chivas regal - mobile
Chivas Regal wanted to find their way into the daily lives of younger, social whiskey drinkers. We took the brand's attributes of brotherhood and inclusion, and we created a mobile app that people can use while they're out with friends.
People love taking photos when they go out at night. But normally, the person taking the photo is left out of the picture. Not anymore. Introducing Doubletake. It snaps front- and rear-facing photos simultaneously, making the photographer a part of the photo. It's the first app to include you in the photos you take.
Try if for yourself. Download the app here: http://bit.ly/UR9j19