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Filter: various interactive + print campaigns  view all

Below are a series of interactive + print work for MINI Cooper highlighting their key features: maneuverability, sturdiness and torque.

MINI VS GOOGLE MAP
We proposed to partner with Google Maps to give you an alternate route with the highest amount of twists and turns to make your point A to B the funnest ever.


MINI EDITORIAL CRED
We partnered with reputable Car websites and made their real content into the end result/answer to a banner experience.


KNOCK ON YOUR MINI
This banner featured MINI's new wooden trim and the biggest advantage of getting your car decked out in wood is you can chase away bad luck at anytime.


MINI LAGS
Simple banner execution to show you can get creative with zero budget.


PRINT AND OUTDOOR







Billboards placed in areas with dense traffic like NY and LA


This ad came with a sticker Copyright mark the size of a gas cap encouraging MINI owners to cut and paste it on their vehicles.


We've used the gutter of several automotive magazines to communicate MINI's big wins.

And finally some freebie's to promote a MINI sponsored Music Festival.
 
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