Resume l Contact
Phil Catalfamo
Copywriter | catalfamo28@gmail.com

WORK EXPERIENCE


Phil Catalfamo November 2010 – Present - Freelance copywriter
Copy and concepts for various advertisements, including social media

Rauxa Direct December 2010 – March 2011 – July 2011 – Freelance copywriter
TurboTax – Direct mail: postcards & emails

Neighbor November 2010 – Freelance copywriter
Jamba Juice – Major part in developing the 2011 Ambassador of WOW campaign

Doner 2007-2008 – Freelance copywriter
Mazda – Concepts and copy for interactive banners
Expedia Corporate Travel – Concepts and copy for interactive banners
Jacuzzi – SEO copy for opening web page. Copy for page titles, meta tags and descriptions

Campbell Mithun 2007 – Freelance copywriter
Wal-Mart – Copy and concepts for Thanksgiving and Christmas holiday circulars

Deutsch 2006-2007 – Staff copywriter
Fresh & Easy Neighborhood Markets – Copy for product packaging, new business materials & concepts
Saturn – Promotional POP copy for "Rethink American" campaign
Chevy – Copy and concepts for a limited edition, promotional booklet "NASCAR 2006 a Season to
Remember"
CiCi’s Pizza – In-store promotion POP, window clings, posters and table talkers
T.G.I. Friday’s – In-store promotion POP, seasonal gift cards
United Healthcare – Contributed visual concepts for new campaign

Young & Rubicam 2006 – Freelance copywriter
Land Rover – Kiosk, Los Angeles Auto Show
Uniquely Singapore – Contributed copy for "Facts at Your Fingertips" brochure

EDUCATION

The Book Shop 2005
Portfolio school for copywriters and art directors

California State University, Fullerton 2001
Bachelor of Arts Degree in Communications
Concentration in Advertising

SKILLS

Creative print & interactive copy / Adobe Photoshop / Pay Per Click / SEO knowledge & experience / Mac - PC proficient / Good golfer

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CONTACT

LA: 310.751.0490
OC: 949.887.7704
Worldwide: catalfamo28@gmail.com

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