I'm a designer and creative director currently working on a creative innovations team at Google/YouTube. My role spans design and creative direction, user experience, digital and social strategy, and client high-fives. Past agency experience includes CP+B and texture|media, as well as freelance design, creative direction, and even some front-end development.

I received a BFA in Graphic design from California College of the Arts in 2002.

Past and present clients include Adidas, American Express, B-cycle, BSSP, Burger King, Capital One, CNET, Cuervo, GoLite, Google, Intuit, Kelty, Marmot, Midas, Pike Research, Saucony, Sierra Designs, Slumberjack, and Volkswagen.

Kyle Locke, 2012

kyle@k-l-d.com | Twitter | Linkedin

Interactive art direction, UX and design for B-cycle.com and the iphone app. Worked with many stakeholders at CP+B, client side and external vendors to create a simple experience that was scalable and easy to use.

Read more about it here at Communication Arts.

2012 Clio Healthcare Awards winner. more
2012 IxDA Interaction Awards winner. more


www.bcycle.com
B-cycle app in itunes

Creative direction, UX, and design for Kelty's 2011 web refresh as an eCommerce platform. Worked closely with multiple stakeholders to create a site thats compelling and easy to use.

kelty.com

Art direction and design on the 2011 Saucony print campaign Find Your Strong for Mechanica. Photographer: John Huet

Lead interactive art direction and design, print design for vw.com. Design and usability across all of the site including a major push to HTML, global navigation redesign, product section redesign/optimizations, scalable dealer site system and a redesign of the interactive car builder.

Worked closely with IxD, development teams and external imaging and development vendors, account teams, and the client. Measurable results included an improved JD Powers rating, SEO and increased customer engagement times.

vw.com