
The world's first Bollywood movie auditioned on Facebook
Nissan India and AKQA gave Bollywood fans the opportunity to win a role in a 5 minute movie by uploading a short video of themselves dancing. The top 100 were selected out of over 2,300 videos with help of public voting on Facebook. The campaign grew from zero to over 530,000 followers in 4 months making the Nissan page the biggest automotive brand in India on Facebook and the first to reach 500,000.
Senior Digital Designer. Agency: AKQA London.
















