Project made with Dani Balbás.
3D and retouching by Reto.cat

Copywriting: Dani Balbás.
Retouching by Reto.cat

Copywriting: Dani Balbás.
3D and retouching: Emilio Fos.

This is part of the institutional campaign for Fira de Barcelona. They asked us to create a global concept and this is the exercise.

Open to was the concept that represented Fira de Barcelona value the best way. Because They are open to innovation, open to sustainability, open to sport, open to business, open to the world.

Open to Barcelona



Open to integration



Open to the future



Open to business








Website

We all play is the concept for this new campaign for adidas real madrid new jersey 2012/2013.

Creative Direction: Joan Vidal.
Copywriting: Victor Morón.
Directors: Los Pérez.
Photography: Pep Ávila.