About JOCELYN LI
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Windows Phone 
Working on current and next generation of Windows Phone UX. Focus on specialized East Asia custom user experience and feature design, including brainstorming,...
Mobile UX/UI, Interactive 
PhotoMate 
PhotoMate is a photo organizer application created for iPad. It is designed to enhance users' experience with networking, particularly photo sharing. With...
iPad application, UI/UX, Interactive 
Donetsk Airport 
Donetsk International Airport was built in the 1940s in the city of Donetsk, Ukraine. Their current identity system was outdated and didn't accurately...
Rebranding, Web Design, Signage 
Iceberg Capital 
Iceberg Capital LLC is trading company based in Minneapolis. They specialize in technical trading strategies. The design direction is crisp, clean, combine with...
Identity, Business Card 
HERA Beauty 
HERA is a beauty salon located in China, GuangDong province. It provides a series of skin care, body care, spa and yoga options. The design is clean and elegant. ...
Web design, Identity 
Tasting Color 
Coming Soon.
Color, Health, Installation 
VIT Chocolate  
VIT is a conceptual line of chocolate products that features avante-garde typography and raw paper. Intended target market is 21-40 year olds.
Identity, Product Packaging 
WORLDALBUM 
WORLDALBUM is an entertainment website with collections of photos from all around the world. On the website you can travel to local restaurants and famous places...
Identity, Web design 
Unwritten 
This is a CD booklet designed based on the song “Unwritten” by Natasha Bedingfield. The booklet design features photography inspired by the emotional aspects of...
Photography, CD Packaging 
Fort Walla Walla Cellars 
Wine labels created for Fort Walla Walla Cellers, a local private winery established in 2003 targets the 21-30 year old demographic. The design emphasizes...
Wine label, Packaging 
Blue Bayou 
This is a "save the date" online invitation for the We Believe Guild Charity "Blue Bayou" event. A online wedding invitation card for Mr Hung and Miss Truong
Online Invitation 
Spices Collection 
The line of spices serve as a gift set in Chef Tom Colicchio's Colicchio & Sons restaurants when customers sign up for their VIP. The design is clean, minimal and...
Food, Spices, Product packaging 
HKMSA 
Hong Kong and Macau Student Association (HKMSA) is one of the cultural groups in the University of Minnesota. They provide assistance for students from Hong Kong...
Branding, Web Design, Membership Card 
Type Classification 
A series of type posters were produced to introduce various type classifications. Typographic T-shirt Design
Typography, Poster, T-shirt design 
Raymond C. Dean 
This is a personal identity designed for client Raymond C. Dean, including a business card, letter head and second sheet, envelope and t-shirts. Business Card ...
Personal Identity 
The Show 
This is a music video of the song "The Show", sing by the australian singer Lenka. The animation is done in Illustrator and After Effects. "The Show"-Music Video...
Motion, Music Video 
Iran Presidential Election 
This is an informational graphic designed to understand and analyze alternative media in response to censorship during Iran’s 2009 presidential election. Some...
Info-graphic 
Social Change Posters 
This is a series of posters regarding social change. Disaster Relief Appeal Anti-Smoking Live encourage Anti-Smoking World Peace, ___ U Propaganda...
Poster design 
Bar & City 
This is a 3D rendering of a rustic country bar and a night city. Done in Cinema 4D.
3D Design