The idea for LaBirda magazine was developed out of a void I felt in the magazine industry. My target market for this publication was one of a cross disciplinary nature spread over the fine arts industry. The name "Labird" originated from my brainstorming of what it meant to be under the umbrella of fine arts. When I think of the fine arts I think of freedom of expression. Like a Bird. Form there I shortened it to laBird and then added an 'a' to the end and have adopted it as my screen name and can be seen in my logo at the top of the screen.