NBA Finals
What if basketballs could talk? On the first day of the 2011 NBA Finals, 'The Ball of Fame' took over the front page of YouTube. Starring the balls from eight of the greatest Finals moments in the history of the game, when clicked they told the stories of those iconic events from their own unique perspectives.

(Please note that in this non-interactive video version, the balls start talking about 30 seconds in.)

Transporting us back to one of the most intense moments in NBA Finals history, this print ad imagines what players, a fan, and even the basketball were thinking the moment the ball left Robert Horry's hands in the final seconds of Game 5 of the 2005 Finals.