So, The Science Project called and asked if I was available to work on a site for a line of children’s toys. My quick reply? “You got me with toys.” Designed in Canada, manufactured in China, and distributed everywhere around the world, B Toys is Willy Wonka and Lego in acid.

We built a site that featured different worlds (The World of B) and environments using the actual toys in the scale model photographed at the studio. Users can also view the toy, at 360o, on the website. And we also had a little B Toys booklet where users can share quotes from kids (patterned after the show, Kids Say The Darndest Things).

The results were pretty amazing. We had over a thousand unique visitors per month and now we have over 18,000 likes on Facebook. And growing.