http://cargocollective.com The Portfolio of Mike Boutté Sun, 07 Aug 2011 20:24:29 +0000 http://cargocollective.com en http://cargocollective.com/boutte/Light-Rising http://cargocollective.com/boutte/following/boutte/Light-Rising Sun, 07 Aug 2011 20:24:29 +0000 The Portfolio of Mike Boutté 1831226 Client: Wieden + Kennedy Tokyo Responsibilities: Creative Direction, Art Direction, Video Direction, Animation When we received W+K Tokyo's invitation to participate in the Hinomaru Project, we felt honored and challenged by the prospect of producing something in response to the catastrophic events of March 3, 2011. We questioned how does one create something appropriate and heartfelt for the people of Japan, that both acknowledged their suffering and loss, and paid homage to their history and flag. It needed to avoid sentimentality while expressing respect and kindness in the simplest form, much like a love letter from those of us in Atlanta, Georgia, to the survivors in Japan. In that, we found inspiration... Hinomaru represents the sun – the source of all light. Light is color, and color and light convey emotional realities that words and images fail to communicate. In the spirit of collaboration, we wanted to create something we would be proud to send to Japan that captured that spirit. <img src="http://payload.cargocollective.com/1/0/24325/1831226/lightrising_0000_Layer Comp 1.jpg" border="0" width="640" height="360" width_o="640" height_o="360" src_o="http://payload.cargocollective.com/1/0/24325/1831226/lightrising_0000_Layer Comp 1_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/24325/1831226/lightrising_0001_Layer Comp 2.jpg" border="0" width="640" height="360" width_o="640" height_o="360" src_o="http://payload.cargocollective.com/1/0/24325/1831226/lightrising_0001_Layer Comp 2_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/24325/1831226/lightrising_0002_Layer Comp 3.jpg" border="0" width="640" height="360" width_o="640" height_o="360" src_o="http://payload.cargocollective.com/1/0/24325/1831226/lightrising_0002_Layer Comp 3_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/24325/1831226/lightrising_0003_Layer Comp 4.jpg" border="0" width="640" height="360" width_o="640" height_o="360" src_o="http://payload.cargocollective.com/1/0/24325/1831226/lightrising_0003_Layer Comp 4_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/24325/1831226/lightrising_0004_Layer Comp 5.jpg" border="0" width="640" height="360" width_o="640" height_o="360" src_o="http://payload.cargocollective.com/1/0/24325/1831226/lightrising_0004_Layer Comp 5_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/24325/1831226/lightrising_0005_Layer Comp 6.jpg" border="0" width="640" height="360" width_o="640" height_o="360" src_o="http://payload.cargocollective.com/1/0/24325/1831226/lightrising_0005_Layer Comp 6_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/24325/1831226/lightrising_0006_Layer Comp 7.jpg" border="0" width="640" height="360" width_o="640" height_o="360" src_o="http://payload.cargocollective.com/1/0/24325/1831226/lightrising_0006_Layer Comp 7_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/24325/1831226/lightrising_0007_Layer Comp 8.jpg" border="0" width="640" height="360" width_o="640" height_o="360" src_o="http://payload.cargocollective.com/1/0/24325/1831226/lightrising_0007_Layer Comp 8_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/24325/1831226/lightrising_0008_Layer Comp 9.jpg" border="0" width="640" height="360" width_o="640" height_o="360" src_o="http://payload.cargocollective.com/1/0/24325/1831226/lightrising_0008_Layer Comp 9_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/24325/1831226/lightrising_0009_Layer Comp 10.jpg" border="0" width="640" height="360" width_o="640" height_o="360" src_o="http://payload.cargocollective.com/1/0/24325/1831226/lightrising_0009_Layer Comp 10_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/24325/1831226/lightrising_0010_Layer Comp 11.jpg" border="0" width="640" height="360" width_o="640" height_o="360" src_o="http://payload.cargocollective.com/1/0/24325/1831226/lightrising_0010_Layer Comp 11_o.jpg" align="left" /> http://cargocollective.com/boutte/Hybridotrophy http://cargocollective.com/boutte/following/boutte/Hybridotrophy Fri, 29 Jul 2011 20:00:47 +0000 The Portfolio of Mike Boutté 399874 Client: Mike Boutté Agency: Freelance Responsibilities: Director, Art Director, Animation, Editing, Sound Design When I did a phone interview with IQ, they said they were considering me for their hybrid position. Thinking that was an understandable, yet odd title, I decided to make a documentary about myself that I would deliver before my in person interview. Shot mockumentary style, we interview several people who have their lives ruined because Mike Boutté is so good at so many different things. View on Vimeo <img src="http://payload.cargocollective.com/1/0/24325/399874/_0000_trmb1.jpg" border="0" width="640" height="360" width_o="853" height_o="480" src_o="http://payload.cargocollective.com/1/0/24325/399874/_0000_trmb1_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/24325/399874/_0001_trmb2.jpg" border="0" width="640" height="360" width_o="853" height_o="480" src_o="http://payload.cargocollective.com/1/0/24325/399874/_0001_trmb2_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/24325/399874/_0002_trmb3.jpg" border="0" width="640" height="360" width_o="853" height_o="480" src_o="http://payload.cargocollective.com/1/0/24325/399874/_0002_trmb3_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/24325/399874/_0003_trmb4.jpg" border="0" width="640" height="360" width_o="853" height_o="480" src_o="http://payload.cargocollective.com/1/0/24325/399874/_0003_trmb4_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/24325/399874/_0004_trmb5.jpg" border="0" width="640" height="360" width_o="853" height_o="480" src_o="http://payload.cargocollective.com/1/0/24325/399874/_0004_trmb5_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/24325/399874/_0005_trmb6.jpg" border="0" width="640" height="360" width_o="853" height_o="480" src_o="http://payload.cargocollective.com/1/0/24325/399874/_0005_trmb6_o.jpg" align="left" /> http://cargocollective.com/boutte/IQ-Happy-Holidays-09 http://cargocollective.com/boutte/following/boutte/IQ-Happy-Holidays-09 Mon, 17 Jan 2011 22:14:47 +0000 The Portfolio of Mike Boutté 948403 Client: IQ Agency: IQ Responsibilities: Creative Direction, Art Direction For the '09 Holidays, I worked with the lovely and talented Jennifer Blehm and design/photo virtuoso Casey Britt to get a simple, fun message to IQ's clients. We did some mock stop motion, added IQ's employees and said it with tchotchkes. http://cargocollective.com/boutte/Pennington-Wild-Bird-Band http://cargocollective.com/boutte/following/boutte/Pennington-Wild-Bird-Band Tue, 11 Jan 2011 21:10:19 +0000 The Portfolio of Mike Boutté 926841 Client: Pennington Wild Bird Seed Agency: IQ Responsibilities: Creative Direction, Art Direction, Video Direction, Animation After phase one of the Pennington Wild Bird Seed campaign was under way, we needed to establish Pennington as the leader in the wild bird seed market. Since the competition was being very scientific, we continued to approach Pennington Seed as way to attract nature's original entertainer's, and we created The Wild Bird Band. We developed four bird characters - Chickadee, Chaz, Finch and Lester - to illustrate how to bring great entertainment to your yard. We enlisted the help of the brilliant folks at Milford Animation to bring our characters to life. Using TV and radio in addition to Facebook and out of home, we were able to create a broad reach that resulted in a 200% increase of Pennington's sales in it's test markets. View The Bird Band Facebook page. <img src="http://payload.cargocollective.com/1/0/24325/926841/birdband-facebook.jpg" border="0" width="640" height="472" width_o="900" height_o="664" src_o="http://payload.cargocollective.com/1/0/24325/926841/birdband-facebook_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/24325/926841/birdband-billboard_640.jpg" border="0" width="640" height="355" width_o="900" height_o="500" src_o="http://payload.cargocollective.com/1/0/24325/926841/birdband-billboard_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/24325/926841/birdband01.jpg" border="0" width="640" height="355" width_o="900" height_o="500" src_o="http://payload.cargocollective.com/1/0/24325/926841/birdband01_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/24325/926841/birdband04.jpg" border="0" width="640" height="355" width_o="900" height_o="500" src_o="http://payload.cargocollective.com/1/0/24325/926841/birdband04_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/24325/926841/bird-sketches-01.jpg" border="0" width="640" height="400" width_o="640" height_o="400" src_o="http://payload.cargocollective.com/1/0/24325/926841/bird-sketches-01_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/24325/926841/bird-sketches-02.jpg" border="0" width="640" height="360" width_o="640" height_o="360" src_o="http://payload.cargocollective.com/1/0/24325/926841/bird-sketches-02_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/24325/926841/bird-sketches-03.jpg" border="0" width="640" height="480" width_o="640" height_o="480" src_o="http://payload.cargocollective.com/1/0/24325/926841/bird-sketches-03_o.jpg" align="left" /> http://cargocollective.com/boutte/Pennington-Awareness-Campaign http://cargocollective.com/boutte/following/boutte/Pennington-Awareness-Campaign Tue, 11 Jan 2011 19:49:45 +0000 The Portfolio of Mike Boutté 926638 Client: Pennington Wild Bird Seed Agency: IQ Responsibilities: Creative Direction, Art Direction, Video Direction, Animation With virtually no awareness in the bird seed market, and with their competition about to change that, Pennington came to us with a two phased challenge. First, show an immediate increase in awareness and sales in the bird seed market. Second, establish Pennington as the leader in wild bird feed. The first phase included the Pennington Yard Entertainment guide which gave folks a way to get outside and enjoy the wild birds with activities, recipes and more. Offered as a free download from the Facebook page, along with other bird related bits, Pennington was able to see a jump in sales within almost a month. View the Yard Guide Facebook page. <img src="http://payload.cargocollective.com/1/0/24325/926638/Yard-Guide-Facebook.jpg" border="0" width="640" height="476" width_o="900" height_o="670" src_o="http://payload.cargocollective.com/1/0/24325/926638/Yard-Guide-Facebook_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/24325/926638/YardGuide-1-02-0640.jpg" border="0" width="640" height="355" width_o="900" height_o="500" src_o="http://payload.cargocollective.com/1/0/24325/926638/YardGuide-1-02-0640_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/24325/926638/YardGuide-1-03-1390.jpg" border="0" width="640" height="355" width_o="900" height_o="500" src_o="http://payload.cargocollective.com/1/0/24325/926638/YardGuide-1-03-1390_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/24325/926638/YardGuide-1-04-1971.jpg" border="0" width="640" height="355" width_o="900" height_o="500" src_o="http://payload.cargocollective.com/1/0/24325/926638/YardGuide-1-04-1971_o.jpg" align="left" /> http://cargocollective.com/boutte/Under-Armour-Combine-360 http://cargocollective.com/boutte/following/boutte/Under-Armour-Combine-360 Tue, 11 Jan 2011 18:44:39 +0000 The Portfolio of Mike Boutté 926090 Client: Under Armour Agency: IQ Responsibilities: Creative Direction, Art Direction, Video Direction, Animation For the launch of Under Armour's new Combine 360 Training web site, we were tasked to create five videos that explained the what and how of Combine 360 Training. Using real atheltes and trainers at Under Armour's training complex in Florida, we focused on showing the training itself and showing how important measurements were to improvement and success in the program. <img src="http://payload.cargocollective.com/1/0/24325/926090/UnderArmour-1-01-00018.jpg" border="0" width="640" height="355" width_o="900" height_o="500" src_o="http://payload.cargocollective.com/1/0/24325/926090/UnderArmour-1-01-00018_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/24325/926090/UnderArmour-1-02-00218.jpg" border="0" width="640" height="355" width_o="900" height_o="500" src_o="http://payload.cargocollective.com/1/0/24325/926090/UnderArmour-1-02-00218_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/24325/926090/UnderArmour-1-03-00593.jpg" border="0" width="640" height="355" width_o="900" height_o="500" src_o="http://payload.cargocollective.com/1/0/24325/926090/UnderArmour-1-03-00593_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/24325/926090/UnderArmour-1-04-00725.jpg" border="0" width="640" height="355" width_o="900" height_o="500" src_o="http://payload.cargocollective.com/1/0/24325/926090/UnderArmour-1-04-00725_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/24325/926090/UnderArmour-1-05-00972.jpg" border="0" width="640" height="355" width_o="900" height_o="500" src_o="http://payload.cargocollective.com/1/0/24325/926090/UnderArmour-1-05-00972_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/24325/926090/UnderArmour-2-02-0316.jpg" border="0" width="640" height="355" width_o="900" height_o="500" src_o="http://payload.cargocollective.com/1/0/24325/926090/UnderArmour-2-02-0316_o.jpg" align="left" /> http://cargocollective.com/boutte/iShares-ETF-Labs http://cargocollective.com/boutte/following/boutte/iShares-ETF-Labs Sat, 08 May 2010 22:33:28 +0000 The Portfolio of Mike Boutté 399966 Client: iShares Agency: IQ Responsibilities: Art Direction, Animation, Design iShares came to IQ wanting to build a tool that would illustrate the benefits of Exchange Traded Funds to financial advisors. To do this, IQ proposed using a combination of interview footage of rock star advisors and interactive tools to show real world results from using ETFs. Using a spreadsheet metaphor, the design laid out tracks of content that could be accessed in any number of ways. This animatic was used for testing which produced positive result with a resounding thumbs up from a crowd that usually just wants to see the numbers. View on Vimeo <img src="http://payload.cargocollective.com/1/0/24325/399966/_0001_etfl2.jpg" border="0" width="640" height="355" width_o="900" height_o="500" src_o="http://payload.cargocollective.com/1/0/24325/399966/_0001_etfl2_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/24325/399966/_0002_etfl3.jpg" border="0" width="640" height="355" width_o="900" height_o="500" src_o="http://payload.cargocollective.com/1/0/24325/399966/_0002_etfl3_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/24325/399966/_0003_etfl4.jpg" border="0" width="640" height="355" width_o="900" height_o="500" src_o="http://payload.cargocollective.com/1/0/24325/399966/_0003_etfl4_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/24325/399966/_0004_etfl5.jpg" border="0" width="640" height="355" width_o="900" height_o="500" src_o="http://payload.cargocollective.com/1/0/24325/399966/_0004_etfl5_o.jpg" align="left" /> http://cargocollective.com/boutte/The-IBM-Tivoli-Survival-Guide http://cargocollective.com/boutte/following/boutte/The-IBM-Tivoli-Survival-Guide Sat, 08 May 2010 20:43:56 +0000 The Portfolio of Mike Boutté 399897 Client: IBM Agency: IQ Responsibilities: Animation, Design The Tivoli Survival Guide was developed to transform very technical content into bite sized chunks to get the idea across. I animated two of the shorts for the site. View Snack Attack and Evil Head on Vimeo <img src="http://payload.cargocollective.com/1/0/24325/399897/_0000_ibmt1.jpg" border="0" width="594" height="408" width_o="594" height_o="408" src_o="http://payload.cargocollective.com/1/0/24325/399897/_0000_ibmt1_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/24325/399897/_0001_ibmt2.jpg" border="0" width="594" height="408" width_o="594" height_o="408" src_o="http://payload.cargocollective.com/1/0/24325/399897/_0001_ibmt2_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/24325/399897/_0002_ibmt3.jpg" border="0" width="594" height="408" width_o="594" height_o="408" src_o="http://payload.cargocollective.com/1/0/24325/399897/_0002_ibmt3_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/24325/399897/_0003_ibmt4.jpg" border="0" width="594" height="408" width_o="594" height_o="408" src_o="http://payload.cargocollective.com/1/0/24325/399897/_0003_ibmt4_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/24325/399897/_0004_ibmt5.jpg" border="0" width="594" height="408" width_o="594" height_o="408" src_o="http://payload.cargocollective.com/1/0/24325/399897/_0004_ibmt5_o.jpg" align="left" /> http://cargocollective.com/boutte/Ben-Derienzo-Photography http://cargocollective.com/boutte/following/boutte/Ben-Derienzo-Photography Sat, 08 May 2010 20:15:49 +0000 The Portfolio of Mike Boutté 399861 Client: Ben Derienzo Agency: Freelance Responsibilities: Art Direction, Design, ActionScript, PHP Nashville photographer Ben Derienzo wanted a site that was simple and stayed out of the way of his photography. I built him a flash site that did just that. I focused on a clean layout that would emphasize the photos and functionality that would make for an easy viewing experience. The site was programmed to let Ben add and remove images, select start up images and update categories in his portfolio. Visit site <img src="http://payload.cargocollective.com/1/0/24325/399861/_0000_bd1.jpg" border="0" width="640" height="355" width_o="900" height_o="500" src_o="http://payload.cargocollective.com/1/0/24325/399861/_0000_bd1_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/24325/399861/_0001_bd2.jpg" border="0" width="640" height="355" width_o="900" height_o="500" src_o="http://payload.cargocollective.com/1/0/24325/399861/_0001_bd2_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/24325/399861/_0002_bd3.jpg" border="0" width="640" height="355" width_o="900" height_o="500" src_o="http://payload.cargocollective.com/1/0/24325/399861/_0002_bd3_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/24325/399861/_0003_bd4.jpg" border="0" width="640" height="355" width_o="900" height_o="500" src_o="http://payload.cargocollective.com/1/0/24325/399861/_0003_bd4_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/24325/399861/_0004_bd5.jpg" border="0" width="640" height="355" width_o="900" height_o="500" src_o="http://payload.cargocollective.com/1/0/24325/399861/_0004_bd5_o.jpg" align="left" /> http://cargocollective.com/boutte/Holly-Daze http://cargocollective.com/boutte/following/boutte/Holly-Daze Sat, 08 May 2010 19:58:31 +0000 The Portfolio of Mike Boutté 399816 Client: IQ Agency: IQ Responsibilities: Director, Art Direction, Animation, Design For IQ's 2008 holiday site, everyone was allowed to make a little holiday greeting. I decided a beat poetry was in order to get folks in the groove. Fantastic poem written by the indelible Todd Slutzky. View on Vimeo <img src="http://payload.cargocollective.com/1/0/24325/399816/_0000_hhd1.jpg" border="0" width="640" height="432" width_o="720" height_o="486" src_o="http://payload.cargocollective.com/1/0/24325/399816/_0000_hhd1_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/24325/399816/_0001_hhd2.jpg" border="0" width="640" height="432" width_o="720" height_o="486" src_o="http://payload.cargocollective.com/1/0/24325/399816/_0001_hhd2_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/24325/399816/_0002_hhd3.jpg" border="0" width="640" height="432" width_o="720" height_o="486" src_o="http://payload.cargocollective.com/1/0/24325/399816/_0002_hhd3_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/24325/399816/_0003_hhd4.jpg" border="0" width="640" height="432" width_o="720" height_o="486" src_o="http://payload.cargocollective.com/1/0/24325/399816/_0003_hhd4_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/24325/399816/_0004_hhd5.jpg" border="0" width="640" height="432" width_o="720" height_o="486" src_o="http://payload.cargocollective.com/1/0/24325/399816/_0004_hhd5_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/24325/399816/_0005_hhd6.jpg" border="0" width="640" height="432" width_o="720" height_o="486" src_o="http://payload.cargocollective.com/1/0/24325/399816/_0005_hhd6_o.jpg" align="left" />