VanBerlo

These projects have been completed for VanBerlo clients. They range from an electronic microscope to a professional coffee machine and from a watertight luminaire to electronic prototypes built with Arduino. At VanBerlo I led projects while still being actively involved in creating design output. Read more...

NFC Theme Park

In this concept theme park visitors wear NFC wristbands to purchase items, enter specific areas, and use features such as fast-pass tickets. By gathering data, profiling visitors and predicting behavior, the theme park is able to optimize staff utilization and redistribute visitors from crowded areas to calm places in the park. Read more...

Glass

This project explored the idea of a wearable that can be attached to a pair of glasses. It's low-cost and compact design features a BLE chip, haptic engine, microphone, and speaker. It enables users to answer calls, receive notifications, and interact with voice assistant when paired with a smartphone. Read more...

World of Play

In this concept children engage in a color finding game with a plush character. This adventure continues on a digital story platform. New story content is unlocked by purchasing at childrenswear stores. This feature enables to break away from competitive toy channels and sell in uncontested market space. Read more…

RB

These products are designed for RB (Reckitt Benckiser) a client of VanBerlo. They deliver optimal product value at low manufacturing cost. Designed for intuitive use while driving brand equity and business growth. RB projects I worked on range from structural packaging to medical devices and home appliances. Read more…

Skills

5+ years of experience in designing consumer electronics, medical devices, packaging and industrial equipment. Aiming for design that is understandable, easy to use, and evoking the desired experience. Interested and experienced in technology and digital projects with a hardware focus. Visit my full resume at Linkedin...

Product Development Industrial Design Interaction Design
Design Strategy Project Management Concept design
Adobe Suite Solidworks Keyshot
Sketching Arduino C/C++ Internet of Things

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© 2017 Coen Claassen