How does jetBlue promote destinations less travelled to while, at the same time, showing customers how much jetBlue cares? By saving them from the zombie apocalypse.
jetBlue lives by the tagline "You above all" and we
want to show our most valued customers that it's something we really believe in. So, we're going to save them from the zombie apocalypse. JetBlue's Zombie Getaway will allow customers to use their extra airmiles to reserve a ticket on the first post-apocalyptic flight out.
To kick off the program, we have carefully selected three escape options.
a) Santa Lucia because zombies can’t swim.
b) Anchorage, Alaska because zombies hate the snow.
c) Burlington, Vermont because zombies prefer cities.
Once you have selected your destination you receive your one-of-a-kind one-way ticket and carefully selected survival kit.
You get updated about current zombie statuses via JetBlue’s facebook page and get to know when the event takes place
Should you ever have to use this ticket, rest assured you will be in good hands as always. This will be the only flight where weapons are encouraged. All flight attendants will be trained by UFC fighters, and instead of security announcement, they’ll explain how to dismantle a zombie.
Jet Blue will do whatever it takes to show their customers how valuable they are. And the zombie apocalypse is our chance to prove it. And if we happen to promote lesser known destinations at the same time, we'll take that as a bonus.
And if you want to keep up with the zombie times, visit:
for daily updates on the Zombie Apocalypse status.