http://cargocollective.com Charlie De Grussa Mon, 12 Dec 2011 03:45:43 +0000 http://cargocollective.com en http://cargocollective.com/charliedegrussa/Be-Viacom http://cargocollective.com/charliedegrussa/following/charliedegrussa/Be-Viacom Mon, 12 Dec 2011 03:45:43 +0000 Charlie De Grussa 2443415 A new name and identity for Viacom's global media company, incorporating the original Viacom mark. The idea is based on dots of various scales, representing channels and their audiences. Credits This is Real Art Creative Director Paul Belford<img src="http://payload7.cargocollective.com/1/0/24436/2443415/1.jpg" border="0" width="670" height="447" width_o="670" height_o="447" src_o="http://payload7.cargocollective.com/1/0/24436/2443415/1_o.jpg" align="left" /> <img src="http://payload7.cargocollective.com/1/0/24436/2443415/2.jpg" border="0" width="670" height="447" width_o="670" height_o="447" src_o="http://payload7.cargocollective.com/1/0/24436/2443415/2_o.jpg" align="left" /> <img src="http://payload7.cargocollective.com/1/0/24436/2443415/3.jpg" border="0" width="670" height="447" width_o="670" height_o="447" src_o="http://payload7.cargocollective.com/1/0/24436/2443415/3_o.jpg" align="left" /> <img src="http://payload7.cargocollective.com/1/0/24436/2443415/4.jpg" border="0" width="670" height="447" width_o="670" height_o="447" src_o="http://payload7.cargocollective.com/1/0/24436/2443415/4_o.jpg" align="left" /> <img src="http://payload7.cargocollective.com/1/0/24436/2443415/5.jpg" border="0" width="670" height="447" width_o="670" height_o="447" src_o="http://payload7.cargocollective.com/1/0/24436/2443415/5_o.jpg" align="left" /> http://cargocollective.com/charliedegrussa/Motion-City-Snowsports http://cargocollective.com/charliedegrussa/following/charliedegrussa/Motion-City-Snowsports Mon, 07 Nov 2011 02:08:42 +0000 Charlie De Grussa 2003510 Motion City is a start up snowboarding instruction company based in North London. The idea behind the logo was simple, to reference an M to represent Motion City but also have a link to snowsports. Therefore creating an ownable element for the brand which people recognise as a snowflake, whether they are familiar with the brand or not.<img src="http://payload.cargocollective.com/1/0/24436/2003510/3.jpg" border="0" width="670" height="447" width_o="670" height_o="447" src_o="http://payload.cargocollective.com/1/0/24436/2003510/3_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/24436/2003510/2.jpg" border="0" width="670" height="447" width_o="670" height_o="447" src_o="http://payload.cargocollective.com/1/0/24436/2003510/2_o.jpg" align="left" /> http://cargocollective.com/charliedegrussa/Crisis-Direct-Mail http://cargocollective.com/charliedegrussa/following/charliedegrussa/Crisis-Direct-Mail Sat, 05 Nov 2011 07:09:02 +0000 Charlie De Grussa 2003530 The brief was to create a simple but gritty piece of direct mail that challenges the stereotypes of homeless people. During my research I found out that many homeless people don't actually sleep rough and many are living in temporary accomodation or with friends and family. My response challenges this by originally seeming like it's asking for a donations, but when opened reveals more information about the homeless and highlights the work Crisis do. D&AD Student Awards Brief 2009<img src="http://payload.cargocollective.com/1/0/24436/2003530/Picture-1.jpg" border="0" width="670" height="447" width_o="670" height_o="447" src_o="http://payload.cargocollective.com/1/0/24436/2003530/Picture-1_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/24436/2003530/Picture-2.jpg" border="0" width="670" height="447" width_o="670" height_o="447" src_o="http://payload.cargocollective.com/1/0/24436/2003530/Picture-2_o.jpg" align="left" /> http://cargocollective.com/charliedegrussa/Kindness http://cargocollective.com/charliedegrussa/following/charliedegrussa/Kindness Sun, 30 Oct 2011 03:57:38 +0000 Charlie De Grussa 1990053 <img src="http://payload.cargocollective.com/1/0/24436/1990053/1.jpg" border="0" width="670" height="447" width_o="670" height_o="447" src_o="http://payload.cargocollective.com/1/0/24436/1990053/1_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/24436/1990053/2.jpg" border="0" width="670" height="447" width_o="670" height_o="447" src_o="http://payload.cargocollective.com/1/0/24436/1990053/2_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/24436/1990053/3.jpg" border="0" width="670" height="447" width_o="670" height_o="447" src_o="http://payload.cargocollective.com/1/0/24436/1990053/3_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/24436/1990053/4.jpg" border="0" width="670" height="447" width_o="670" height_o="447" src_o="http://payload.cargocollective.com/1/0/24436/1990053/4_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/24436/1990053/5.jpg" border="0" width="670" height="447" width_o="670" height_o="447" src_o="http://payload.cargocollective.com/1/0/24436/1990053/5_o.jpg" align="left" /> Female Energy is the record label of the musician Kindness. At This is Real Art we created an identity for Female Energy and a promotional newspaper to promote the new single. The idea behind the brand identity is the combination of the female gender symbol and the electronic diagram symbol for a battery (which provides energy). The promotional newspaper uses photographs by Kindness and features a 6,000 word interview across the middle spread. Kindness creates all his music using analog methods and the design of the identity references this with each letterhead being individually stamped. Credits This is Real Art Creative Director Paul Belford http://cargocollective.com/charliedegrussa/AIR http://cargocollective.com/charliedegrussa/following/charliedegrussa/AIR Sat, 29 Oct 2011 06:46:23 +0000 Charlie De Grussa 2001784 AIR is a product range that uses the IATA 3 letter codes of airports to create simple but strong designs based upon journeys. Each airport has a code some recognisable and some more obscure. The idea behind AIR is to take something functional and make it have an aesthetic value. Credits Louis Mikolay Buy online www.vp9.co.uk/air/<img src="http://payload.cargocollective.com/1/0/24436/2001784/Air1.jpg" border="0" width="670" height="447" width_o="670" height_o="447" src_o="http://payload.cargocollective.com/1/0/24436/2001784/Air1_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/24436/2001784/IMG_1138.jpg" border="0" width="670" height="447" width_o="670" height_o="447" src_o="http://payload.cargocollective.com/1/0/24436/2001784/IMG_1138_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/24436/2001784/air2.jpg" border="0" width="670" height="447" width_o="670" height_o="447" src_o="http://payload.cargocollective.com/1/0/24436/2001784/air2_o.jpg" align="left" /> http://cargocollective.com/charliedegrussa/Lost-Arts http://cargocollective.com/charliedegrussa/following/charliedegrussa/Lost-Arts Tue, 25 Oct 2011 02:36:01 +0000 Charlie De Grussa 1989419 In March 2011 the UK government annoucned 29% cuts to the Arts. Lost Arts is a campaign to make people aware of the true effects of the cuts. The idea behind the logo is simple — Arts with visible cuts. The rest of the brand is tied together by using ripped textures representing posters that have been removed due to the Arts cuts. The branding is intended to be harsh to show the true effects of the cuts. Credits This is Real Art Creative Director Paul Belford<img src="http://payload.cargocollective.com/1/0/24436/1989419/lostartslogo.jpg" border="0" width="670" height="447" width_o="670" height_o="447" src_o="http://payload.cargocollective.com/1/0/24436/1989419/lostartslogo_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/24436/1989419/LostArts2.jpg" border="0" width="670" height="447" width_o="670" height_o="447" src_o="http://payload.cargocollective.com/1/0/24436/1989419/LostArts2_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/24436/1989419/LostArts4.jpg" border="0" width="670" height="447" width_o="670" height_o="447" src_o="http://payload.cargocollective.com/1/0/24436/1989419/LostArts4_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/24436/1989419/LostArts3.jpg" border="0" width="670" height="447" width_o="670" height_o="447" src_o="http://payload.cargocollective.com/1/0/24436/1989419/LostArts3_o.jpg" align="left" /> http://cargocollective.com/charliedegrussa/Mii-Cosmetics http://cargocollective.com/charliedegrussa/following/charliedegrussa/Mii-Cosmetics Tue, 25 Oct 2011 02:26:48 +0000 Charlie De Grussa 1990049 Mii Cosmetics are all about being pure and simple. The website design reflected this, for ease of use the whole navigation menu of the site could be seen and sections open up once clicked on. The result is a clean website that allows the products to stand out clearly. Credits This is Real Art Creative Director Paul Belford<img src="http://payload.cargocollective.com/1/0/24436/1990049/mii1.jpg" border="0" width="670" height="447" width_o="670" height_o="447" src_o="http://payload.cargocollective.com/1/0/24436/1990049/mii1_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/24436/1990049/mii3.jpg" border="0" width="670" height="447" width_o="670" height_o="447" src_o="http://payload.cargocollective.com/1/0/24436/1990049/mii3_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/24436/1990049/mii2.jpg" border="0" width="670" height="447" width_o="670" height_o="447" src_o="http://payload.cargocollective.com/1/0/24436/1990049/mii2_o.jpg" align="left" /> http://cargocollective.com/charliedegrussa/Moss-Bespoke http://cargocollective.com/charliedegrussa/following/charliedegrussa/Moss-Bespoke Tue, 25 Oct 2011 02:11:38 +0000 Charlie De Grussa 1990058 Moss Bespoke is a new offer from popular suiting retailer Moss, offering a bespoke tailoring service to it’s customers. The idea behind the brand was to convey a sense of masculinity and style but avoid the cliche traditional, old fashioned world of tailoring. The logotype and in-store communications use a bespoke version of Gotham which is used by Barack Obama and GQ and feels familiar to the modern man. Credits Household Design Creative Director Sarah Page<img src="http://payload.cargocollective.com/1/0/24436/1990058/moss1.jpg" border="0" width="670" height="447" width_o="670" height_o="447" src_o="http://payload.cargocollective.com/1/0/24436/1990058/moss1_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/24436/1990058/moss2.jpg" border="0" width="670" height="447" width_o="670" height_o="447" src_o="http://payload.cargocollective.com/1/0/24436/1990058/moss2_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/24436/1990058/moss3.jpg" border="0" width="670" height="447" width_o="670" height_o="447" src_o="http://payload.cargocollective.com/1/0/24436/1990058/moss3_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/24436/1990058/moss4.jpg" border="0" width="670" height="447" width_o="670" height_o="447" src_o="http://payload.cargocollective.com/1/0/24436/1990058/moss4_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/24436/1990058/moss5.jpg" border="0" width="670" height="447" width_o="670" height_o="447" src_o="http://payload.cargocollective.com/1/0/24436/1990058/moss5_o.jpg" align="left" /> http://cargocollective.com/charliedegrussa/3-Minutes http://cargocollective.com/charliedegrussa/following/charliedegrussa/3-Minutes Sat, 08 Oct 2011 16:44:23 +0000 Charlie De Grussa 1990052 The brief of this ISTD project was to explore ‘3 Minutes’ using a single sheet of A1 paper. My idea was to explore the value of 3 Minutes in peoples jobs. I did this by comparing two jobs that have the same principles of handling calls and dealing with the public, but very different intentions. The final result was printed onto telephone directory paper, the visual aesthetic of telephone calls.<img src="http://payload.cargocollective.com/1/0/24436/1990052/1.jpg" border="0" width="670" height="447" width_o="670" height_o="447" src_o="http://payload.cargocollective.com/1/0/24436/1990052/1_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/24436/1990052/3.jpg" border="0" width="670" height="447" width_o="670" height_o="447" src_o="http://payload.cargocollective.com/1/0/24436/1990052/3_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/24436/1990052/4.jpg" border="0" width="670" height="447" width_o="670" height_o="447" src_o="http://payload.cargocollective.com/1/0/24436/1990052/4_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/24436/1990052/2.jpg" border="0" width="670" height="447" width_o="670" height_o="447" src_o="http://payload.cargocollective.com/1/0/24436/1990052/2_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/24436/1990052/5.jpg" border="0" width="670" height="447" width_o="670" height_o="447" src_o="http://payload.cargocollective.com/1/0/24436/1990052/5_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/24436/1990052/7.jpg" border="0" width="670" height="447" width_o="670" height_o="447" src_o="http://payload.cargocollective.com/1/0/24436/1990052/7_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/24436/1990052/6.jpg" border="0" width="670" height="447" width_o="670" height_o="447" src_o="http://payload.cargocollective.com/1/0/24436/1990052/6_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/24436/1990052/8.jpg" border="0" width="670" height="447" width_o="670" height_o="447" src_o="http://payload.cargocollective.com/1/0/24436/1990052/8_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/24436/1990052/9.jpg" border="0" width="670" height="447" width_o="670" height_o="447" src_o="http://payload.cargocollective.com/1/0/24436/1990052/9_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/24436/1990052/11.jpg" border="0" width="670" height="447" width_o="670" height_o="447" src_o="http://payload.cargocollective.com/1/0/24436/1990052/11_o.jpg" align="left" /> http://cargocollective.com/charliedegrussa/Ten-in-Ten http://cargocollective.com/charliedegrussa/following/charliedegrussa/Ten-in-Ten Sat, 08 Oct 2011 16:44:21 +0000 Charlie De Grussa 1990055 Ten in Ten is a survey of the Musicians Union members about the impacts of illegal downloading on the music industry. The idea was to present the complex data in a simple but engaging way by using information graphics. The result was printed one colour black onto cyclus offset stock. Credits This is Real Art Creative Director Paul Belford Moving Image Megan Riera<img src="http://payload.cargocollective.com/1/0/24436/1990055/Ten In Ten_20110920_0001.jpg" border="0" width="670" height="447" width_o="670" height_o="447" src_o="http://payload.cargocollective.com/1/0/24436/1990055/Ten In Ten_20110920_0001_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/24436/1990055/Ten In Ten_20110920_0002.jpg" border="0" width="670" height="447" width_o="670" height_o="447" src_o="http://payload.cargocollective.com/1/0/24436/1990055/Ten In Ten_20110920_0002_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/24436/1990055/Ten In Ten_20110920_0004.jpg" border="0" width="670" height="447" width_o="670" height_o="447" src_o="http://payload.cargocollective.com/1/0/24436/1990055/Ten In Ten_20110920_0004_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/24436/1990055/Ten In Ten_20110920_0007.jpg" border="0" width="670" height="447" width_o="670" height_o="447" src_o="http://payload.cargocollective.com/1/0/24436/1990055/Ten In Ten_20110920_0007_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/24436/1990055/Ten In Ten_20110920_0005.jpg" border="0" width="670" height="447" width_o="670" height_o="447" src_o="http://payload.cargocollective.com/1/0/24436/1990055/Ten In Ten_20110920_0005_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/24436/1990055/Ten In Ten_20110920_0006.jpg" border="0" width="670" height="447" width_o="670" height_o="447" src_o="http://payload.cargocollective.com/1/0/24436/1990055/Ten In Ten_20110920_0006_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/24436/1990055/Ten In Ten_20110920_0008.jpg" border="0" width="670" height="447" width_o="670" height_o="447" src_o="http://payload.cargocollective.com/1/0/24436/1990055/Ten In Ten_20110920_0008_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/24436/1990055/Ten In Ten_20110920_0003.jpg" border="0" width="670" height="447" width_o="670" height_o="447" src_o="http://payload.cargocollective.com/1/0/24436/1990055/Ten In Ten_20110920_0003_o.jpg" align="left" />