This page is the “Personal Network.” It displays work from the websites a member is following, in the order it was published. It also provides a way to engage in dialogue about the work in the form of “Cargo Comments.”
The “Projects/Images” toggle provides access to an Image Gallery, offering an alternate way of browsing websites in the Personal Network.
The small thumbnails on the top of this page are a random sampling of websites in a member’s Network.
Carla and I buy deals like they're goin' out of style. Thankfully, they're not. So we came up with an app that would simply and effectively help us keep track of...
We created a campaign to make Google Offers stand out from other deal sites. First we wanted to make the logo recognizable with giant tag-shaped billboards...
To help launch Google Wallet and generate awareness among a younger, college-aged audience, we created the first-ever Tapping Spree at American Eagle in Times...
Google Wallet is a mobile app that turns your phone into your wallet. To build buzz, we took an iconic Seinfeld clip and gave it a Googley twist. The video has...
We redesigned the entire Nike Running site to speak to a younger more irreverent audience and make running feel cool. Only the most elite runners in the...
This work won Carla and I a Young Lion (Team USA) and got us a free pass to France to compete against 30 other countries. And eat lots of paninis. The ask was to...
What are you free to be? That was the question we asked runners at the start of 2011. This campaign inspired runners to publicly declare their resolutions and kick...
For the first time ever, we were challenged to speak to a new target for Walmart: college-bound teens. For most of them, Walmart is the epitome of uncoolness. ...
OVERVIEW A year's worth of work, in 83 seconds. a bird's eye view from Carla Ballecer on Vimeo. ................................................. BACK-TO-SCHOOL...
