Re-FEED_Urban Waste Project_
Sustainable Waste Management
Do you ever feel bad about the food waste you throw out?
The Re-Feed is your own personal food waste processor that turns organic waste into instant liquid fertilizer for your plants. Inspired by lacking food waste recycling infrastructures in flats and high-rise housing in central London, the Re-Feed provides a simple alternative to sending waste to landfill or composting.
It's appearance was inspired by the psychological phenomenon called the Tamagotchi effect, which focuses on evoking emotion responses while using an object or completing everyday tasks. In this case, feeding the Re-Feed creates positive feelings by allowing the user to fulfil their responsibility towards the plant in a sustainable way.
The Re-Feed can be moved to feed any plants in your living space due to its rechargeable battery.