I'm currently working on a creative innovations team at Google/YouTube. My role spans design and direction, user experience, digital strategy, and client relations, Past agency experience includes CP+B and texture|media, as well as freelance design, creative direction and interactive development.
Clients have included American Express, Google, Saucony, Volkswagen, Burger King, B-cycle, Cuervo, Sierra Designs, Kelty, BSSP, Intuit, Adidas, and CNET. I received a BFA in Graphic design from CCA.
Kyle Locke, 2012
kyle@k-l-d.com |
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Direction and design on the 2011 Saucony print campaign
Find Your Strong for Mechanica. Photographer: John Huet
Interactive art direction and design for B-cycle.com and the iphone app. Worked with many stakeholders at CP+B, client side and external vendors to create a simple experience that was scalable and easy to use.
Read more about it
here at Communication Arts.
2012 IxDA Interaction Awards winner.
more
www.bcycle.com
B-cycle app in itunes
Lead interactive art direction and design, print design for vw.com. Design and usability across all of the site including a major push to HTML, global navigation redesign, product section redesign/optimizations, scalable dealer site system and a redesign of the interactive car builder.
Worked closely with IxD, development teams and external imaging and development vendors, account teams, and the client. Measurable results included an improved JD Powers rating, SEO and increased customer engagement times.
vw.com
Creative direction, UX, and design for Kelty's 2011 web refresh as an eCommerce platform. Worked closely with designers, developers and the client to create a site thats compelling and easy to use.
kelty.com
Creative direction, UX, and design for Pike Research.
http://www.pikeresearch.com/