Schroeder / Brand Identity & Packaging

A highly recognizable brand makeover for this Minnesota dairy communicates purity and quality through a simple system that ties together many products while expressing the personality of each.

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Agencies: Capsule & Bamboo
Creative Director: Kathy Soranno
Client: Schroeder Company
Award: Best of Category, Packaging; ID Magazine 2002 International Design Annual
Award: Packaging; London International Awards 2003