MINI-GOOD750,000 Distributed
The New York Times, MINI, and GOOD custom created and distributed 750,000 mini-mags through subscribers of The New York Times.
"You Are Not Alone" offers a glimpse of the emerging movement of individuals out to take on the world and push it forward. Each issue contains an "If every passenger car in the US was a MINI"transparency and project page.
The GOOD Sheet21+ Million
Impacting the conversation. Together, Starbucks and GOOD distribute 20 million broadsheets over an 11 week period, each consisting of an infographic on an important issue to spark discussion and interaction.
Through our exclusive distribution partnership with Starbucks, our GOOD Sheets have received 21+ million media impressions in the first two weeks including The New York Times, The Huffington Post, and Black Book.
1st Of A Kind
Within our first two years...
Fall 2007 - First company to curate YouTube homepage.
Fall 2008 - Nationwide distribution of GOOD Sheets over an 11 week period.
Fall 2008 - Special onsert created by GOOD, enabled by MINI, and distributed in The Sunday New York Times.
Promotion for Project 10^100 and "Free the Airwaves Campaign."
Winter 2008 - Launch of GOOD News, daily web video show hosted by web's first animated anchor.
What should we do together? Contact Max to get things started.
