Under Armour Combine 360
Client: Under Armour
Agency: IQ
Responsibilities: Creative Direction, Art Direction, Video Direction, Animation
For the launch of Under Armour's new Combine 360 Training web site, we were tasked to create five videos that explained the what and how of Combine 360 Training. Using real atheltes and trainers at Under Armour's training complex in Florida, we focused on showing the training itself and showing how important measurements were to improvement and success in the program.
Agency: IQ
Responsibilities: Creative Direction, Art Direction, Video Direction, Animation
For the launch of Under Armour's new Combine 360 Training web site, we were tasked to create five videos that explained the what and how of Combine 360 Training. Using real atheltes and trainers at Under Armour's training complex in Florida, we focused on showing the training itself and showing how important measurements were to improvement and success in the program.