http://cargocollective.com Fransk Danois Wed, 07 Nov 2012 09:08:50 +0000 http://cargocollective.com en http://cargocollective.com/FranskDanois/Vodafone http://cargocollective.com/FranskDanois/following/FranskDanois/Vodafone Wed, 07 Nov 2012 09:08:50 +0000 Fransk Danois 323114 In an effort to target teens Vodafone Netherlands sponsored three super popular dance music festivals. So popular in fact that they sold out within minutes. Leaving fans ticketless. Unless they could prove they had the stamina and sense of rhythm to attend these parties. To measure that, we created an app that let teens fist-pump, phone in hand, to power and control an electro beat anywhere, anytime. Those who could keep it going the longest earned tickets to the parties. The Vodafone Partystarter App from Niklas Kristensen on Vimeo. Concept / CW / AD: Fransk Concept / AD: Pascal Rotteveel Interactive AD: Samuli Ollikainen In an effort to target teens Vodafone Netherlands sponsored three super popular dance music festivals. So popular in fact that they sold out within minutes. Leaving... http://cargocollective.com/FranskDanois/Skoda http://cargocollective.com/FranskDanois/following/FranskDanois/Skoda Wed, 07 Nov 2012 07:58:57 +0000 Fransk Danois 323095 Le Tour de France is the biggest cycling event on TV. Broadcasting live 21 days of men wearing spandex for hours on hand. Not exactly what most people see as exciting TV. ŠKODA being one of the main sponsors of Le Tour wanted to make things a bit more interesting for the viewer, cyclist enthusiasts or not. So we built a second screen game for mobile phone and PC, which synced with Le Tour in real time. And anyone, regardless their cycling knowledge could join the race and have a bit more fun watching Le Tour. Le Tour Du Sofa from Niklas Kristensen on Vimeo. Concept / CW: Danois Concept / AD: Niels Straatsma Interactive AD: Samuli Ollikainen Designer: Marten Beerda Motion Design: Enzo Greco Le Tour de France is the biggest cycling event on TV. Broadcasting live 21 days of men wearing spandex for hours on hand. Not exactly what most people see as... http://cargocollective.com/FranskDanois/Volkswagen-Euro-2012 http://cargocollective.com/FranskDanois/following/FranskDanois/Volkswagen-Euro-2012 Thu, 11 Oct 2012 09:49:29 +0000 Fransk Danois 323108 Holland and Germany share a long and passionate football history. In fact their rivalry dates back more than a half-century. Volkswagen, being one of the few German things the dutchies love, wanted to ease-up the tension. So when the two nations were set to square-off in the Euro 2012, we decided to create a lighthearted game that allowed the fans to settle the score before kick-off. Das Interland from Niklas Kristensen on Vimeo. Concept / CW / AD: FranskDanois Interactive AD: Daniel Sytsma Designer: Rasmus Steinberg 3D work: ColorBleed Motion Design: Enzo Greco Holland and Germany share a long and passionate football history. In fact their rivalry dates back more than a half-century. Volkswagen, being one of the few German... http://cargocollective.com/FranskDanois/Bwin http://cargocollective.com/FranskDanois/following/FranskDanois/Bwin Wed, 23 Feb 2011 17:39:12 +0000 Fransk Danois 1096791 The Bwin Play For Real, For Real Facebook Challenge. The Brief : Bwin wanted to boost awareness and experience a peak amongst its facebook fanbase. While popular amongst online players, Bwin’s goal was to attract a new breed of potential players, football fans. The Solution : The "Play For Real, For Real" facebook challenge. The facebook app allows users to challenge friends about the outcomes of Champions League games. The stakes? Giving up control over your facebook page, or at least parts of it : Glory for the winner. Humiliation for the loser. All experienced live and in public aka your facebook network. Concept / AD / CW: FranskDanois Step 1: First, you’ll have to pick a friend you want to challenge. Everyone has a little somebody they know supporting another crap team. This is your time to tell them and start a little rivalry. <img src="http://payload.cargocollective.com/1/0/27546/1096791/STEP1c.jpg" width="670" height="508" width_o="1630" height_o="1236" src_o="http://payload.cargocollective.com/1/0/27546/1096791/STEP1c_o.jpg" data-mid="5266701" border="0" align="left"/> Step 2: Pick who, in your eyes and deep down in your heart, will be the winner. You know they’ve got it and now you’re doing what every real fan should do: Take a stand for your team. <img src="http://payload.cargocollective.com/1/0/27546/1096791/STEP2c.jpg" width="670" height="508" width_o="1630" height_o="1236" src_o="http://payload.cargocollective.com/1/0/27546/1096791/STEP2c_o.jpg" data-mid="5266726" border="0" align="left"/> Step 3: The question here is “Just how big are you balls?” Hold on, don’t show them to everyone. A simple click of a button is enough to decide how intense your jubilation or humiliation will be. All daredevils out there who dared click on Level 2 were given an extra incentive from Bwin inviting them to a raffle for real money to be spent on their gaming site. <img src="http://payload.cargocollective.com/1/0/27546/1096791/STEP3c.jpg" width="670" height="508" width_o="1630" height_o="1236" src_o="http://payload.cargocollective.com/1/0/27546/1096791/STEP3c_o.jpg" data-mid="5266730" border="0" align="left"/> Step 4: Now, you get to upload a profile picture of you liking (the most humiliating the better) and write the Status Update that will show up on your rival’s page if your team wins. In this example Chrisitan Berg, an Inter Milan fan, would be stuck with a picture of him hugging Ronaldo and claiming his love for a club he truly despises. <img src="http://payload.cargocollective.com/1/0/27546/1096791/STEP4.jpg" width="670" height="318" width_o="2048" height_o="973" src_o="http://payload.cargocollective.com/1/0/27546/1096791/STEP4_o.jpg" data-mid="5266773" border="0" align="left"/> And this is how the facebook invite will look like once you send out the challenge to your friend. <img src="http://payload.cargocollective.com/1/0/27546/1096791/STEP4-FacebookInvite.jpg" width="670" height="318" width_o="2048" height_o="973" src_o="http://payload.cargocollective.com/1/0/27546/1096791/STEP4-FacebookInvite_o.jpg" data-mid="5266803" border="0" align="left"/> Step 5: Now your rival will have to accept your challenge. If he doesn’t, a newsfeed update will announce to the world his lack of manliness. In other words, you win. If he does then we got ourselves a game going. <img src="http://payload.cargocollective.com/1/0/27546/1096791/STEP5c.jpg" width="670" height="508" width_o="1630" height_o="1236" src_o="http://payload.cargocollective.com/1/0/27546/1096791/STEP5c_o.jpg" data-mid="5266849" border="0" align="left"/> Step 6: Your rival will create his deprecating arguments which will be uploaded to your facebook account if your team loses. <img src="http://payload.cargocollective.com/1/0/27546/1096791/STEP6.jpg" width="670" height="318" width_o="2048" height_o="973" src_o="http://payload.cargocollective.com/1/0/27546/1096791/STEP6_o.jpg" data-mid="5266875" border="0" align="left"/> Step 7: Holy mother of all mothers. Real Madrid won. Christian will have to take it like a man and suck it up. Take the bragging rights, they’re yours. And make sure to savor them cause next time you might be the one to get the short end of the stick. <img src="http://payload.cargocollective.com/1/0/27546/1096791/STEP7-ChrisitanLost.jpg" width="670" height="318" width_o="2048" height_o="973" src_o="http://payload.cargocollective.com/1/0/27546/1096791/STEP7-ChrisitanLost_o.jpg" data-mid="5266912" border="0" align="left"/> The Bwin Play For Real, For Real Facebook Challenge. The Brief : Bwin wanted to boost awareness and experience a peak amongst its facebook fanbase. While popular... http://cargocollective.com/FranskDanois/Fatboy http://cargocollective.com/FranskDanois/following/FranskDanois/Fatboy Wed, 23 Feb 2011 16:29:52 +0000 Fransk Danois 1096601 Fatboy is a brand of beanbags loved and known all over the world. This year they launched a series of new lifestyle products. Fatboy gave us the new names and asked us to create a unique product story for each one of them based on their look and functionality. We also wrote the new tagline for the brand to interpret its broader meaning. AD / CW: FranskDanois <img src="http://payload.cargocollective.com/1/0/27546/1096601/Juniorv3.jpg" width="670" height="947" width_o="843" height_o="1192" src_o="http://payload.cargocollective.com/1/0/27546/1096601/Juniorv3_o.jpg" data-mid="5266216" border="0" align="left"/><img src="http://payload.cargocollective.com/1/0/27546/1096601/Cuscinov3.jpg" width="670" height="947" width_o="843" height_o="1192" src_o="http://payload.cargocollective.com/1/0/27546/1096601/Cuscinov3_o.jpg" data-mid="5275308" border="0" align="left"/><img src="http://payload.cargocollective.com/1/0/27546/1096601/ThePullover.jpg" width="670" height="947" width_o="843" height_o="1192" src_o="http://payload.cargocollective.com/1/0/27546/1096601/ThePullover_o.jpg" data-mid="5275310" border="0" align="left"/><img src="http://payload.cargocollective.com/1/0/27546/1096601/TheRococo.jpg" width="670" height="947" width_o="842" height_o="1191" src_o="http://payload.cargocollective.com/1/0/27546/1096601/TheRococo_o.jpg" data-mid="5275340" border="0" align="left"/><img src="http://payload.cargocollective.com/1/0/27546/1096601/TheTattoov2.jpg" width="670" height="947" width_o="843" height_o="1192" src_o="http://payload.cargocollective.com/1/0/27546/1096601/TheTattoov2_o.jpg" data-mid="5275345" border="0" align="left"/><img src="http://payload.cargocollective.com/1/0/27546/1096601/Doggiev2.jpg" width="670" height="947" width_o="843" height_o="1192" src_o="http://payload.cargocollective.com/1/0/27546/1096601/Doggiev2_o.jpg" data-mid="5275350" border="0" align="left"/> Fatboy is a brand of beanbags loved and known all over the world. This year they launched a series of new lifestyle products. Fatboy gave us the new names and... http://cargocollective.com/FranskDanois/Onitsuka-Tiger http://cargocollective.com/FranskDanois/following/FranskDanois/Onitsuka-Tiger Tue, 13 Apr 2010 11:03:59 +0000 Fransk Danois 323164 The idea This integrated campaign was based around a meter long intricate shoe sculpture paying homage to the electrifying cityscapes of modern Japan. The sculpture was showcased in print ads as well as a 30 second spot and toured the world gathering queues of spectators. In addition to the main sneaker we developed a series of mini shoe key-chains and light-up USB sticks which were hugely popular, whilst a short film on the making of the shoe spread virally. AD: Fransk CW: Joy Ann Bouwmans CD: Andrew Watson <img src="http://payload.cargocollective.com/1/0/27546/323164/KEY3-web.jpg" width="670" height="446" width_o="876" height_o="584" src_o="http://payload.cargocollective.com/1/0/27546/323164/KEY3-web_o.jpg" data-mid="1485655" border="0" align="left"/><img src="http://payload.cargocollective.com/1/0/27546/323164/usbshoe1-web.jpg" width="670" height="446" width_o="1051" height_o="701" src_o="http://payload.cargocollective.com/1/0/27546/323164/usbshoe1-web_o.jpg" data-mid="1485657" border="0" align="left"/> Fullscreen The idea This integrated campaign was based around a meter long intricate shoe sculpture paying homage to the electrifying cityscapes of modern Japan. The... http://cargocollective.com/FranskDanois/Spies-Travels http://cargocollective.com/FranskDanois/following/FranskDanois/Spies-Travels Mon, 22 Mar 2010 15:45:46 +0000 Fransk Danois 323103 TV spots for Spies Travels. Spies Travels is the biggest traveling company in Denmark. Sunwing from Niklas Kristensen on Vimeo. Sunprime from Niklas Kristensen on Vimeo. Concept / AD / CW : Danois & Jannik Davidsen TV spots for Spies Travels. Spies Travels is the biggest traveling company in Denmark. Sunwing from Niklas Kristensen on Vimeo. Sunprime from Niklas Kristensen... http://cargocollective.com/FranskDanois/New-York-City-Transit http://cargocollective.com/FranskDanois/following/FranskDanois/New-York-City-Transit Mon, 22 Mar 2010 15:45:45 +0000 Fransk Danois 323102 Brief The "see something say something" posters has always existed in the New York city underground. But for many years the posters have looked the same and due to that fact travelers just rush by it without really noticing it anymore and that had to change. We got the task to create a new "see something say something" poster campaign that would make people aware of the importance to report suspicious behavior. The message had to be communicated in a powerful and memorable way Solution We tapped into the truth that travelers use a lot time on simply waiting for the train. During the wait they all tend to look around and for once actually read the ads they are surrounded by. So we decided to use that opportunity and create a long copy campaign with memorable stories and wrapped it in some interesting and appealing artwork giving the commuters something to read while lingering in the underground. Tagline reads: Keep the story a story. <img src="http://payload.cargocollective.com/1/0/27546/323102/the_man_with_the_bowler_hat-border.jpg" width="670" height="342" width_o="1200" height_o="613" src_o="http://payload.cargocollective.com/1/0/27546/323102/the_man_with_the_bowler_hat-border_o.jpg" data-mid="1458326" border="0" align="left"/><img src="http://payload.cargocollective.com/1/0/27546/323102/familiar_face-border.jpg" width="670" height="336" width_o="1197" height_o="601" src_o="http://payload.cargocollective.com/1/0/27546/323102/familiar_face-border_o.jpg" data-mid="1458330" border="0" align="left"/><img src="http://payload.cargocollective.com/1/0/27546/323102/the_forgetful_lady-border.jpg" width="670" height="346" width_o="1200" height_o="620" src_o="http://payload.cargocollective.com/1/0/27546/323102/the_forgetful_lady-border_o.jpg" data-mid="1458334" border="0" align="left"/> Fullscreen Concept / CW: Danois Concept / AD: Regner Lotz CW: Matt Foley Brief The "see something say something" posters has always existed in the New York city underground. But for many years the posters have looked the same and due to... http://cargocollective.com/FranskDanois/University-of-Copenhagen http://cargocollective.com/FranskDanois/following/FranskDanois/University-of-Copenhagen Mon, 22 Mar 2010 15:45:44 +0000 Fransk Danois 323099 Brief Every year the university of Copenhagen holds an open house for everybody who has an interest in joining a faculty. To promote this, they normally send out flyers and posters to all the colleges in Denmark. In 2008 they wanted to do something different. instead of targeting every young person out there they wanted to be a little bit more specific and only talk to the people who actually had an interest in a certain faculty. Solution The campaign consisted of headlines in the form of trivia questions. Each question related specifically to the corresponding faculty so that only people with a certain interest in that faculty could figure out the answer. CW: Danois <img src="http://payload.cargocollective.com/1/0/27546/323099/uni_gregorian copy.jpg" width="595" height="842" width_o="595" height_o="842" src_o="http://payload.cargocollective.com/1/0/27546/323099/uni_gregorian copy_o.jpg" data-mid="1458729" border="0" align="left"/><img src="http://payload.cargocollective.com/1/0/27546/323099/uni_cow copy.jpg" width="595" height="842" width_o="595" height_o="842" src_o="http://payload.cargocollective.com/1/0/27546/323099/uni_cow copy_o.jpg" data-mid="1458730" border="0" align="left"/><img src="http://payload.cargocollective.com/1/0/27546/323099/uni_king copy.jpg" width="595" height="842" width_o="595" height_o="842" src_o="http://payload.cargocollective.com/1/0/27546/323099/uni_king copy_o.jpg" data-mid="1458734" border="0" align="left"/><img src="http://payload.cargocollective.com/1/0/27546/323099/uni_euro copy.jpg" width="595" height="842" width_o="595" height_o="842" src_o="http://payload.cargocollective.com/1/0/27546/323099/uni_euro copy_o.jpg" data-mid="1458735" border="0" align="left"/><img src="http://payload.cargocollective.com/1/0/27546/323099/uni_unix copy.jpg" width="595" height="842" width_o="595" height_o="842" src_o="http://payload.cargocollective.com/1/0/27546/323099/uni_unix copy_o.jpg" data-mid="1458736" border="0" align="left"/><img src="http://payload.cargocollective.com/1/0/27546/323099/uni_latin copy.jpg" width="595" height="842" width_o="595" height_o="842" src_o="http://payload.cargocollective.com/1/0/27546/323099/uni_latin copy_o.jpg" data-mid="1458737" border="0" align="left"/> Fullscreen Brief Every year the university of Copenhagen holds an open house for everybody who has an interest in joining a faculty. To promote this, they normally send out... http://cargocollective.com/FranskDanois/Volkswagen-facebook http://cargocollective.com/FranskDanois/following/FranskDanois/Volkswagen-facebook Mon, 22 Mar 2010 15:45:40 +0000 Fransk Danois 323118 Although Volkswagen is the most loved car brand in the Netherlands, it didn't show on its facebook page. To help change that, we decided to bring back one of their classic icons and build it in the most social way possible. With likes. Fans were asked to vote for either the Beetle or the T1 van and the 1st car to reach 20.000 likes would be build. Fanwagen from Niklas Kristensen on Vimeo. Concept / CW / AD: FranskDanois Interactive AD: Fethi Uluak Motion Design: Ola Syse & Enzo Greco Although Volkswagen is the most loved car brand in the Netherlands, it didn't show on its facebook page. To help change that, we decided to bring back one of their...