Örebro is  a small Swedish countryside town who wanted to attract the top notch IT. Our idea was based on the insight that these IT-stars 'ego-google' themselves...

Under my creative stewardship R/GA Stockholm created the new global campaign that let’s consumers share their own creative vision online. The campaign kicked-off...

To tell people about the re-launch of the Ray-Ban Ambermatic aviators, sunglasses that shift in color depending on weather, we created a mobile app that gives them...

In June 2012 Scandinavia’s largest online bookstore Adlibris released Letto, the first eReader in Sweden to be directly connected to an online bookstore. In the...

A fully integrated campaign was created to launch the all new BMW 3-Series. This included 6 homepage take overs, Digital shorts, Mobile and a Web experience.

To humanize the various technologies with BMW's ConnectedDrive system, we introduced a really smart co-pilot guy through a series of videos featured on a...

To attract new prospects to come invest with Vanguard, we wanted to add an emotional layer to the concept of Vanguarding and how investing with Vanguard feels very...

This is a huge Global consumer participation platform we created at AKQA NY for the Smirnoff brand in 2010. The campaign used indie bands and other curators to fuel...

At AKQA NY we created a brand platform, digital utility and identity for the Mc Neil part of the J&J group.

Awarded: Finalist LIAA, Finalist One Show bronze in Eurobest, Bronze at NYF.

A promotional stunt where we toured different targeted cities in the US to demystify one of the key selling propositions 'at-cost' for the Vanguard brand.

Awarded: Finalist in LIAA, One Show silver, Finalist Cannes lion, Bronze at Eurobest, Silver at NYF

"How Hetero," focuses on heterosexual norms affect the everyday lives of homosexuals, bisexuals and transpersons, and consequently, society as a whole. The campaign...

This was the embryo to the 'How Hetero campaign', the simple premiss is a one day take-over partnership with Google, where we changes the name and logo, and...

Our brief was to stimulate the posting of parcels and increase the knowledge about Posten’s services among youth, without spending one penny on media. The...

This is a rich media ad that pulled in your location and match the weather with the suitable outdoor jacket. Over 300 jackets where tagged, to make the experience...

We created a competition ”Sleepless at Playground”. Four hiker enthusiasts were employed. They had two missions: Sell products and stay awake. The campaign was...

Awarded: Bronze in Eurobest, bronze at NYF, Finalist in Cannes lions, Finalist at One show