"Look to Norway" consists of ten young Norwegian students from various design schools that have joined together to show
contemporary design. The dream of exhibiting together began in early 2011 and the idea was to build bridges between the
country's various design institutions and its fresh creative minds.
The "Look to Norway" exhibitors are Martin Larsen, Stian Korntved Ruud, Caroline Olsson, NicolaiGuliksen, Jørgen Platou
Willumsen, Martin Rygner, Fredrik Wærnes, Siri Yran, Thea Basthus Nilsen and Pati Passero. 9 product designers and a
graphic designer that represent diversity and different ways practicing design. Look to Norway is an independent and
autonomous project, the first of its kind in Norway, and is among other things meant to be a learning experience for the
The fair, Designers Open in Leipzig is a fairly new show that combines several different design disciplines beyond furniture
design. This year is the first time international exhibitors are invited to exhibit and "Look to Norway" has been greeted with open
arms and been given a unique opportunity to showcase our work to the world and Germany.
The exhibited prototypes are made during the past year and most of them especially for the fair. In spite of different schools and
expression we have come together as designers with the desire to maintain simplicity, craftsmanship and quality characteristics
of Scandinavian design, while adding something new. Each designer driven by the desire to create and design products that
get the world to look to the north. Our common curiosity results in an investigating playfulness.
The participants have earlier exhibited at several major design fairs, such as Salone Satellite in Milan, 100% Norway in
London, Stockholm Furniture Fair in Sweden and EuroDesignExhibition in Dusseldorf.
"Look to Norway" wishes to inspire, open doors, show the joy of our crafts and design universe. Overall, we wish to have a
Designers’ Open is the three-day Festival for Design in Leipzig. German and international exhibitors present their latest
works of interieur design, industrial design and fashion design. In the past six years, founders Jan Hartmann and Andreas
Neubert were able to turn the Designers’ Open into the most important design forum in East and Central Germany. Each year,
Designers' Open attracts more and more exhibitors as well as design fans.