Stella Artois - Cannes Journey

Created while at Mother alongside creative director Gustavo Sousa, and directed by Thomas Napper

'Cannes Journey' promotes the prize of a VIP trip to the Cannes Film Festival, courtesy of Stella Artois, an official partner of the event.
The commercial visualises the winners experience, as they travel in style on a plane, then head down Cannes' famous Boulevard de la Croisette, arriving at a hotel to have lunch, and of course a glass of Stella Artois overlooking the beach. Then as the evening arrives, it's into the limousine and onto the red carpet before taking the best seats in the house for the screening.
The commercial is aided by a French voice over commentary duet from a man and woman that lists all the things that you are seeing. All helping to evoke that era of the golden age of French cinema as well as complementing other Stella television adverts.