This purposed Genzyme site redesign helps Genzyme share its history of innovation and compassion. The site is built around the personal stories of the people they have helped and the innovators who work there. The structure and experience allows users to connect with Genzyme through the personal stories and give them a greater appreciation for the work Genzyme does to help the world.


Responsibilities
Led the ID/UX process
Content and functionality elements
Wireframes