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Client: Deep Skin Clinic
Country: Australia

This is an identity I designed for a high-end beauty spa and dermatology clinic in Sydney. Aimed specifically at middle aged, professional women, the brief was to come up with something that felt both distinctly luxurious while still being clinical and scientifically trustworthy.

I used elements of classic typography and foiled finishes balanced with inspiration from vintage medical forms and office paper in pastel colours to create a feminine, yet scientific brand.