http://cargocollective.com Flavio Vidigal - Creative Director Wed, 01 May 2013 13:07:55 +0000 http://cargocollective.com en http://cargocollective.com/FlavioVidigal/The-OI-World-s-OI-Internet http://cargocollective.com/FlavioVidigal/following/FlavioVidigal/The-OI-World-s-OI-Internet Wed, 01 May 2013 13:07:55 +0000 Flavio Vidigal - Creative Director 2029289 <img src="http://payload.cargocollective.com/1/0/4831/2029289/OI-01_960.jpg" width="850" height="638" width_o="850" height_o="638" src_o="http://payload.cargocollective.com/1/0/4831/2029289/OI-01_o.jpg" data-mid="16418322" border="0" align="left"/><img src="http://payload.cargocollective.com/1/0/4831/2029289/OI-02_960.jpg" width="850" height="638" width_o="850" height_o="638" src_o="http://payload.cargocollective.com/1/0/4831/2029289/OI-02_o.jpg" data-mid="16418337" border="0" align="left"/> As a strategy for maintaining the user's base of "Oi" Internet portal, we sought a solution which was the construction of an entertainment platform, that shows relevant content in an easily navigable structure. The "OI" World is a channel where people have access to entertainment content of all kinds, from videos to music and news related to the world of "showbiz". As a strategy for maintaining the user's base of "Oi" Internet portal, we sought a solution which was the construction of an entertainment platform, that shows... http://cargocollective.com/FlavioVidigal/Hotspot-Printer-HP http://cargocollective.com/FlavioVidigal/following/FlavioVidigal/Hotspot-Printer-HP Wed, 01 May 2013 13:07:54 +0000 Flavio Vidigal - Creative Director 5038405 Integrated Campaign for the launch of HP Hotspot Printer in China. The campaign was built around TV Spots, Social Media Activities, Viral Films, Micro-sites and Events. HP Hotspot Printer - TVC 60s from Flavio Vidigal on Vimeo. HP Hotspot Printer - Product Demo "The Hotspot" from Flavio Vidigal on Vimeo. HP Hotspot Printer - Product Demo "Easy Setup + Overall" from Flavio Vidigal on Vimeo. HP Hotspot Printer - Product Demo "7-in-1" from Flavio Vidigal on Vimeo. HP Hotspot Printer - Internet Film from Flavio Vidigal on Vimeo. My Role: Creative Direction Integrated Campaign for the launch of HP Hotspot Printer in China. The campaign was built around TV Spots, Social Media Activities, Viral Films, Micro-sites and... http://cargocollective.com/FlavioVidigal/We-ve-got-nothing-to-Hide-DasVeltAuto http://cargocollective.com/FlavioVidigal/following/FlavioVidigal/We-ve-got-nothing-to-Hide-DasVeltAuto Wed, 01 May 2013 13:07:53 +0000 Flavio Vidigal - Creative Director 5031092 <img src="http://payload136.cargocollective.com/1/0/4831/5031092/_CEO_960.jpg" width="900" height="944" width_o="900" height_o="944" src_o="http://payload136.cargocollective.com/1/0/4831/5031092/_CEO_o.jpg" data-mid="26963237" border="0" align="left"/><img src="http://payload136.cargocollective.com/1/0/4831/5031092/_DEALER_960.jpg" width="900" height="944" width_o="900" height_o="944" src_o="http://payload136.cargocollective.com/1/0/4831/5031092/_DEALER_o.jpg" data-mid="26963240" border="0" align="left"/><img src="http://payload136.cargocollective.com/1/0/4831/5031092/_ENGINEER_960.jpg" width="900" height="944" width_o="900" height_o="944" src_o="http://payload136.cargocollective.com/1/0/4831/5031092/_ENGINEER_o.jpg" data-mid="26963243" border="0" align="left"/><img src="http://payload136.cargocollective.com/1/0/4831/5031092/_RECEPTIONIST_960.jpg" width="900" height="944" width_o="900" height_o="944" src_o="http://payload136.cargocollective.com/1/0/4831/5031092/_RECEPTIONIST_o.jpg" data-mid="26963248" border="0" align="left"/> For the chinese people is already difficult to trust in someone on the first glance at the same time the black market of used cars in China is a blurred and disrespectful negotiation, but DasVeltAuto is a multi-brand with a transparent way and truly reliable dealers. Here you can see, and here you’ll trust. Creative Direction: Flavio Vidigal Art Direction: Sophie D'Agostino Copywriter: kimberley Hobson For the chinese people is already difficult to trust in someone on the first glance at the same time the black market of used cars in China is a blurred and... http://cargocollective.com/FlavioVidigal/Ultra-Ink-Advantage-Film-Series-HP http://cargocollective.com/FlavioVidigal/following/FlavioVidigal/Ultra-Ink-Advantage-Film-Series-HP Wed, 01 May 2013 13:07:52 +0000 Flavio Vidigal - Creative Director 5038483 A Series of Internet Documentaries to promote HP UIA System in China. The campaign also had support from Social Media Activities, Micro-sites and Events. HP Ultra Ink Advantage - Internet Documentary "Illustrator and Mother" from Flavio Vidigal on Vimeo. HP Ultra Ink Advantage - Internet Film "The Class Mates" from Flavio Vidigal on Vimeo. HP Ultra Ink Advantage - Internet Documentary "The Dogs Saviors" from Flavio Vidigal on Vimeo. My Role: Creative Direction A Series of Internet Documentaries to promote HP UIA System in China. The campaign also had support from Social Media Activities, Micro-sites and Events. HP... http://cargocollective.com/FlavioVidigal/What-matters-to-you-HSBC http://cargocollective.com/FlavioVidigal/following/FlavioVidigal/What-matters-to-you-HSBC Wed, 01 May 2013 13:07:50 +0000 Flavio Vidigal - Creative Director 43205 <img src="http://payload.cargocollective.com/1/0/4831/43205/TELA-HSBC-oqipv01_960.jpg" width="850" height="628" width_o="850" height_o="628" src_o="http://payload.cargocollective.com/1/0/4831/43205/TELA-HSBC-oqipv01_o.jpg" data-mid="16418092" border="0" align="left"/><img src="http://payload.cargocollective.com/1/0/4831/43205/TELA-HSBC-oqipv03_960.jpg" width="850" height="317" width_o="850" height_o="317" src_o="http://payload.cargocollective.com/1/0/4831/43205/TELA-HSBC-oqipv03_o.jpg" data-mid="16418110" border="0" align="left"/><img src="http://payload.cargocollective.com/1/0/4831/43205/TELA-HSBC-oqipv02_960.jpg" width="850" height="629" width_o="850" height_o="629" src_o="http://payload.cargocollective.com/1/0/4831/43205/TELA-HSBC-oqipv02_o.jpg" data-mid="16418097" border="0" align="left"/><img src="http://payload.cargocollective.com/1/0/4831/43205/TELA-HSBC-oqipv04_960.jpg" width="850" height="212" width_o="850" height_o="212" src_o="http://payload.cargocollective.com/1/0/4831/43205/TELA-HSBC-oqipv04_o.jpg" data-mid="16418115" border="0" align="left"/> In an extension site for global Claim, the campaign has in its line of communication to be closer to customers, to show that HSBC understands that people are different and therefore value different things. Consequently, for each, there is a financial product or service special. Parissi the agency created the site "oqueimportaparavoce.com.br" where visitors can choose a set of values with which he most identifies. In response, each site sends to choose the definition of the profile of the Internet and the corresponding products of HSBC. For example, if the consumer chooses the values family, friends, peace and the future; received the message "You and dreamlike. From the identification of values, the User creates even a social network among people with thoughts and values to their own, by degree of affinity. In an extension site for global Claim, the campaign has in its line of communication to be closer to customers, to show that HSBC understands that people are... http://cargocollective.com/FlavioVidigal/Flavored-Rums-Bacardi http://cargocollective.com/FlavioVidigal/following/FlavioVidigal/Flavored-Rums-Bacardi Wed, 01 May 2013 13:07:47 +0000 Flavio Vidigal - Creative Director 71496 <img src="http://payload.cargocollective.com/1/0/4831/71496/TELA-Bacardi01_960.jpg" width="850" height="606" width_o="850" height_o="606" src_o="http://payload.cargocollective.com/1/0/4831/71496/TELA-Bacardi01_o.jpg" data-mid="16386783" border="0" align="left"/><img src="http://payload.cargocollective.com/1/0/4831/71496/TELA-Bacardi02_2_960.jpg" width="850" height="606" width_o="850" height_o="606" src_o="http://payload.cargocollective.com/1/0/4831/71496/TELA-Bacardi02_2_o.jpg" data-mid="16386790" border="0" align="left"/><img src="http://payload.cargocollective.com/1/0/4831/71496/TELA-Bacardi03_960.jpg" width="850" height="606" width_o="850" height_o="606" src_o="http://payload.cargocollective.com/1/0/4831/71496/TELA-Bacardi03_o.jpg" data-mid="16386822" border="0" align="left"/> http://cargocollective.com/FlavioVidigal/Banners-AD http://cargocollective.com/FlavioVidigal/following/FlavioVidigal/Banners-AD Wed, 01 May 2013 13:07:44 +0000 Flavio Vidigal - Creative Director 1013509 — HSBC, Auto Isurance — HSBC has various types of insurance, one of them is the Auto Insurance. To communicate the existence of this product was created an interactive banner simulating a mere distraction, where the user experiences the situation of having your car stolen, comes the concept: 'Surprises happen. HSBC Auto Insurance.' <img src="http://payload.cargocollective.com/1/0/4831/1013509/TELA-seguros_960.jpg" width="892" height="513" width_o="892" height_o="513" src_o="http://payload.cargocollective.com/1/0/4831/1013509/TELA-seguros_o.jpg" data-mid="18942887" border="0" align="left"/> Agency: JWT Brazil Creative Directors: Mário D’Andrea, Fábio Miraglia e Jean Boechat Concept and Idea: Flávio Vidigal Art Director: Flávio Vidigal Copywriters: Marcelo Russo e Anderson Dias Flash Developer: Marcelo Duende See the add — HSBC, The The Worlds Values — <img src="http://payload.cargocollective.com/1/0/4831/1013509/TELA-Pangea_960.jpg" width="892" height="513" width_o="892" height_o="513" src_o="http://payload.cargocollective.com/1/0/4831/1013509/TELA-Pangea_o.jpg" data-mid="18942872" border="0" align="left"/> Agency: JWT Brazil Creative Directors: Mário D’Andrea, Fábio Miraglia e Jean Boechat Concept and Idea: Flávio Vidigal and André Poli Art Director: Flávio Vidigal Copywriters: Marcelo Russo e Anderson Dias Flash Developer: Marcelo Duende See the add — HSBC Direct, Loading — <img src="http://payload.cargocollective.com/1/0/4831/1013509/TELA-Loading_960.jpg" width="892" height="513" width_o="892" height_o="513" src_o="http://payload.cargocollective.com/1/0/4831/1013509/TELA-Loading_o.jpg" data-mid="18942864" border="0" align="left"/> Agency: JWT Brazil Creative Directors: Mário D’Andrea, Fábio Miraglia e Jean Boechat Concept and Idea: Flávio Vidigal and Marcelo Russo Art Director: Flávio Vidigal Copywriters: Marcelo Russo Flash Developer: Marcelo Duende See the add — HSBC, Big Brother Brazil — <img src="http://payload.cargocollective.com/1/0/4831/1013509/TELA-poltrona_960.jpg" width="892" height="513" width_o="892" height_o="513" src_o="http://payload.cargocollective.com/1/0/4831/1013509/TELA-poltrona_o.jpg" data-mid="18942880" border="0" align="left"/> Agency: JWT Brazil Creative Directors: Mário D’Andrea, Fábio Miraglia e Jean Boechat Concept and Idea: Flávio Vidigal and Bruno Leite Art Director: Flávio Vidigal Copywriter: Bruno Leite Flash Developer: Marcelo Duende See the add — Lozango, Personal Credit — <img src="http://payload.cargocollective.com/1/0/4831/1013509/TELA-Forca_960.jpg" width="892" height="513" width_o="892" height_o="513" src_o="http://payload.cargocollective.com/1/0/4831/1013509/TELA-Forca_o.jpg" data-mid="18942859" border="0" align="left"/> Agency: JWT Brazil Creative Directors: Mário D’Andrea, Fábio Miraglia e Jean Boechat Concept and Idea: Flávio Vidigal Art Director:Andre Poli Copywriters: Carlos Franco, Marcelo Russo Flash Developer: Marcelo Duende See the add — HSBC, Auto Isurance — HSBC has various types of insurance, one of them is the Auto Insurance. To communicate the existence of this product was created an... http://cargocollective.com/FlavioVidigal/Digital-Positioning-GVT http://cargocollective.com/FlavioVidigal/following/FlavioVidigal/Digital-Positioning-GVT Wed, 01 May 2013 13:07:43 +0000 Flavio Vidigal - Creative Director 969343 <img src="http://payload.cargocollective.com/1/0/4831/969343/GVT-Repositoning-03_960.jpg" width="850" height="493" width_o="850" height_o="493" src_o="http://payload.cargocollective.com/1/0/4831/969343/GVT-Repositoning-03_o.jpg" data-mid="16390872" border="0" align="left"/><img src="http://payload.cargocollective.com/1/0/4831/969343/GVT-Repositoning-04_960.jpg" width="850" height="493" width_o="850" height_o="493" src_o="http://payload.cargocollective.com/1/0/4831/969343/GVT-Repositoning-04_o.jpg" data-mid="16390928" border="0" align="left"/><img src="http://payload.cargocollective.com/1/0/4831/969343/GVT-Repositoning-05_960.jpg" width="850" height="493" width_o="850" height_o="493" src_o="http://payload.cargocollective.com/1/0/4831/969343/GVT-Repositoning-05_o.jpg" data-mid="16390942" border="0" align="left"/><img src="http://payload.cargocollective.com/1/0/4831/969343/GVT-Repositoning-00_960.jpg" width="850" height="638" width_o="850" height_o="638" src_o="http://payload.cargocollective.com/1/0/4831/969343/GVT-Repositoning-00_o.jpg" data-mid="16391220" border="0" align="left"/><img src="http://payload.cargocollective.com/1/0/4831/969343/GVT-Repositoning-02_960.jpg" width="850" height="638" width_o="850" height_o="638" src_o="http://payload.cargocollective.com/1/0/4831/969343/GVT-Repositoning-02_o.jpg" data-mid="16391050" border="0" align="left"/> Recent acquisition of Vivendi Group, GVT was already one of the largest telecom operators in the country, qualified as the best broadband company for 2 consecutive years. However, the challenge was entering the era of digital entertainment, and focus on implementing its "Triple Play" including satellite TV on their portfolio of services. Building on the background of Vivendi which has companies like Universal Music, Activision / Blizzard Games among other players the global entertainment market, repositioning the briefing came clear and simple: "We are not a telecom. we are an entertainment company that delivers content through our service packages" Thus, we assume the policy and GVT positioned to stimulate entertainment will, content, providing access for people in this new world that was coming. Happy is who has: Games, Music, Movies, TV series etc.. All this combined with service packages that would be assembled through a checklist previously chosen by the user. Recent acquisition of Vivendi Group, GVT was already one of the largest telecom operators in the country, qualified as the best broadband company for 2... http://cargocollective.com/FlavioVidigal/Conceptual-Poster-Trip-Magazine http://cargocollective.com/FlavioVidigal/following/FlavioVidigal/Conceptual-Poster-Trip-Magazine Wed, 01 May 2013 13:07:42 +0000 Flavio Vidigal - Creative Director 132920 <img src="http://payload.cargocollective.com/1/0/4831/132920/TELA-trip01_960.jpg" width="850" height="571" width_o="850" height_o="571" src_o="http://payload.cargocollective.com/1/0/4831/132920/TELA-trip01_o.jpg" data-mid="16390551" border="0" align="left"/><img src="http://payload.cargocollective.com/1/0/4831/132920/TELA-trip02_960.jpg" width="850" height="285" width_o="850" height_o="285" src_o="http://payload.cargocollective.com/1/0/4831/132920/TELA-trip02_o.jpg" data-mid="16390564" border="0" align="left"/><img src="http://payload.cargocollective.com/1/0/4831/132920/TELA-trip03_960.jpg" width="850" height="571" width_o="850" height_o="571" src_o="http://payload.cargocollective.com/1/0/4831/132920/TELA-trip03_o.jpg" data-mid="16390573" border="0" align="left"/> Conceptual poster for a contest of conceptual arts submitted for a magazine editorial approval. My role:Lead Designer. Conceptual poster for a contest of conceptual arts submitted for a magazine editorial approval. My role:Lead Designer. http://cargocollective.com/FlavioVidigal/Find-one-near-you-Subway http://cargocollective.com/FlavioVidigal/following/FlavioVidigal/Find-one-near-you-Subway Wed, 01 May 2013 13:07:40 +0000 Flavio Vidigal - Creative Director 992692 Based on an established planning problem, which identified the difficulty people find in a Subway restaurant next to them, mainly by targeting the communication of the franchises. We suggest a landing page where all excesses were visible and mapped. We used the platform of google maps via its API, has allowed us to create an environment of rapid and easy navigation. The release of this tool was made by parts of speech in total richmedia format on the home of regional portals, segmenting the target for its geo-location. <img src="http://payload.cargocollective.com/1/0/4831/992692/Subway-map-02_2_960.jpg" width="950" height="226" width_o="950" height_o="226" src_o="http://payload.cargocollective.com/1/0/4831/992692/Subway-map-02_2_o.jpg" data-mid="16411256" border="0" align="left"/><img src="http://payload.cargocollective.com/1/0/4831/992692/02-subway-map_1_960.jpg" width="960" height="720" width_o="1024" height_o="768" src_o="http://payload.cargocollective.com/1/0/4831/992692/02-subway-map_1_o.jpg" data-mid="16411161" border="0" align="left"/> Based on an established planning problem, which identified the difficulty people find in a Subway restaurant next to them, mainly by targeting the communication...