Communicating the business plan to 125,000 staff in 220+ countries. Creation of a ‘strategy in a bag’: a toolkit of core materials for Orange leaders,...

A global communications programme to support major change within BP and effective implementation of the OMS way of doing things. Creation of the visual identity...

When the North Sea business moved to a new headquarters in Aberdeen, a new structure and a new way of working was introduced to employees. To help employees...

A visual identity that represents Safety + Operational Risk within BP. A suite of communications that are authoritative, distinctive and straightforwards and...

} Engaging employees to save energy throughout Marks and Spencer's stores. The Marks and Spencer's Plan A campaign aims, among other things, to reduce energy used...

Identity and marketing materials for new training facilities offered by Gatwick Airport's Fire Service. Work created: • Stationery • Course materials •...

Toolkit of induction materials for facilitators to introduce Gatwick Airport to new starters. Materials created include: • Facilitators swatch book reference...

Naming and identity for printmaking initiative. Branding applied to website, stationery and promotional items. See also this page Visit inkyfingerprints.co.uk ©...

12 page berliner format newspaper printed by Newspaper Club. Designed for my wedding day it featured the order of the day, all the readings and song lyrics plus...

One year on from our wedding Paper is the traditional first wedding anniversary gift. So I made a newspaper - my wife's a lucky gal. Who needs jewellery, clothing...

Retail products for the London Transport Museum Shop. • Gift card inspired by dot-matrix displays. Scratching off selected circles of silver foil reveal ...

Graphic panels for the Wimbledon Lawn Tennis Museum. Themed around three areas illustrating the history of tennis, the equipment involved, and the life of a...

Identity overhaul for successful North London estate agent. Application of identity to stationery, marketing materials, sales boards and website. © 1977 Design

Following approval of new logo and brand values, the identity was applied to a range of corporate materials, including: Launch communications to staff introducing...

Identity for an internet start-up that hosts a database of freelancers, providers of creative solutions to everyday business problems. Application of identity to...

Guidelines for cover imagery for IFA literature, part of the wider AXA UK brand identity overhaul. Collection of marks sourced and brought together to form a kit...

smarterwork.com – Internet site that connects creatives with clients Gatwick Fire Training Service – Commercial training scheme provided at airport...

AXA Benoy CBRE Vodafone Trunki Keningtons Natural History Museum Kicking Off

My work begins on the pages of a sketchbook or inside a canister of 35mm film. After years spent gathering dust these observations find a new lease of life as...

More sketchbooks here © Phil Dobinson

More photographs on Flickr © Phil Dobinson