D&AD 2011: • 1 In-book (Illustration for Press & Poster Advertising: Campaign) • 1 In-book (Press Advertising: Single) Cannes 2011: • 1 Silver (Outdoor Lions:...

Cannes 2011: • 1 Bronze (Design Lions: Graphic Design & Design Craft / Posters – Single) • 1 Shortlist (Outdoor Lions: Posters / Fundraising, Charities,...

MediaCorp Singapore 2010: • Young Creatives Competition Challenge: Garner public donation on behalf of World Vision's Disaster Response Fund to help disaster...

MediaCorp Singapore 2011: • Young Creatives Competition Challenge: Raise awareness on the illegal sex trade of young women in Southeast Asia. Insight: For the...

Spikes Asia 2009: • Singapore Representative in Young Spikes Competition Challenge: Develop a way for Mercy Relief to garner donations from multinational...

MediaCorp Singapore 2009: • Finalist in Young Creatives Competition Challenge: Get Singaporeans to choose sustainable seafood alternatives with the help of the...

Challenge: Educate teens on HIV/AIDS; about how it could affect relationships and the one thing we all search for in life: love. Insight: Love plays a significant...

Challenge: Leverage on the holy month of Ramadan to encourage Muslim male smokers to quit smoking. Insight: Ramadan is a period of religious acknowledgement and...

Challenge: Leverage on the holy month of Ramadan to encourage Muslim male smokers, who are also fathers, to quit smoking. Insight: As head of the household, a...

Challenge: Raise awareness on the prevalence of HIV/AIDS among the white-collar crowd. Insight: During economic instability, financial news and market updates are...

Pitch-Winning Concept Challenge: Engage the blue-collar crowd and get them to pay attention to the message of practicing safe sex to avoid HIV/AIDS. Insight: A...

Brand Concept Challenge: Educate teens on the costs of smoking. Insight: Teens think that smoking is cool; the very act of puffing on a cigarette is a sign of...

Brand Concept Challenge: Educate young, social media-centric males on the undesirable effects of cigarette addiction. Insight: Social media is the new form of...

Challenge: Position Singapore as a one-stop shop for businesses to thrive. Insight: If there’s one thing Singapore is known for, it’s human capital. An...

Challenge: Position Singapore as the place where global talent work and live. Insight: Singapore's dynamic working and living environment is the perfect place for...

Effie Singapore 2011: • 1 Gold (Non-Profit / Pro-Bono / Public Service) Challenge: Convince Singaporeans that there are kind people amongst them, and inspire...

Challenge: Refresh the Republic of Singapore Air Force (RSAF)’s positioning to boost enrolment, and attract students who have just graduated from college and are...

Challenge: Introduce the G2000 Fall/Winter 2009 Collection: a line of office wear designed to make a statement. Insight: There’s a star in every office: the one...

Challenge: Introduce the G2000 Spring/Summer 2010 Collection: a line of office wear designed to put success back in the game. Insight: Every successful person...

Challenge: Help Courts, Singapore's No. 1 retailer, increase sales during an economic downturn. Insight: The economy was uncertain. But one thing was for sure:...

Challenge: Recommend time-sensitive audiences a better alternative to sewing: Sew Simple fabric glue. Insight: For those who are not accustomed to sewing, it could...

Cannes 2011: • 1 Bronze (Press Lions: Newspaper / Product & Service, Miscellaneous – Single) • 1 Shortlist (Outdoor Lions: Posters / Household – Single)...

Challenge: Highlight the problem of food getting stuck in between the teeth, and recommend a solution. Insight: Getting food stuck in between the teeth is as...

Adfest 2010: • 1 Bronze (Film Lotus: Internet Film) • 1 Bronze (New Director Lotus: Viral Spot) Challenge: Initiate greater participation from aspiring...

Effie Singapore 2010: • 1 Silver (Transportation) Challenge: Raise awareness for a budget airline without raising its advertising budget. Insight: When it comes...