http://cargocollective.com Aldo Bitencourt Portfolio Tue, 22 May 2012 16:26:17 +0000 http://cargocollective.com en http://cargocollective.com/aldobitencourt/Chivas-Chivalry-Club http://cargocollective.com/aldobitencourt/following/aldobitencourt/Chivas-Chivalry-Club Tue, 22 May 2012 16:26:17 +0000 Aldo Bitencourt Portfolio 3454884 We had to create a real presence for the Chivas Whisky at the Social Networks. And I was in charge to do the concept of some creative ideas, and design the new face of the brand blog. Concept Board & Pimp My Bar Fullscreen <img src="http://payload57.cargocollective.com/1/3/126751/3454884/Chivas_portfolio_920.jpg" width="920" height="658" width_o="920" height_o="658" src_o="http://payload57.cargocollective.com/1/3/126751/3454884/Chivas_portfolio_o.jpg" data-mid="17802157" border="0" align="left"/> Chivas #MixingMoments Art Director: Aldo Bitencourt Agency:Coworkers Social Media We had to create a real presence for the Chivas Whisky at the Social Networks. And I was in charge to do the concept of some creative ideas, and design the new face... http://cargocollective.com/aldobitencourt/Brand-New-Fresh-Website http://cargocollective.com/aldobitencourt/following/aldobitencourt/Brand-New-Fresh-Website Tue, 22 May 2012 16:07:34 +0000 Aldo Bitencourt Portfolio 3454716 I did this work for a great friend of mine. He is launching this new Social Media Agency called Brand New Fresh and asked me for a new website. So we did it. Check out live at: http://bnf.ag/ Homepage Fullscreen <img src="http://payload57.cargocollective.com/1/3/126751/3454716/bnf_site_portfolio_920.jpg" width="920" height="3227" width_o="920" height_o="3227" src_o="http://payload57.cargocollective.com/1/3/126751/3454716/bnf_site_portfolio_o.jpg" data-mid="17801295" border="0" align="left"/> Work Selected Fullscreen <img src="http://payload57.cargocollective.com/1/3/126751/3454716/bnf_site_portfolio_click_920.jpg" width="920" height="2277" width_o="920" height_o="2277" src_o="http://payload57.cargocollective.com/1/3/126751/3454716/bnf_site_portfolio_click_o.jpg" data-mid="17801444" border="0" align="left"/> Art Director: Aldo Bitencourt I did this work for a great friend of mine. He is launching this new Social Media Agency called Brand New Fresh and asked me for a new website. So we did it. Check... http://cargocollective.com/aldobitencourt/Bic-TwitterInk http://cargocollective.com/aldobitencourt/following/aldobitencourt/Bic-TwitterInk Mon, 16 Apr 2012 02:28:59 +0000 Aldo Bitencourt Portfolio 3212197 We need to prove that Bic pens last longer. Or forever. At least before they disappear. So we created a new kind of measure. Now you can see how many Bic pens had to be used to write all your tweets, or Facebook's posts. Home Fullscreen <img src="http://payload45.cargocollective.com/1/3/126751/3212197/twitterink aplicado_1_920.jpg" width="920" height="658" width_o="1200" height_o="859" src_o="http://payload45.cargocollective.com/1/3/126751/3212197/twitterink aplicado_1_o.jpg" data-mid="16448956" border="0" align="left"/> Results Fullscreen <img src="http://payload45.cargocollective.com/1/3/126751/3212197/twitterink aplicado_2_920.jpg" width="920" height="658" width_o="1200" height_o="859" src_o="http://payload45.cargocollective.com/1/3/126751/3212197/twitterink aplicado_2_o.jpg" data-mid="16448960" border="0" align="left"/> Share Fullscreen <img src="http://payload45.cargocollective.com/1/3/126751/3212197/twitterink aplicado_3_920.jpg" width="920" height="658" width_o="1200" height_o="859" src_o="http://payload45.cargocollective.com/1/3/126751/3212197/twitterink aplicado_3_o.jpg" data-mid="16448963" border="0" align="left"/> Fullscreen <img src="http://payload45.cargocollective.com/1/3/126751/3212197/twitterink aplicado_4_920.jpg" width="920" height="658" width_o="1200" height_o="859" src_o="http://payload45.cargocollective.com/1/3/126751/3212197/twitterink aplicado_4_o.jpg" data-mid="16448965" border="0" align="left"/> Art Director: Aldo Bitencourt Copywriter: Leonardo Milani We need to prove that Bic pens last longer. Or forever. At least before they disappear. So we created a new kind of measure. Now you can see how many Bic pens had... http://cargocollective.com/aldobitencourt/Kiss-FM-Tickets http://cargocollective.com/aldobitencourt/following/aldobitencourt/Kiss-FM-Tickets Sun, 15 Apr 2012 22:24:17 +0000 Aldo Bitencourt Portfolio 3211446 Fullscreen <img src="http://payload45.cargocollective.com/1/3/126751/3211446/kissFm_1_920.jpg" width="920" height="658" width_o="1200" height_o="859" src_o="http://payload45.cargocollective.com/1/3/126751/3211446/kissFm_1_o.jpg" data-mid="16444261" border="0" align="left"/> Fullscreen <img src="http://payload45.cargocollective.com/1/3/126751/3211446/kissFm_2_920.jpg" width="920" height="658" width_o="1200" height_o="859" src_o="http://payload45.cargocollective.com/1/3/126751/3211446/kissFm_2_o.jpg" data-mid="16444253" border="0" align="left"/> Art Directors: Aldo Bitencourt / Luigi Niesta Copywriter: Lucas Storni Art Directors: Aldo Bitencourt / Luigi Niesta Copywriter: Lucas Storni http://cargocollective.com/aldobitencourt/Red-Bull-Station-Get-in-to-get-out http://cargocollective.com/aldobitencourt/following/aldobitencourt/Red-Bull-Station-Get-in-to-get-out Sun, 15 Apr 2012 21:33:26 +0000 Aldo Bitencourt Portfolio 3211233 Red Bull Station is a place, a place where you have to create, where you can be the artist, where you can go and imagine, you can go and see. Go there. Briefing: Advertise a new space of modern art by Red Bull. Challenge: Don't let people thing that art is something boring. Logo Fullscreen <img src="http://payload45.cargocollective.com/1/3/126751/3211233/RBS_Logo_920.jpg" width="920" height="778" width_o="1200" height_o="1016" src_o="http://payload45.cargocollective.com/1/3/126751/3211233/RBS_Logo_o.jpg" data-mid="16442806" border="0" align="left"/> Prints Fullscreen <img src="http://payload45.cargocollective.com/1/3/126751/3211233/RBS_Print_Graffiti_920.jpg" width="920" height="1310" width_o="1200" height_o="1709" src_o="http://payload45.cargocollective.com/1/3/126751/3211233/RBS_Print_Graffiti_o.jpg" data-mid="16442803" border="0" align="left"/> Fullscreen <img src="http://payload45.cargocollective.com/1/3/126751/3211233/RBS_Print_Tattoo_920.jpg" width="920" height="1310" width_o="1200" height_o="1709" src_o="http://payload45.cargocollective.com/1/3/126751/3211233/RBS_Print_Tattoo_o.jpg" data-mid="16442790" border="0" align="left"/> Fullscreen <img src="http://payload45.cargocollective.com/1/3/126751/3211233/RBS_Print_Mosh_920.jpg" width="920" height="1310" width_o="1200" height_o="1709" src_o="http://payload45.cargocollective.com/1/3/126751/3211233/RBS_Print_Mosh_o.jpg" data-mid="16442782" border="0" align="left"/> Outdoor Fullscreen <img src="http://payload45.cargocollective.com/1/3/126751/3211233/RBS_Stations_920.jpg" width="920" height="712" width_o="1200" height_o="929" src_o="http://payload45.cargocollective.com/1/3/126751/3211233/RBS_Stations_o.jpg" data-mid="16442778" border="0" align="left"/> Direct Mail Fullscreen <img src="http://payload45.cargocollective.com/1/3/126751/3211233/RBS_White_Cans_920.jpg" width="920" height="658" width_o="1200" height_o="859" src_o="http://payload45.cargocollective.com/1/3/126751/3211233/RBS_White_Cans_o.jpg" data-mid="16442774" border="0" align="left"/> Mobile App Fullscreen <img src="http://payload45.cargocollective.com/1/3/126751/3211233/RBS_YourWallWay_920.jpg" width="920" height="658" width_o="1200" height_o="859" src_o="http://payload45.cargocollective.com/1/3/126751/3211233/RBS_YourWallWay_o.jpg" data-mid="16442767" border="0" align="left"/> Art Director: Aldo Bitencourt Copywriter: Marconi Filho Red Bull Station is a place, a place where you have to create, where you can be the artist, where you can go and imagine, you can go and see. Go there. Briefing:... http://cargocollective.com/aldobitencourt/Pizzaria-Braz-Hot-or-Not http://cargocollective.com/aldobitencourt/following/aldobitencourt/Pizzaria-Braz-Hot-or-Not Sun, 15 Apr 2012 21:24:21 +0000 Aldo Bitencourt Portfolio 3211154 A Pizzaria Bráz é um clássico estabelecimento de São Paulo, mas apesar das noites com o salão lotado gostaria de melhorar o seu serviço de entregas. Para tanto criamos o conceito Hot or Not. Fullscreen <img src="http://payload45.cargocollective.com/1/3/126751/3211154/Braz_conceito_920_920.jpg" width="920" height="658" width_o="920" height_o="658" src_o="http://payload45.cargocollective.com/1/3/126751/3211154/Braz_conceito_920_o.jpg" data-mid="22904653" border="0" align="left"/> Fullscreen <img src="http://payload45.cargocollective.com/1/3/126751/3211154/Braz_hotmeter_920_920.jpg" width="920" height="658" width_o="920" height_o="658" src_o="http://payload45.cargocollective.com/1/3/126751/3211154/Braz_hotmeter_920_o.jpg" data-mid="22904664" border="0" align="left"/> Fullscreen <img src="http://payload45.cargocollective.com/1/3/126751/3211154/Braz_entrega_920_920.jpg" width="920" height="658" width_o="920" height_o="658" src_o="http://payload45.cargocollective.com/1/3/126751/3211154/Braz_entrega_920_o.jpg" data-mid="22904668" border="0" align="left"/> Fullscreen <img src="http://payload45.cargocollective.com/1/3/126751/3211154/Braz_revista_920_920.jpg" width="920" height="658" width_o="920" height_o="658" src_o="http://payload45.cargocollective.com/1/3/126751/3211154/Braz_revista_920_o.jpg" data-mid="22904675" border="0" align="left"/> Art Director: Aldo Bitencourt Copywriter: Pedro Chamme A Pizzaria Bráz é um clássico estabelecimento de São Paulo, mas apesar das noites com o salão lotado gostaria de melhorar o seu serviço de entregas. Para... http://cargocollective.com/aldobitencourt/Stride-Gum-Freshness-Shape-Box http://cargocollective.com/aldobitencourt/following/aldobitencourt/Stride-Gum-Freshness-Shape-Box Sun, 15 Apr 2012 21:10:40 +0000 Aldo Bitencourt Portfolio 3211135 Fullscreen <img src="http://payload45.cargocollective.com/1/3/126751/3211135/freshness.jpg" width="566" height="800" width_o="566" height_o="800" src_o="http://payload45.cargocollective.com/1/3/126751/3211135/freshness_o.jpg" data-mid="16442264" border="0" align="left"/> Bring to life new “Fuels non-stop nonsense” positioning to engage a 17 year old target who likes Stride, doesn’t love it enough to commit. Media neutral, big ass idea that can work in any space. Art Directors: Aldo Bitencourt / Gabriel Berta Copywriters: Marconi Filho / Lucas Storni / Joana Mao Bring to life new “Fuels non-stop nonsense” positioning to engage a 17 year old target who likes Stride, doesn’t love it enough to commit. Media neutral,... http://cargocollective.com/aldobitencourt/Aviva-Dollar-B-day-Gift http://cargocollective.com/aldobitencourt/following/aldobitencourt/Aviva-Dollar-B-day-Gift Sun, 15 Apr 2012 21:08:14 +0000 Aldo Bitencourt Portfolio 3211126 Fullscreen <img src="http://payload45.cargocollective.com/1/3/126751/3211126/Aviva_dollar_920.jpg" width="920" height="653" width_o="1200" height_o="852" src_o="http://payload45.cargocollective.com/1/3/126751/3211126/Aviva_dollar_o.jpg" data-mid="16442171" border="0" align="left"/> Save money for the future when you are young it is hard. So we can make it at least. Funny. Now you can as for a dollar from your best friend, for the guy who bullied you in school, even form your dog. If he has a credit card. Briefing Saving for the future: a society-wide challenge. The issue People are not saving enough for their future. Ageing populations, along with recent economic turmoil, means that people don’t financially forward plan. The challenge In these straightened times, make saving ‘front of mind’. Dispel the impression of savers as dull, miserly, unadventurous people. Inspire people to play the long game, even if it means cutting down on spending in the short term. Target audience When you’re young, you’re immortal. No plans for the long-term future, or worries about your future way of life. We all assume the state will look after us in our old age, or that our employers will provide us with adequate savings. Unfortunately, this is no longer the case. This is a global issue, and to stop the next generation facing a penniless future, 18-25 year olds need to start saving now. Art Directors: Aldo Bitencourt / Gabriel Berta Copywriters: Marconi Filho / Lucas Storni / Joana Mao Save money for the future when you are young it is hard. So we can make it at least. Funny. Now you can as for a dollar from your best friend, for the guy who... http://cargocollective.com/aldobitencourt/Aviva-Credits-For-Future http://cargocollective.com/aldobitencourt/following/aldobitencourt/Aviva-Credits-For-Future Sun, 15 Apr 2012 21:05:31 +0000 Aldo Bitencourt Portfolio 3211105 Fullscreen <img src="http://payload45.cargocollective.com/1/3/126751/3211105/Aviva_Credits_920.jpg" width="920" height="728" width_o="1200" height_o="950" src_o="http://payload45.cargocollective.com/1/3/126751/3211105/Aviva_Credits_o.jpg" data-mid="16442054" border="0" align="left"/> Young people have two things in common, it is common seeing them with a mobile and it's really uncommon see one of them who is really good saving money. Young people can turn into good savers just using what they already use, their mobile. Briefing Saving for the future: a society-wide challenge. The issue People are not saving enough for their future. Ageing populations, along with recent economic turmoil, means that people don’t financially forward plan. The challenge In these straightened times, make saving ‘front of mind’. Dispel the impression of savers as dull, miserly, unadventurous people. Inspire people to play the long game, even if it means cutting down on spending in the short term. Target audience When you’re young, you’re immortal. No plans for the long-term future, or worries about your future way of life. We all assume the state will look after us in our old age, or that our employers will provide us with adequate savings. Unfortunately, this is no longer the case. This is a global issue, and to stop the next generation facing a penniless future, 18-25 year olds need to start saving now. Art Directors: Aldo Bitencourt / Gabriel Berta Copywriters: Marconi Filho / Lucas Storni / Joana Mao Young people have two things in common, it is common seeing them with a mobile and it's really uncommon see one of them who is really good saving money. Young... http://cargocollective.com/aldobitencourt/Spotify-Show-s-Setlist http://cargocollective.com/aldobitencourt/following/aldobitencourt/Spotify-Show-s-Setlist Sun, 15 Apr 2012 21:01:30 +0000 Aldo Bitencourt Portfolio 3211073 Fullscreen <img src="http://payload45.cargocollective.com/1/3/126751/3211073/Spotify_ShowSetlist_920.jpg" width="920" height="658" width_o="1200" height_o="859" src_o="http://payload45.cargocollective.com/1/3/126751/3211073/Spotify_ShowSetlist_o.jpg" data-mid="16441914" border="0" align="left"/> Music shows have a problem. You never know if your idol will play the songs you love the most. Now you get to decide which songs will be played. And to do so you just need to listen using Spotify. Briefing We need a digital creative idea that will get people to be more interactive with Spotify on Facebook. We want to get people to use music in their social conversations. We want to remind them that they can discover more about their friends through their music tastes, and discover even more music that they might enjoy. With the new music dashboard feature you can discover artists and tracks that are trending with your friends. It’s the thrill of looking through a friend’s music collection and finding a track that blows your mind. Proposition Discover what your world is listening to. Tone Sociable, Uncomplicated, Optimistic. Art Directors: Aldo Bitencourt / Gabriel Berta Copywriters: Marconi Filho / Lucas Storni / Joana Mao Music shows have a problem. You never know if your idol will play the songs you love the most. Now you get to decide which songs will be played. And to do so you...