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A group of ladies from the village of Preston formed a choir in 2012. Early in 2014 they decided to organise a Concert of Village Choirs in aid of The Lister Macmillan Cancer Centre in Stevenage. I was asked to design the concert programme, tickets and posters as well as a logo for the Preston Ladies Choir. I wanted to create an eye-catching design that could be printed at low cost, therefore restrictions applied when designing the programme of only using black and white for the inside pages.



I was a member of the organising committee for the concert which took place on 20th September 2014. It was a well received event and turned out to be a great success, raising money to help Macmillan fund the new Cancer Centre.


This is a self-directed project in which I decided to design a lifestyle magazine. This magazine is targeted at young people who may be starting out in their adult life both in terms of their professional career and first home. The expected age range is between 20 and 35. These people may be in their first ‘proper’ job, on the first rung of their chosen career ladder and on a starting salary. I see this as being a ‘chapter’ in someone’s life; this has been reflected in my choice of name for the magazine. One of the focuses of this magazine is living on a budget. This audience may have an interest in style and design but have limited funds.

The magazine consists of five sections: features, food, travel, design ideas, and have you. The sections are divided up and introduced by a pattern which is individual to each section.



The magazine would be published on a quarterly basis and would be available to buy from a wide range of newstands or alternatively on a subscription basis. Subscribers would be entitled to a discount when subscribing for a 12-month period or longer. Additional discounts would available for digital format subscriptions.

The back cover of the magazine is always a pattern. Each quarter or season has its own pattern and this would be used for all the issues in the season, for example: spring 2014 and spring 2015 would have the same pattern on the back cover. The image below shows three of the back cover designs. From left to right: spring, summer, autumn.



With regards to the design of future magazines, the overall style and treatment of text would remain consistent. Except for the issue’s feature articles, which would naturally be unique to the issue, the rest of the content would follow a similar pattern, with the same sections being used, and the content within changing.


This was a final year editorial project in which we were given the brief to design either a newspaper or magazine. I chose to design a hyper-local newspaper for the village of Preston in Hertfordshire.



Some of the content I sourced from various places whilst writing the rest myself. I drew all the illustrations by hand as I felt this would help to give the newspaper the feel I was looking for, something quirky and full of personality.



This was a final year university project in which we branded the ATypI conference 2014 and designed, typeset and produced the handbook for the conference attendees.

We chose the name of the conference: Oblique as a group and then individually developed brand identities.

We were provided with the content for the handbook which comprised of a timetable of talks, list of speakers with biographies, a list of talks with descriptions, and finally the descriptive text for the lettering walk led my Phil Baines and Catherine Dixon. We were also provided with images for the lettering walk, but had to source images of speakers if we wished to include them.

This project really focussed on typographic detail, something I very much enjoy. It was quite a challenge to create a visually interesting system for the conference handbook that was flexible enough to work for all the different types of information that had to be included.



I chose to create a landscape timetable that used a double page spread to its advantage and flowed well from page to page giving the user a logical and easy to navigate system.



I decided to include the talk descriptions under the relevant days as this linked better with the timetable.



The speakers section was highlighted through the use of tinted paper, helping the user to navigate more easily through the handbook.



The lettering walk was possibly the most complex section to handle with each entry having a very varied amount of text and different numbers of images. I continued the use of duotone photographs as I had for the speakers, and used the dark blue from my brand identity as key-lines around some images, with the light blue for the captions.



We also had to design a map for the lettering walk. I decided to produce this on a separate sheet which is folded and wrapped around the cover. This allows the user to remove the map from the handbook, and use the two objects separately. For example, the user may wish to simply follow the map whilst taking part in the lettering walk and read the descriptions at a later date. In this case they can put the handbook in a bag so they have their hands free to hold the map whilst walking.


The aim of this project was to consider how applications for smart phones could be designed to make better use of the information accessible to a smart phone. The smart phone knows the time and your location at all times, and can sense the lighting conditions, so why don't apps respond to the context the user is in?

For this project we had to research and design an aggregatory app that responds to the phone/user's context. I began by choosing and researching four different contexts: working in a library, shopping at a supermarket, walking, and going to a live gig. I found that each of these contexts have some very different elements and as I continued with the project I analysed what the user would want the phone to do in these contexts and what triggers and sensors the phone would need in order to detect a change of context and respond accordingly.

I based my design on the principal that screen design is not restricted by the sizes of sheets of paper. My design has a main screen for each context and then uses the surrounding space on all sides of the phone to allow the user to pull in and view more information.