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These visual merchandising videos were created as a team of 3 for class. The first video, An Everyday Kind of Opulence, is a concept development for "Doster's" department store. We also created promotional events for the store. (Created using Adobe© Photoshop and Microsoft© PowerPoint).

Alexander Lee McQueen is one of the greatest, most innovative designers of all time. Even though he is no longer with us, his memory lives on through the incredible designs he created.

This brand merchandising project was created using Adobe© Photoshop and Microsoft© PowerPoint. Our team was to develop a boutique using a designer's brand image.







Gateway is a textile design collection produced for Peacocks, a British, fast-fashion, apparel company. When I was looking for some source of inspiration for this project, I thought about the peacock and what it represents. One idea it symbolizes is protection -- gates are also used as a form of protection and that is how this collection was formed. I distorted a chain-link fence and an antique key hole to transform these designs into textiles. This was constructed in Adobe© Illustrator.




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Hermes is a French design company well-known for their distinctive patterns for scarves, and the infamous Birkin bag (courtesy of Sex & the City).

The notable equestrian patterns were the influence of The Third Man for Hermes. I wanted to created designs that were edgy, but sophisticated so they could be printed on anything from a scarf to a dress. This was created in Adobe© Photoshop.


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Rock speaks clearly of my love for music, tattoos, and the rock 'n roll lifestyle. With each piece I designed, I envisioned celebrity musicians such as Rihanna, Orianthi, and other young, edgy women wearing these clothes. This is the collection that describes my personal style the most.


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Paisley is a three piece collection that any young woman would love to wear when meeting friends for dinner or to impress that guy on their first date. These clothes were designed to make her feel comfortable, but fashionable and beautiful.


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photography: kelly cummings, spindle photography
hair: mallory phillips
makeup: megan laRussa
model: caroline orr
 
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