Client: Red Cross
Role: Creative Direction, Design Execution
Skills: Art Direction, Packaging Design, Logo Design

I had the idea of giving away free usb's to any college student who donated blood to the red cross. The resulting project was featured on numerous blogs including the Dieline, Packaging of the World, Gizmodo, and Adweek. I also got a very cool call from an interested marketing department at Red Cross, proving this idea was a successful project.