="0" width="670" height="434" width_o="1024" height_o="664" src_o="http://payload.cargocollective.com/1/3/100181/1454274/IRA_desk_o.jpg" align="left" /> Citibank Tax Refund IRA Thanks to a new Citibank program, customers could now have tax refunds deposited directly into a Citibank IRA. We launched a comprehensive communications campaign that coincided with the end of tax season to help customers see how easy it was to participate. The offer was reinforced at various locations around branches, from floor and door decals to pneumatic tube wrappers, helping Citibank attract a significant number of first-time IRA accounts. http://cargocollective.com/daveed/Danonino http://cargocollective.com/daveed/following/daveed/Danonino Fri, 06 May 2011 21:14:10 +0000 David Augustyn [copywriter] 1287628 <img src="http://payload.cargocollective.com/1/3/100181/1287628/danonino_home.jpg" border="0" width="670" height="552" width_o="800" height_o="660" src_o="http://payload.cargocollective.com/1/3/100181/1287628/danonino_home_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/3/100181/1287628/danonino_playtime.jpg" border="0" width="670" height="737" width_o="800" height_o="880" src_o="http://payload.cargocollective.com/1/3/100181/1287628/danonino_playtime_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/3/100181/1287628/danonino_coloring.jpg" border="0" width="670" height="600" width_o="800" height_o="717" src_o="http://payload.cargocollective.com/1/3/100181/1287628/danonino_coloring_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/3/100181/1287628/danonino_jukebox2.JPG" border="0" width="670" height="600" width_o="670" height_o="600" src_o="http://payload.cargocollective.com/1/3/100181/1287628/danonino_jukebox2_o.JPG" align="left" /> <img src="http://payload.cargocollective.com/1/3/100181/1287628/danonino_snacks.jpg" border="0" width="670" height="688" width_o="800" height_o="822" src_o="http://payload.cargocollective.com/1/3/100181/1287628/danonino_snacks_o.jpg" align="left" /> Danonino US website Danonino is a kids' yogurt that has a huge following everywhere on the planet — except in the United States. That's because until recently, you couldn't even get it here. So, in order to herald the launch of the product, first in limited markets then nationwide, we wanted to introduce moms and kids to Danonino the dinosaur. Site overview We designed interactive play areas to keep little ones engaged, while providing essential product info and snack tips for moms — average time spent on-site was 6 minutes. This site won an outstanding achievement award from the Web Marketing Association. Play around in the home page area here. http://cargocollective.com/daveed/Huggies-Enjoy-the-Ride http://cargocollective.com/daveed/following/daveed/Huggies-Enjoy-the-Ride Thu, 28 Apr 2011 00:26:55 +0000 David Augustyn [copywriter] 1296952 <img src="http://payload.cargocollective.com/1/3/100181/1296952/huggies_etr_ads_800.gif" border="0" width="800" height="506" width_o="800" height_o="506" src_o="http://payload.cargocollective.com/1/3/100181/1296952/huggies_etr_ads_o.gif" align="left" /> <img src="http://payload.cargocollective.com/1/3/100181/1296952/huggies_ETR_banner.gif" border="0" width="640" height="600" width_o="640" height_o="600" src_o="http://payload.cargocollective.com/1/3/100181/1296952/huggies_ETR_banner_o.gif" align="left" /> <img src="http://payload.cargocollective.com/1/3/100181/1296952/huggies_etr_web.jpg" border="0" width="670" height="806" width_o="670" height_o="806" src_o="http://payload.cargocollective.com/1/3/100181/1296952/huggies_etr_web_o.jpg" align="left" /> Huggies Enjoy the Ride Mom's fully on the roller coaster ride known as parenthood, and Huggies thought she could use a little reward. This CRM program leverages the "Enjoy the Ride" creative platform and gives moms opportunities to earn points they can redeem for diaper savings and other products. This creative completely revitalized Huggies moribund CRM program, which saw major increases in engagement (sign-ups, time spent on the rewards site, redemptions) in a short period of time. http://cargocollective.com/daveed/Range-Rover-Sport http://cargocollective.com/daveed/following/daveed/Range-Rover-Sport Tue, 26 Apr 2011 00:15:42 +0000 David Augustyn [copywriter] 1355251 Page takeover<img src="http://payload.cargocollective.com/1/3/100181/1355251/RR_takeover1.jpg" border="0" width="650" height="364" width_o="650" height_o="364" src_o="http://payload.cargocollective.com/1/3/100181/1355251/RR_takeover1_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/3/100181/1355251/RR_takeover2.jpg" border="0" width="650" height="364" width_o="650" height_o="364" src_o="http://payload.cargocollective.com/1/3/100181/1355251/RR_takeover2_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/3/100181/1355251/RR_takeover3.jpg" border="0" width="650" height="364" width_o="650" height_o="364" src_o="http://payload.cargocollective.com/1/3/100181/1355251/RR_takeover3_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/3/100181/1355251/RR_takeover4.jpg" border="0" width="650" height="364" width_o="650" height_o="364" src_o="http://payload.cargocollective.com/1/3/100181/1355251/RR_takeover4_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/3/100181/1355251/RR_takeover5.jpg" border="0" width="650" height="364" width_o="650" height_o="364" src_o="http://payload.cargocollective.com/1/3/100181/1355251/RR_takeover5_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/3/100181/1355251/RR_takeover6.jpg" border="0" width="650" height="364" width_o="650" height_o="364" src_o="http://payload.cargocollective.com/1/3/100181/1355251/RR_takeover6_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/3/100181/1355251/RR_takeover7.jpg" border="0" width="650" height="364" width_o="650" height_o="364" src_o="http://payload.cargocollective.com/1/3/100181/1355251/RR_takeover7_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/3/100181/1355251/RR_takeover8.jpg" border="0" width="650" height="364" width_o="650" height_o="364" src_o="http://payload.cargocollective.com/1/3/100181/1355251/RR_takeover8_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/3/100181/1355251/RR_takeover9.jpg" border="0" width="650" height="364" width_o="650" height_o="364" src_o="http://payload.cargocollective.com/1/3/100181/1355251/RR_takeover9_o.jpg" align="left" /> Owner's digital key and personalized webpage<img src="http://payload.cargocollective.com/1/3/100181/1355251/RR_owner1.jpg" border="0" width="650" height="364" width_o="650" height_o="364" src_o="http://payload.cargocollective.com/1/3/100181/1355251/RR_owner1_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/3/100181/1355251/RR_owner2.jpg" border="0" width="650" height="364" width_o="650" height_o="364" src_o="http://payload.cargocollective.com/1/3/100181/1355251/RR_owner2_o.jpg" align="left" /> Beta smartphone app<img src="http://payload.cargocollective.com/1/3/100181/1355251/RR_smartphone.jpg" border="0" width="650" height="364" width_o="650" height_o="364" src_o="http://payload.cargocollective.com/1/3/100181/1355251/RR_smartphone_o.jpg" align="left" /> Expandable and standard banners<img src="http://payload.cargocollective.com/1/3/100181/1355251/rr_weather_banner1.gif" border="0" width="670" height="421" width_o="728" height_o="458" src_o="http://payload.cargocollective.com/1/3/100181/1355251/rr_weather_banner1_o.gif" align="left" /> <img src="http://payload.cargocollective.com/1/3/100181/1355251/rr_weather_banner2.gif" border="0" width="670" height="505" width_o="728" height_o="549" src_o="http://payload.cargocollective.com/1/3/100181/1355251/rr_weather_banner2_o.gif" align="left" /> <img src="http://payload.cargocollective.com/1/3/100181/1355251/rr_weather_banner3.gif" border="0" width="670" height="421" width_o="728" height_o="458" src_o="http://payload.cargocollective.com/1/3/100181/1355251/rr_weather_banner3_o.gif" align="left" /> <img src="http://payload.cargocollective.com/1/3/100181/1355251/rr_weather_banner4.gif" border="0" width="670" height="187" width_o="728" height_o="204" src_o="http://payload.cargocollective.com/1/3/100181/1355251/rr_weather_banner4_o.gif" align="left" /> <img src="http://payload.cargocollective.com/1/3/100181/1355251/rr_market_banner.gif" border="0" width="670" height="413" width_o="728" height_o="449" src_o="http://payload.cargocollective.com/1/3/100181/1355251/rr_market_banner_o.gif" align="left" /> Range Rover Sport When you're a one-of-a-kind auto manufacturer with a storied history, but decelerating in the marketplace, you don't change who you are. Just your outlook. This project was the first truly digital campaign for Land Rover (as well as a supporting role for print), designed to position the Range Rover Sport as the most desirable vehicle in its class — worldwide. We stated with an enhanced look to highlight the vehicles unique features, added the functionality of dedicated owner pages, and explored for the first time for the brand a GPS-enabled mobile application.